Jan 16, 202623 minS1
<p>The Campaign team of David Brown, Chris Powell, and Lauren Johnson recount their (mostly) relaxing holiday break, before diving into the big industry news stories that caught their attention during the first week...
About this Podcast:
The Message from Campaign is the vibrant new fortnightly podcast about the Canadian advertising industry. Hosted by the Campaign team; David Brown, Chris Powell and Lauren Johnson, the show debates the big issues facing agencies, brands and media in Canada and tackles the big, breaking news stories. The team also review the latest ads, drawing on real world feedback from their friends and family. Find us at: https://www.campaigncanada.ca Hosted on Acast. See acast.com/privacy for more information.
Pitch Analysis
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
23%
Guest openness
Selective
80/100
Required Score
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What is The Message about?
The Message from Campaign is the vibrant new fortnightly podcast about the Canadian advertising industry. Hosted by the Campaign team; David Brown, Chris Powell and Lauren Johnson, the show debates the big issues facing agencies, brands and media in Canada and tackles the big, breaking news stories.
What has The Message covered recently?
Recent episodes include "Adland’s early AI announcements for the year; Rogers’ notable “screen” play; and Tims goes to the Olympics" (16 January 2026, 23 minutes), "The Message returns: Talking tariffs, Trump and Tinder, and the power of the Blue Jay brand" (7 November 2025, 25 minutes), and "Equity, storytelling, and the future of creator partnerships" (16 October 2025, 25 minutes).
How often does The Message publish?
The Message publishes roughly every two weeks, with episodes averaging 24 minutes across 69 episodes.
How hard is it to get booked on The Message?
Booking probability for The Message is 23%, and the host is rated Selective on guests. The Message requires a Pod Score of 80 or higher. The Message's contact route on record: verified email.
Who should pitch The Message?
The strongest fits for The Message are Marketing, Advertising & PR. The Message has a business audience.
About the host
The Message is a business podcast with 69 episodes published.
Verified host email: ████████@████.comSign in to unlock →
Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #32
The Message returns: Talking tariffs, Trump and Tinder, and the power of the Blue Jay brand
Nov 7, 202525 minS1<p>David Brown, Chris Powell, and new senior reporter Lauren Johnson review recent news headlines including the Ontario government's much-publicized anti-tariff ad, a new leadership appointment at LG2, and an inspiring...
Oct 16, 202525 minS1Sara Koonar launched Platform Media to bring fairness, transparency, and storytelling to the creator economy when it was still an emerging industry. In this episode, she talks about what’s changed (and what hasn’t) in...
Oct 2, 202530 minS1Aleah Balas talks about her experience leaving agency work to go freelance and launching her own consultancy, as well as what it takes to land coverage for clients in under-the-radar sectors. <p > Hosted on Acast. See...
Episode #31
"Goodbye, Emma"
Sep 26, 202524 minS1As senior reporter Emma Johnston-Wheeler wraps up her time at Campaign Canada, she reflects with David Brown and Chris Powell–her marketing jedis–about everything she's learned in her two years in the advertising...
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Sep 18, 202521 minS1Emma Johnston-Wheeler chats with Lucus Dato, Supervisor, Communications Design at Initiative Media, about what drew him to media planning, and how he goes above and beyond in role. <p > Hosted on Acast. See...
Sep 4, 202524 minS1Emma Johnston-Wheeler chats with Noah Faigal, account supervisor at Lifelong Crush about how account management is sometimes under-appreciated in the industry and why It shouldn’t be, as well as why creativity is at the...
Episode #21
The last of the M2T interns
Aug 21, 202519 minS1Emma Johnston-Wheeler chats with Soames Lovett-Darby, recent graduate of the final cohort of the M2T rotational marketing program, about his internship experience and how he's approaching the job search. <p > Hosted on...
Aug 15, 202523 minS1<p>David Brown, Chris Powell, and Emma Johnston-Wheeler review stand out news headlines including the closure of Toronto’s Miami Ad school, and reflect on interesting Canadian creative like Rethink’s steamy plays for...
Jul 31, 202518 minS1Emma Johnston-Wheeler chats with American Marketing Association Toronto mentor and mentee pair, Chris Gregory, Manager at Magna Exteriors manager & Adjunct Professor Chris Gregory Mediahub Worldwide account manager...
Jul 25, 202527 minS1David Brown, Chris Powell, and Emma Johnston-Wheeler reflect on new creative from Tinder and Sleep Country, share observations from this year’s Cannes festival, and consider the implications of recent leadership changes...
Episode #19
Cracking the Conscious Consumer Code
Jul 3, 202523 minS1Insights for emerging professionals: how brands can better connect with conscious consumers, according to Public Inc.'s Conscious Consumer Report. <p > Hosted on Acast. See acast.com/privacy for more information.</p>
Jun 25, 202527 minS1<p>Campaign’s editors from around the world come together after the Lions festival for the final episode of the Campaign Cannes global podcast in partnership with Ocean Outdoor.</p><br><p>We review the festival and talk...
Jun 23, 202528 minS1<p>Campaign’s editors from around the world come together at Campaign House at the Lions festival for the second episode of the Campaign Cannes global podcast in partnership with Ocean Outdoor.</p><br><p>Gideon Spanier...
Jun 13, 202523 minS1<p>Campaign’s editors from around the world come together ahead of the Lions festival for the first episode of the Campaign Cannes global podcast in partnership with Ocean Outdoor.</p><br><p>We preview the festival and...
Jun 9, 202523 minS1David Brown and Emma Johnston-Wheeler reflect on Campaign Canada’s recent In-Housing summit, in which several industry experts took to the stage to explore the growing interest in in-housing, the benefits (and...
May 29, 202527 minS1Emma Johnston-Wheeler chats with American Marketing Association Toronto mentor and mentee pair, Furlani Foods VP marketing Ashley Bast, and Nestle assistant marketing manager Lindsay Tohana, about their experience in...
May 23, 202528 minS1David Brown and Emma Johnston-Wheeler discuss the latest examples of Canadian patriotism in advertising, as well as the winner of the second annual Campaign Cup. Pivoting to industry news, they discuss WPP’s latest...
Episode #17
Thought leadership, personal branding and AI
May 15, 202523 minS1Emma Johnston-Wheeler chats with marketing advisor, brand strategist, and founder of The Good Growth Company Daniel Francavilla, about teaching advertising courses, building a personal brand, and leveraging AI for...
May 9, 202520 minS1<p>David Brown, Chris Powell and Emma Johnston-Wheeler discuss examples of new creative that build on previous campaign history, take a look at GroupM’s recent move to a single P&L, and break down Campaign’s state of...
Recent guests
Recent guests on The Message. Study who booked and why before you pitch.
L
Lauren Johnson
Kira Ashwood (The Initiate) and Anna Ashwood (The Protector), Choose Joy, Give Grace / Choose Joy Nursing
C
Chris Powell
fitness transformation expert, former host of ABC’s Extreme Weight Loss, Weightmans Transport Regulatory Team
D
David Brown
professor of economics and Canada Research Chair in Energy Economics and Policy, Australian Institute of Traffic Planning and Management
C
Chris Gregory
Manager at Magna Exteriors, Adjunct Professor, Alternative Stories
Best industries to pitch The Message for
PitchCentric classifies The Message under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
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