
Are other cheer gyms really poaching your athletes, or is something else happening? When an athlete leaves your all star cheer program for another gym, it's easy to blame the competition. But what if the real issue...


business
Hosted by Next Generation Gym Owners · business · EN
The Fullout Cheer Podcast with Danielle Johnston is the ultimate resource for cheerleading gym owners, all star cheer coaches, and industry professionals who want to grow their gyms, lead successful teams, and thrive in the competitive cheer industry. Hosted by Danielle Johnston — now in her 14th season as a cheer gym owner, co-owner of Next Generation Gym Owners, and author of the must-read “The Cheer Gym Owners’ Handbook” — this podcast delivers proven strategies and real-world insights from someone who’s built a thriving cheer program from the ground up. In every episode, Danielle shares cheer gym business tips, marketing strategies for cheerleading gyms, leadership advice for working with teenage athletes, and behind-the-scenes looks at what it really takes to run a profitable, well-respected cheer program. From managing staff and parents to improving athlete retention and preparing winning routines, she covers every aspect of cheer gym ownership and coaching with honesty
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Contact path
Public web form
Booking probability
33%
Guest openness
Selective
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Signup to Generate a PitchThe Fullout Cheer Podcast with Danielle Johnston is the ultimate resource for cheerleading gym owners, all star cheer coaches, and industry professionals who want to grow their gyms, lead successful teams, and thrive in the competitive cheer industry.
The Fullout Cheer Podcast is hosted by Next Generation Gym Owners. The show has published 100 episodes to date.
Recent episodes include "Your Athletes Aren't Being Poached. They're Choosing to Leave." (29 October 2026, 33 minutes), "Living on a Prayer: Guessing Your Numbers" (22 October 2026, 17 minutes), and "Waiting for Things to Slow Down? Listen to This." (15 October 2026, 7 minutes).
The Fullout Cheer Podcast publishes roughly weekly, with episodes averaging 32 minutes across 100 episodes.
Booking probability for The Fullout Cheer Podcast is 33%, and the host is rated Selective on guests. The Fullout Cheer Podcast requires a Pod Score of 80 or higher. The Fullout Cheer Podcast's contact route on record: public web form.
The strongest fits for The Fullout Cheer Podcast are Fitness, Golf & Recreation. The Fullout Cheer Podcast has a business audience.
Next Generation Gym Owners hosts The Fullout Cheer Podcast, a business podcast with 100 episodes published.
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Are other cheer gyms really poaching your athletes, or is something else happening? When an athlete leaves your all star cheer program for another gym, it's easy to blame the competition. But what if the real issue...

Episode #113
Do you know your gym’s numbers—or are you making your best guess and hoping the money is there? In this episode, Danielle breaks down three reasons cheer gym owners struggle to get a clear picture of their finances...

Episode #112
“I’ll do it when things slow down.” Gym owners, that sentence can keep you stuck for years. Next month won’t magically give you more time to train your staff, fix your systems, or finally get something off your plate...

AI is most useful when it takes a recurring task off your plate. In this episode of the Fullout Cheer Podcast, I share what I automated in my gym in about a day and how those systems help me and my staff stay on top of...

Why are spectator fees so high? Why do events get canceled? And why does your team sometimes end up competing alone? Danielle sits down with MCDA owner Kim Schaub to discuss five things event producers do that drive gym...

Working with family in your cheer gym can be one of the best parts of owning a business... and one of the hardest. After 15 years of owning a family-run gym, Danielle has worked alongside her husband, kids, in-laws and...

Episode #107
Coaching teenagers is different. They don't want to be treated like little kids, but they're also still learning how to be adults. And if you coach a senior team the same way you coach your minis or youth athletes...

If you've ever tried to explain all star cheer to someone outside the industry, you already know how ridiculous it can sound. In this episode, Danielle sits down with comedian, former teacher, and award-winning social...

Episode #105
Back-to-school season is here, which means families are getting back into routines, schedules are filling up, and everyone is competing for their attention. So we’re bringing back an episode that couldn’t be more...

Episode #104
Every gym owner will eventually deal with an angry parent, frustrated employee, or emotional customer. The question isn't whether it will happen. It's how you'll respond when it does. After witnessing a heated...

Every gym owner will eventually have to deliver bad news. Whether it's leveling down a team, changing payroll, losing a staff member, canceling an event, or making an unpopular business decision, difficult conversations...

Episode #102
You can spend months reviewing reports, coaching calls, and financials with another gym owner, but there are some things you'll never understand until you walk through their doors. After spending a day inside a client's...

A parent walked into my office furious about classes, policies, and staff. Forty minutes later, we were both in tears. In this episode, I share one of the most difficult parent conversations I've had in 15 years as a...

One unexpected resignation can leave gym owners wondering how they're going to cover classes, support athletes, and keep the business moving forward. After recently experiencing the sudden departure of a key employee...

Cheer moms get most of the attention, but what about dads? In this episode, Danielle sits down with Alex Russell, co-host of The Cheer Dad Podcast, to talk about a side of all star cheer that coaches and gym owners...

Every parent wants what's best for their child. But sometimes the very behaviors meant to protect athletes can actually hold them back. In Part 2 of my conversation with sports performance coach Jeff Benson, we discuss...

Most coaches genuinely want what's best for their athletes. But what happens when pressure, expectations, and the desire to win begin influencing how we coach? In this episode, I sit down with sports performance coach...

Episode #97
Are your gym's communication, policies, and leadership are helping create toxic parents? In this episode, Danielle shares her perspective as a gym owner on how parent toxicity develops, the warning signs coaches often...

Every gym owner has dealt with a toxic parent. The hard part is that most of them didn't start that way. In this episode, Danielle sits down with Kristen Wheeler from the Cheer Mom Podcast to discuss how toxic parent...

Episode #95
Most gym owners don't lose their edge overnight. They lose it slowly. The events become less personal. The experiences become less memorable. The things that once made the gym feel special get replaced by efficiency...
Recent guests on The Fullout Cheer Podcast. Study who booked and why before you pitch.
Comedian and Teacher, intoaccount.org
Manager, Player, Talent, Tour Relations and Booking, Hackney Wick and Fish Island Community Development Trust
Mind Body Cheer and author, CASE Credit Union
Senior Director of Membership Strategy & Industry Partnerships, Home Care Association of America
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