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The CMO Club

Hosted by Breanna Lawlor · business · EN-US

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About this Podcast:

The CMO Club Podcast is where senior marketing leaders come to think better, not just stay informed. Each episode, we sit down with world-class CMOs to reverse-engineer the decisions behind their biggest moves — and extract the frameworks you can implement in your org.

Pitch Analysis

Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Public web form

Booking probability

27%

Guest openness

Selective

80/100
Required Score

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Questions about The CMO Club

What is The CMO Club about?

The CMO Club Podcast is where senior marketing leaders come to think better, not just stay informed. Each episode, we sit down with world-class CMOs to reverse-engineer the decisions behind their biggest moves, and extract the frameworks you can implement in your org.

Who hosts The CMO Club?

The CMO Club is hosted by Breanna Lawlor. The show has published 13 episodes to date.

What has The CMO Club covered recently?

Recent episodes include "Why Content Alone Isn’t Enough to Win Customers" (25 August 2026, 41 minutes), "How Marketing Teams Can Build Better AI Operations" (18 August 2026, 31 minutes), and "The New Rules of Personalized Marketing" (11 August 2026, 41 minutes).

How often does The CMO Club publish?

The CMO Club publishes roughly weekly, with episodes averaging 25 minutes across 13 episodes.

How hard is it to get booked on The CMO Club?

Booking probability for The CMO Club is 27%, and the host is rated Selective on guests. The CMO Club requires a Pod Score of 80 or higher. The CMO Club's contact route on record: public web form.

Who should pitch The CMO Club?

The strongest fits for The CMO Club are Marketing, Advertising & PR. The CMO Club has a business audience.

About the host

Breanna Lawlor hosts The CMO Club, a business podcast with 13 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • The CMO Club

    Why Content Alone Isn’t Enough to Win Customers

    Aug 25, 202641 min

    Most content doesn’t fail because it’s bad. It disappears because attention is fragmented, distribution is commoditized, and your audience has more to filter through than ever. For marketing leaders, that changes the...

  • The CMO Club

    How Marketing Teams Can Build Better AI Operations

    Aug 18, 202631 min

    Most marketing teams are already using AI. The harder question is whether you’ve built the context, workflows, and oversight needed to use it well. Andrea Saez, Head of Product Marketing and AI Go-to-Market at Turtl...

  • The CMO Club

    The New Rules of Personalized Marketing

    Aug 11, 202641 min

    Your customers have more options, more messages, and less attention to give. For marketing leaders, the challenge is no longer simply sending more relevant campaigns. It’s building the systems, data, and internal trust...

  • The CMO Club

    How Strong Brands Stay Memorable in a World of Sameness

    Aug 4, 202633 min

    In a world where AI can generate visuals in seconds, what actually makes a brand memorable? According to Cat How, Founder and Executive Creative Director of How&How, it's not your logo. It's your story. In this...

  • The CMO Club

    How The Cadillac F1 Team Is Winning Over a New Generation of Fans

    Jul 28, 202623 min

    Building a brand from scratch is rare. Building one inside one of the world's most iconic sports—with no existing marketing playbook—is even rarer. In this conversation, Cadillac Formula 1 CMO Ahmed Iqbal (Mehdi) shares...

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  • The CMO Club

    How Brands Become Part of Culture Instead of Advertising Around It

    Jul 21, 202622 min

    Most brands are still buying attention. Brooke Stites argues the brands winning today are earning it instead—by creating stories people actively choose to spend time with. As AI accelerates content production and...

  • The CMO Club

    Why AI Adoption Fails Without Clean Data

    Jul 14, 202622 min

    Most organizations approach AI adoption as a technology initiative. Shelly Alvarez argues that's the wrong place to start. The real work is helping teams build the confidence to experiment, make mistakes, and rethink...

  • The CMO Club

    How VSCO is Building the Future of Creative Workflows

    Jul 7, 202619 min

    AI is forcing marketing leaders to rethink more than product roadmaps. It's testing how well we understand the people we serve. In this conversation, VSCO CEO Eric Wittman shares why the companies navigating AI best...

  • The CMO Club

    Why Experimentation Is the Most Important AI Skill for Marketers

    Jun 23, 202623 min

    Most conversations about AI focus on what’s coming next. Jill Hartling focuses on what marketing leaders can do with it today. In this conversation, Breanna Lawlor sits down with Jill Hartling, VP of Marketing Strategy...

  • The CMO Club

    Why Experimentation Is the Most Important AI Skill for Marketers

    Jun 23, 202623 minS0

    <p>Most conversations about AI focus on what’s coming next. Jill Hartling focuses on what marketing leaders can do with it today.</p><p>In this conversation, Breanna Lawlor sits down with Jill Hartling, VP of Marketing...

  • The CMO Club

    The Biggest Mistake Companies Make With Marketing and Product

    Jun 9, 202627 min

    Many marketing leaders assume short CMO tenure is a strategy problem. Jay Livingston sees it differently. In this conversation, the former Shake Shack CMO argues that one of the most overlooked drivers of CMO success is...

  • The CMO Club

    The Biggest Mistake Companies Make With Marketing and Product

    Jun 9, 202627 minS0

    <p>Many marketing leaders assume short CMO tenure is a strategy problem. Jay Livingston sees it differently. In this conversation, the former Shake Shack CMO argues that one of the most overlooked drivers of CMO success...

  • The CMO Club

    Why Fabletics Chose Speed Over Perfection in AI

    May 25, 202620 minS0

    <p>Adrian Rohr has a front-row seat to one of the biggest shifts happening in marketing right now: customers are no longer responding to generic personalization, and brands relying on templated messaging are falling...

  • The CMO Club

    How Rue Gilt Groupe Increased Marketing Experimentation Speed by 6x

    May 25, 202618 minS0

    <p>Marketing teams are under pressure to move faster, test more aggressively, and operationalize AI without overwhelming their teams or customers. But according to Molly Patterson, Senior Director, MarTech, Comms and...

  • The CMO Club

    The Conversations Marketing Leaders Need Right Now

    May 25, 202612 minS0

    <p>Marketing leaders are operating in an environment where the pressure never really lets up. They’re expected to drive growth, navigate AI transformation, build brands people trust, and lead teams through...

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