Three founders, Justin Jackson, Brian Casel, and Jordan Gal, discuss product strategy in the age of AI, wins/misses, and ultimately, how to build a better business and a better life.
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Booking probability
33%
Guest openness
Selective
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Signup to Generate a PitchThree founders, Justin Jackson, Brian Casel, and Jordan Gal, discuss product strategy in the age of AI, wins/misses, and ultimately, how to build a better business and a better life.
Recent episodes include "I Email All My Bots" (23 October 2026, 52 minutes), "It's the End of the World of Coding, And I Feel Fine" (3 October 2026, 96 minutes), and "Eat Your Customer's Pain" (19 September 2026, 88 minutes).
The Panel publishes roughly every two weeks, with episodes averaging 85 minutes across 63 episodes.
Booking probability for The Panel is 33%, and the host is rated Selective on guests. The Panel requires a Pod Score of 80 or higher. The Panel's contact route on record: verified email.
The strongest fits for The Panel are Business & Management Consulting. The Panel has a business audience.
The Panel is a business podcast with 63 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #61
Jordan and Brian unpack two MicroConf talks from Rob and Einar that frame the new reality of SaaS: faster building, faster competition, and more ways for products to get displaced. They then get practical about what...
Is DHH right in his prediction that handcrafted coding is done, is trying to "be the best" the best strategy, and can you skip the hard work and just do the easy parts of product launching and still find success...
Episode #58
We’re joined by Aaron Francis who shares his experience after joining Laravel, Laravel's evolution, marketing strategies, and the future of cloud computing. How is Jev changing the cost and way we use LLMs. And what is...
Episode #57
Justin Jackson, Brian Casel, and Jordan Gal to dissect Jason Cohen's latest skills, particularly the 'Find Your Carol' AI exercise that reveals how customers truly perceive a business. The trio debates aggressive growth...
Episode #56
Jordan says you need to have patience and urgency. Justin says, "focus on the little red box that creates results." Brian is thinking strategically about courses vs. downloadable products. Chapters: (00:10) - Welcome to...
What "new" value can we create with AI? Brian, Justin, and Jordan talk about how we can be more creative and ambitious and build things we wouldn't have built before. We also chatted about Grok Bot and xAI's land grab...
Episode #54
Is there a potential SaaS pocalypse? How can we adapt to changes and leverage new models for growth? Jordan, Justin, and Brian explore the current state of the software market, private equity dynamics, and the impact of...
Episode #53
How's your funnel doing? Jordan and Brian are joined by Henry Poydar to chat about integrating human and autonomous agents, building and testing product prototypes in days, not years, the importance of flexible...
Episode #52
What happens to the value of software when everyone can make software? Timestamps: 00:00 Welcome to The Panel 00:31 Brian’s Brighton Ruby trip 03:12 Building FlyWrite in the car 05:01 Why existing coding tools don’t...
Episode #51
Justin and Jordan talk about how Jordan made a change to their funnel and increased sign ups dramatically, improving team communication, conducting better employee reviews, and developing better workflows for project...
Episode #50
If you're trying to fix your funnel, where do you start? And how much of an impact do we think Fable is going to have on AI pricing? Timestamps: 00:00 Intro 03:27 Impact of AI and Market Dynamics 06:24 Taking Control of...
Episode #49
Justin's got a major life question for the podcast, Jordan's trying to not be angry, and Brian thinks he's cracked the video editing code. Timestamps: 00:00 Introduction 01:06 Justin's Big Question 10:04 Personal...
After figuring out how to stay in shape with exercise, Jordan and Brian wrestle with what each other's north star should be in their day to day work. Timestamps: 00:00 Introduction 01:19 Peptides and Supplements 08:06...
Episode #47
How is multiplayer being addressed in AI, should we scale humans or agents, and is every small business going to vibe code their own apps? With special guest Henry Poydar. Timestamps: 00:00 Welcome to The Panel 03:06...
Episode #46
Are you feeling a mixture of excitement and burnout at the pace AI coding seems to be pushing you? Is it sustainable in the long run or do you worry about what you'll be like in 6 months time? Timestamps: 00:00...
Episode #45
Jason Cohen (founder of WP Engine) joined as a surprise guest. We got into his writing process, why "distribution is the new moat" is either not new or not true, what actually counts as a moat (Basecamp, Linear, Lemon...
Episode #44
SaaS life! How do you deal with the daily sales anxiety? Brian recounts a major March spike from viral YouTube, a full site redesign and repositioning, and the fear of launches falling flat, while Justin describes...
Episode #43
Justin, Jordan, and Brian discuss the importance of understanding your ideal customer profile, the role of ambition in customer segmentation, and effective strategies for content marketing and product positioning in the...
Episode #42
In this episode we discuss how small teams can leverage AI as teammates, the impact on business outcomes, and the cultural shifts driven by AI advancements. How would Steve Jobs handle marketing and selling AI at Apple...
Episode #41
Does vision matter? And how far into the future should your vision be these days? And how do we deal with copycats in the age of AI? And who is our money pin in the Anthropic vs OpenAI vs Google horse race, especially...
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