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The MOST Important Thing

business · EN-US · 56 episodes

Audience: 4

About this Podcast:

The world is full of noise, distraction and now dis-information. How do we extract the truth and become better informed? Join broadcaster Ivan Yates and finance expert Dr Alan O’ Sullivan as they meet the best and brightest minds in finance, investments, economics, and geopolitics. The Most Important Thing reveals what really matters.

Pitch Analysis

Required Pod Score for this show. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

33%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about The MOST Important Thing

What is The MOST Important Thing about?

The world is full of noise, distraction and now dis-information. How do we extract the truth and become better informed? Join broadcaster Ivan Yates and finance expert Dr Alan O’ Sullivan as they meet the best and brightest minds in finance, investments, economics, and geopolitics. The Most Important Thing reveals what really matters.

What has The MOST Important Thing covered recently?

Recent episodes include "Can AI Beat Fund Managers? Quant Investing, Market Luck & Crisis Protection | Dr. Philip Seager (Part 1)" (22 October 2026, 34 minutes), "Do financial markets learn from their mistakes, or do fear and greed ensure that history keeps repeating itself?" (20 October 2026, 22 minutes), and ""Buy Bonds, Wear Diamonds" - Are we there yet?" (16 October 2026, 13 minutes).

How often does The MOST Important Thing publish?

The MOST Important Thing publishes roughly a few times a week, with episodes averaging 35 minutes across 56 episodes.

How hard is it to get booked on The MOST Important Thing?

Booking probability for The MOST Important Thing is 33%, and the host is rated Selective on guests. The MOST Important Thing requires a Pod Score of 80 or higher. The MOST Important Thing's contact route on record: verified email.

Who should pitch The MOST Important Thing?

The strongest fits for The MOST Important Thing are Investment Banking & Trading and Investing & Wealth Management. The MOST Important Thing has a business audience.

About the host

The MOST Important Thing is a business show with 56 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • The MOST Important Thing

    Can AI Beat Fund Managers? Quant Investing, Market Luck & Crisis Protection | Dr. Philip Seager (Part 1)

    Oct 22, 202634 min

    Can artificial intelligence outperform traditional fund managers? And how much of successful investing is genuine skill rather than market luck? In Part 1 of The Most Important Thing, Alan O’Sullivan speaks with Dr...

  • The MOST Important Thing

    Do financial markets learn from their mistakes—or do fear and greed ensure that history keeps repeating itself?

    Oct 20, 202622 min

    In this episode of The Long & Short, Ivan Yates and Dr Alan O’Sullivan revisit the Wall Street Crash of 1929, the 2008 global financial crisis and today’s concerns around AI valuations, defence stocks and changing...

  • The MOST Important Thing

    "Buy Bonds, Wear Diamonds" - Are we there yet?

    Oct 16, 202613 min

    Are Bonds a Buy? This episode explores whether bonds are becoming attractive again amid sticky inflation, rising fiscal concerns, and the AI spending boom. Alan argues that bond markets are pricing in deeper risks, but...

  • The MOST Important Thing

    Will AI Replace White-Collar Jobs? The Future of Growth | Robert Gordon — Part 2

    Oct 13, 202631 min

    Will artificial intelligence transform economic growth—or are expectations running far ahead of reality? And what does the rise of AI mean for graduates, white-collar professionals and the future of work? In Part 2 of...

  • The MOST Important Thing

    Gold, Commodities & the Coming Monetary Reset | Alan O’Sullivan and Ivan Yates

    Oct 9, 202624 min

    Is gold the ultimate portfolio insurance — or has its extraordinary rise made it too risky? And could a changing global monetary order reshape how we invest? In this episode of The MOST Important Thing, Dr Alan...

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  • The MOST Important Thing

    Robert Gordon: Why the Great Era of Economic Growth May Be Over | Part 1

    Oct 6, 202636 min

    Professor Robert J. Gordon, one of the world’s leading economists on productivity and long-run economic growth, joins Alan O’Sullivan to examine why the extraordinary gains of the past two centuries may be becoming...

  • The MOST Important Thing

    The Long & Short Ep. 2 | Debt, Demographics & Sustainability

    Oct 1, 202625 min

    In Episode 2 of The Long & Short, Ivan Yates and Dr. Alan O'Sullivan examine three of the major forces shaping economies, markets and long-term investment decisions: debt, demographics and sustainability. The discussion...

