Feb 3, 202638 minS1
What does experimentation look like when you’re optimising one of the biggest retail sites in the world? In this episode, we talk with Kevin Washington (former Director of Product Management over Experimentation at Best...
business
The GAIN Conversion Podcast
Hosted by GAIN Conversion · business · EN
About this Podcast:
We’re the team behind Conversion, a GAIN specialist, the leading CRO agency helping brands like Microsoft, Meta, Domino’s, and more make serious improvements through experimentation.
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Contact path
Public web form
Booking probability
17%
Guest openness
Selective
80/100
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Signup to Generate a PitchQuestions about The GAIN Conversion Podcast
What is The GAIN Conversion Podcast about?
We’re the team behind Conversion, a GAIN specialist, the leading CRO agency helping brands like Microsoft, Meta, Domino’s, and more make serious improvements through experimentation.
Who hosts The GAIN Conversion Podcast?
The GAIN Conversion Podcast is hosted by GAIN Conversion. The show has published 14 episodes to date.
What has The GAIN Conversion Podcast covered recently?
Recent episodes include "Best Buy Experimentation: Ads vs. Conversion, Guardrail Metrics, and the “Job of the Page” (Kevin Washington)" (3 February 2026, 38 minutes), "From Weeks to Minutes: How Prompt-Based Experimentation Changes Everything" (12 January 2026, 29 minutes), and "Inside Minecraft's Experimentation Strategy Part 2: Experimentation Adoption, and AI in the Product Lifecycle" (18 December 2025, 50 minutes).
How often does The GAIN Conversion Podcast publish?
The GAIN Conversion Podcast publishes roughly monthly, with episodes averaging 24 minutes across 14 episodes.
How hard is it to get booked on The GAIN Conversion Podcast?
Booking probability for The GAIN Conversion Podcast is 17%, and the host is rated Selective on guests. The GAIN Conversion Podcast requires a Pod Score of 80 or higher. The GAIN Conversion Podcast's contact route on record: public web form.
Who should pitch The GAIN Conversion Podcast?
The strongest fits for The GAIN Conversion Podcast are Marketing, Advertising & PR. The GAIN Conversion Podcast has a business audience.
About the host
GAIN Conversion hosts The GAIN Conversion Podcast, a business podcast with 14 episodes published.
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Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
- Jan 12, 202629 minS1
<p>In this episode of the Conversion Podcast, Matt is joined by Colin, Vice President of North America at Kameleoon, to explore prompt-based experimentation (PBX) and how AI is transforming the way experiments are built...
- Dec 18, 202550 minS1
<p>Setting the scene for this one and diving right in. Tim talks about successful experimentation being cultivated, not designed or manufactured and why building adoption for experimentation (or any organisational...
- Nov 27, 202543 minS1
<p>In this episode, Matt sits down with Tim Mehta, Experimentation PM at Minecraft, to discuss how one of the world's biggest games approaches growth and testing. Tim shares his journey from agency life to big tech...
The GAIN Conversion Podcast
Inside Adobe’s AI Experimentation Accelerator
Oct 27, 202553 minS0<p>Join host Matt Wright with Brent Kostak and David Arbour from Adobe as they reveal how the new Experimentation Accelerator is transforming digital experimentation through AI automation, causal insights, and agentic...
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Episode #5
Are your experiments too safe?
Aug 21, 202522 minS1<p>Are your experiments too safe? In this coffee break episode of The Conversion Podcast, Matt and Steven reveal how to build an experimentation “risk profile” that balances safe, incremental wins with bold bets your...
Aug 19, 20255 minS1<p>When your paid ads promise one thing and your landing page says another, conversions suffer. In this episode of The Conversion Podcast, Matt and James dig into a classic - yet often overlooked - challenge in digital...
Episode #4
The 90-Day Money-Back Backfire
Aug 12, 20257 minS1<p>Sometimes, the “no-brainer” ideas turn out to be… not so smart.<br />In this episode of The Conversion Podcast, Matt and James break down a fascinating experiment run on KitchenAid’s iconic stand mixers — one that...
The GAIN Conversion Podcast
Video Views ↑, Sales ↓: Why?
Aug 5, 20256 minS0<p>In this bonus episode of the Conversion Podcast, James shares a fascinating case study about using video to improve product comprehension for a tech product, a cell phone signal booster. </p><p>We discuss the results...
Jul 31, 202537 minS1<p>HP’s Instant Ink has revolutionized the ink cartridge industry, offering consumers up to 50% savings and the convenience of never running out of ink. Launched in 2013, it now boasts over 10 million subscribers across...
Jul 24, 20256 minS1<p>From CRO to Decision-Making: How to Truly Unlock Value from Experimentation</p><p>In this episode of The Conversion Podcast, we explore how experimentation can go beyond simple conversion rate optimization (CRO) to...
The GAIN Conversion Podcast
Prioritization that works, how to turn your experiment backlog into real wins
Jul 23, 202518 minS0<p>Prioritization That Works: How to Turn Your Experiment Backlog into Real Wins</p><p>If you could wave a magic wand and design the perfect experiment prioritization system, what would it look like? In this Coffee...
The GAIN Conversion Podcast
How mature is your experimentation program, really?
Jul 16, 202518 minS0<p>How mature is your experimentation program, really?</p><p>In this episode of the Conversion Podcast – Coffee Break Edition, Matt is joined by Steph, Senior Consultant at Convergent, to discuss how companies can...
The GAIN Conversion Podcast
Using friction to drive conversions a surprising experiment that increased leads by 9%
Jul 10, 20255 minS0<p><b>Using Friction to Drive Conversions</b></p><p><b>A Surprising Experiment That Increased Leads by 9%</b></p><p>In this bonus episode of The Conversion Podcast, James shows us one of his <b>top five most fascinating...
The GAIN Conversion Podcast
Ep 1: The power of experimentation, is perfect testing slowing down your business?
Jul 8, 202518 minS0<p>You can find the full transcript for this episode and video here.</p><p>Is perfect testing slowing down your business? </p><p>In this episode, James Flory breaks down the difference between pragmatic and purist...
Recent guests
Recent guests on The GAIN Conversion Podcast. Study who booked and why before you pitch.
B
Brent Kostak
Adobe
S
Steph
Convergent
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