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Building Good Cheer

Hosted by Tara Rall & Kevin Pedini · business · EN

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About this Podcast:

Building Good Cheer is a show about the business of youth sports, told from inside one of its most demanding corners: competitive cheer. Tara Rall grew Maryland Twisters from around 50 athletes to more than 800 across two locations, and along the way took on everything from uniform standards to unified scoring. Each week, she and co-host Kevin Pedini get into what it actually takes to run a program that lasts. Branding, athlete retention, keeping great coaches, hard conversations with parents, growing without losing your culture. Every episode delivers one thing you can apply to your gym or your teams this same week. If you own a gym, run a club, or coach kids, this show was built for you.

Pitch Analysis

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Contact path

Public web form

Booking probability

36%

Guest openness

Selective

80/100
Required Score

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Questions about Building Good Cheer

What is Building Good Cheer about?

Building Good Cheer is a show about the business of youth sports, told from inside one of its most demanding corners: competitive cheer. Tara Rall grew Maryland Twisters from around 50 athletes to more than 800 across two locations, and along the way took on everything from uniform standards to unified scoring.

Who hosts Building Good Cheer?

Building Good Cheer is hosted by Tara Rall & Kevin Pedini. The show has published 10 episodes to date.

What has Building Good Cheer covered recently?

Recent episodes include "Cheer Competition Weekend Logistics for Gym Owners" (27 October 2026, 34 minutes), "Gym Owner First, Coach Second: When to Hire" (20 October 2026, 26 minutes), and "Cheer Competition Schedule Changes: A Coach and Parent View" (13 October 2026, 34 minutes).

How often does Building Good Cheer publish?

Building Good Cheer publishes roughly weekly, with episodes averaging 33 minutes across 10 episodes.

How hard is it to get booked on Building Good Cheer?

Booking probability for Building Good Cheer is 36%, and the host is rated Selective on guests. Building Good Cheer requires a Pod Score of 80 or higher. Building Good Cheer's contact route on record: public web form.

Who should pitch Building Good Cheer?

The strongest fits for Building Good Cheer are Fitness, Golf & Recreation. Building Good Cheer has a business audience.

About the host

Tara Rall & Kevin Pedini hosts Building Good Cheer, a business podcast with 10 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #11

    Cheer Competition Weekend Logistics for Gym Owners

    Oct 27, 202634 minS1

    A national competition weekend for a gym owner starts at the hotel front desk. The first staff member lands and checks in. Either their room is ready or their name is missing from the list. Then come team registration...

  • Episode #10

    Gym Owner First, Coach Second: When to Hire

    Oct 20, 202626 minS1

    Most gym owners start out doing every job. Coaching, the books, scheduling, and every parent email that lands at 10 p.m. The hard part is deciding which job to hand off first, and when the gym can afford it. Tara Rall...

  • Building Good Cheer

    Cheer Competition Schedule Changes: A Coach and Parent View

    Oct 13, 202634 min

    An injury two teams ahead pushes a hall back fifteen minutes. The coaches are backstage with the team. The parents are in the stands with the old time. Nobody sends the update. Or a scratch moves the hall forward, and a...

  • Building Good Cheer

    A Former Twisters Athlete Looks Back

    Oct 6, 202633 min

    A competitive cheer season looks different from the floor than it does from the office. There is the first full-year practice that ends in tears in the car. There is the tryout where you decide whether to throw a skill...

  • Episode #7

    How to Get More Athletes in Your Program: Follow-Up, Tours, Referrals

    Sep 29, 202633 minS1

    A parent calls on a Tuesday night asking about teams. Someone at the desk takes a name and a number. What happens in the next few hours decides whether that family ends up in your gym or the one down the street. Tara...

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  • Episode #6

    College Cheer Scholarships: What Gym Owners Tell Families

    Sep 23, 202630 minS1

    A family signs their kid up at six or seven. Somewhere in the back of their mind sits a thought they rarely say out loud. Maybe this ends in a college scholarship. Most of them never find out whether that hope is...

  • Episode #5

    Why 70% of Kids Quit Sports by 13 and How to Keep Them

    Sep 15, 202636 minS1

    <p>Seventy percent of kids quit organized sports by thirteen. Most owners hear that number and think about burnout. Tara Rall's experience is that the reason is usually smaller and more fixable than that, and that...

  • Episode #5

    Why 70% of Kids Quit Sports by 13 and How to Keep Them

    Sep 15, 202636 minS1

    Seventy percent of kids quit organized sports by thirteen. Most owners hear that number and think about burnout. Tara Rall's experience is that the reason is usually smaller and more fixable than that, and that nobody...

  • Episode #4

    The 8-Year-Old With a Highlight Reel

    Sep 8, 202635 minS1

    <p>Every gym has one now. The parent-run Instagram account for a seven or eight year old athlete, filled with tumbling clips and stunt duos and backyard skills.</p><p></p><p>Tara Rall spent nearly three decades building...

  • Episode #4

    The 8-Year-Old With a Highlight Reel

    Sep 8, 202635 minS1

    Every gym has one now. The parent-run Instagram account for a seven or eight year old athlete, filled with tumbling clips and stunt duos and backyard skills. Tara Rall spent nearly three decades building Maryland...

  • Episode #3

    Tryouts and Team Placement: What Coaches Are Really Looking For

    Sep 1, 202638 minS1

    <p>Tara Rall spent close to three decades running team placements at Maryland Twisters, at one point sorting roughly 400 athletes into teams through a process that took weeks rather than a day.</p><p>In this episode she...

  • Episode #3

    Tryouts and Team Placement: What Coaches Are Really Looking For

    Sep 1, 202638 minS1

    Tara Rall spent close to three decades running team placements at Maryland Twisters, at one point sorting roughly 400 athletes into teams through a process that took weeks rather than a day. In this episode she covers...

  • Episode #2

    Keeping Great Coaches

    Aug 25, 202632 minS1

    <p>Coach turnover is the problem every youth sports program shares. Tara Rall kept coaches for 10, 20, even 30 years at Maryland Twisters, and in this episode she explains how: recruiting by complimenting the...

  • Episode #2

    Keeping Great Coaches

    Aug 25, 202632 minS1

    Coach turnover is the problem every youth sports program shares. Tara Rall kept coaches for 10, 20, even 30 years at Maryland Twisters, and in this episode she explains how: recruiting by complimenting the competition...

  • Episode #1

    Repetition Leads to Retention

    Aug 15, 202630 minS1

    <p>Tara Rall spent 28 years building Maryland Twisters from a rec-field coaching favor into one of the most recognized competitive cheer programs in the country, growing it from roughly 50 athletes to more than 600...

  • Episode #1

    Repetition Leads to Retention

    Aug 15, 202630 minS1

    Tara Rall spent 28 years building Maryland Twisters from a rec-field coaching favor into one of the most recognized competitive cheer programs in the country, growing it from roughly 50 athletes to more than 600 before...

Recent guests

Recent guests on Building Good Cheer. Study who booked and why before you pitch.

T

Tara Rall

Maryland Twisters

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