The Licensing Exchange

The Licensing Exchange is a podcast about the business of creativity — where brands, artists, and innovators meet at the intersection of commerce and culture. Hosted by David Schnider and Greg Pan, partners at Nolan Heimann LLP, each episode dives into the world of licensing, brand strategy, and pop culture partnerships through candid conversations with industry leaders who have shaped global trends. From retail pioneers to entertainment executives, guests share how licensing has evolved from handshake deals to billion-dollar franchises — and why creativity, collaboration, and courage remain at the heart of every successful brand. 💡 Part of The LOOK.Legal Pods from Nolan Heimann LLP — lawyers for creative business makers.

The Licensing Exchange is a arts podcast hosted by Unknown Host, with 11 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts The Licensing Exchange, a arts show with 11 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #11

  From Music to Brands: Licensing Compliance Expert Marty Malysz on Scaling Global Licensing

  Aug 4, 202637 min

  Guest: Marty Malysz | President & Founder, Dependable Solutions Website: https://dependablesolutions.com Topics Covered: How Marty transitioned from music licensing to brand and consumer product licensing Why compliance software becomes essential at scale (and when "size matters") Industries driving the most licensing value: gaming, sports, fashion, food, automotive AI's role in licensing compliance: translation, enforcement, and limitations The importance of internships and mentorship programs in licensing Experiential entertainment's role in the licensing ecosystem (Feld Entertainment, Monster Jam, Jurassic Park Live) Content consolidation and original IP strategies Relevant Links: Dependable Solutions: https://dependablesolutions.com Licensing International: https://www.licensing.org Feld Entertainment: https://www.feldentertainment.com Nolan Heimann LLP: https://nolanheimann.com David Schnider: https://nolanheimann.com/team/david-schnider Gregory Pan: https://nolanheimann.com/team/gregory-pan Brand Licensing, Identity & Innovation Practice: https://nolanheimann.com/practices/brand-licensing-identity-innovation

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  Episode #10

  Leading the Future of Licensing: Maura Regan on Global Growth, AI & Brand Strategy

  Jul 7, 202638 min

  The licensing industry is evolving faster than ever. From artificial intelligence and global brand expansion to experiential retail and emerging intellectual property, today's licensing professionals are navigating an entirely new landscape. In Episode 10 of The Licensing Exchange , hosts David Schnider and Greg Pan welcome Maura Regan , President of Licensing International , for a wide-ranging conversation about the forces shaping the future of licensing worldwide. Together they discuss: • How Licensing International supports the global licensing community • The biggest trends transforming brand licensing today • The growing impact of AI on intellectual property and licensing • Global opportunities for licensors and licensees • Why education and networking remain critical to success • The rise of experiential licensing and consumer engagement • The importance of protecting brands while embracing innovation • Advice for professionals entering the licensing industry Whether you're an established licensing executive, an emerging brand owner, or simply interested in how intellectual property drives business growth, this episode offers valuable insights into where licensing is headed next.

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  Episode #9

  From Consumer Products to Immersive Worlds: Chief Growth Officer Veronica Hart on Location-Based Entertainment

  Jun 9, 202640 minS0

  <p>Veronica Hart brings more than two decades of leadership experience in entertainment, licensing, brand strategy, and franchise development to her role at RWS Global, where she leads the company's worldwide growth strategy across live entertainment, immersive experiences, sports, and destination design. In this episode, David and Greg dive deep into her unique career journey—from Sunbow Entertainment to the Jim Henson Company, Sesame Workshop, HIT Entertainment, CBS, and Paramount—and explore how her background in consumer products and global franchise planning informs her approach to experiential design today.</p><p>Veronica discusses the evolution of location-based entertainment as a dist...

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  Episode #8

  From Retail Floors to Iconic Brands: Miraculous Global Head of Consumer Products Rosalind Nowicki on Building Heritage and New IP

  May 12, 202646 minS0

  <p>In this episode of The Licensing Exchange, hosts David Schnider and Greg Pan sit down with Rosalind Nowicki, Global Head of Consumer Products at Miraculous, for a wide-ranging conversation about building, refreshing, and protecting iconic brands across decades of industry change.</p><p>Rosalind traces her path from junior apparel buyer to a career across some of the most recognizable studios and brands in the world — Disney, Universal Studios, 4Kids Entertainment, 20th Century Fox, Peanuts Worldwide, and Mattel — and now to Miraculous, where she's leading consumer products strategy for the global ladybug-superhero phenomenon as it enters its second decade.</p><p...

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  Episode #7

  From Black Beanies to Global Brands: VP of Licensing Jennifer Staley on Growing BioWorld's Licensing Platform

  Apr 14, 202632 minS0

  <p>David Schnider and Greg Pan sit down with Jennifer Staley, Vice President of Licensing at BioWorld — a company that started as a small music accessories headwear business 25 years ago and has grown into a global branded merchandise manufacturer and distribution platform operating across 20 product categories in 13 countries.</p><p>Jen traces BioWorld's evolution from its early days licensing bands like Slipknot and Limp Bizkit, through a series of strategic acquisitions — including Vandor, Packed Party, and Character World Brands — and shares how the company uses e-commerce and its Heroes and Villains direct-to-consumer site as an R&D testing ground before approa...

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