  • The MOST Important Thing

    Ivan Yates: The Game of Life – Success, Failure & Reinvention | The Most Important Thing

    Sep 24, 202634 min

    In this special episode of The Most Important Thing, the roles are reversed as Alan O’Sullivan sits down with Ivan Yates following the release of his new book, The Game of Life: And How to Win It. Drawing on 50 years of...

  • The MOST Important Thing

    Gaining an edge in Financial Markets with Mike Bell, CFA - Part 2

    Sep 23, 202637 min

    Mike Bell on History, Cycles, and Building Portfolios for Different Regimes Mike Bell walks through the framework he uses to understand markets: study financial history, identify the cycle you are in, and match assets...

  • The MOST Important Thing

    How to Gain an Edge in Markets: History, Cycles & Bubbles | Mike Bell, CFA — Part 1

    Sep 17, 202648 min

    Episode Description What does it actually take to gain an edge in financial markets? In Part 1 of our conversation with Mike Bell, CFA, Mike joins Alan to explain the investment framework he has developed over more than...

  • The MOST Important Thing

    The New Geopolitical Disorder: What It Means for Investors | The Long & Short Ep. 1

    Sep 16, 202625 min

    Description The global order is changing — but what does that actually mean for investors? In Episode 1 of The Long & Short , Ivan Yates and Alan O’Sullivan examine the emergence of a more multipolar world , the decline...

  • The MOST Important Thing

    Make Yourself Heard: The Career Lessons Nobody Teaches You

    Sep 11, 202636 min

    In Part 2 of our conversation, Anne-Marie Curtin discusses how family, career pivots, and mentorship shaped her path, plus the practical ways she built confidence as a speaker and writer. Key topics A major theme is...

  • The MOST Important Thing

    A "Front-Row" seat to the crises that have defined the last 20 years - AnnMarie Curtin

    Sep 4, 202637 min

    AnneMarie Curtin has had a fascinating career spanning financial regulation, crisis management, consulting and global banking . She spent part of her career on the regulatory side, leading supervisory teams at both the...

  • The MOST Important Thing

    Share price dropped by 35% since the start of your speech Mr. Goodwin? Decades of experience across Banking, Markets & Risk. A Masterclass from one of Irelands most respected financial experts.

    Aug 27, 20261h 6m

    Prof. Brian O'Kelly on banking risk, debt, and the future of finance Alan interviews Brian O'Kelly, Emeritus Professor of Finance at Dublin City University and former chair of the SCA advisory committee at the National...

  • The MOST Important Thing

    Uranium’s Long Runway: China, Scarcity & the Nuclear Investment Opportunity

    Aug 20, 20261h 9m

    Justin Huhn on China, uranium scarcity, and how to think about the nuclear investing cycle This is part two of a deep-dive conversation with Justin Huhn, founder and publisher of Uranium Insider, focused on the nuclear...

  • The MOST Important Thing

    The Grid Is the New Oil: Michael Lewis (DWS) on Electrification, Critical Minerals & Energy Security

    Aug 13, 202659 min

    Episode Summary Alan is joined by Michael Lewis, Head of ESG Research at DWS and a three-decade veteran of Deutsche Bank's FX, commodities, and sustainability research desks. Drawing on three DWS research papers...

  • The MOST Important Thing

    Is Uranium the Most Important Investment Story of the Next Decade?

    Aug 7, 202659 min

    Justin Huhn on uranium’s cyclicality, term pricing, and why the sector still has runway Justin Huhn, founder and publisher of Uranium Insider, breaks down why he moved from technical trading into a deep fundamental...

  • The MOST Important Thing

    The UNCOMFORTABLE TRUTH about Energy you WONT hear in the mainstream media

    Jul 31, 202619 min

    Why Energy Security is the Key to Future Growth: Uranium and Grid Reassessment This episode delves into the critical, yet often overlooked, role of energy in the global economy, focusing on the future of uranium...

  • The MOST Important Thing

    The Biggest Lie in Investing Is Diversification

    Jul 24, 202617 min

    Join us for an insightful highlight reel discussion with Sebastian Page, Head of Global Multi-Asset at T. Rowe Price , as he shares his journey from growing up around finance to becoming a leading voice in asset...

  • The MOST Important Thing

    The NEW Geopolitical Reality - No longer in Kansas Folks!!!

    Jul 18, 202617 min

    Global Market Shifts and Geopolitics: Insights from Louis Vincent Gave In this episode, Alan O'Sullivan interviews Louis Vincent Gave, a seasoned market analyst based in Hong Kong, to explore the evolving landscape of...

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