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Hosted by Lisa Martin · 🇺🇸 US · EN · 22 episodes
Established thought leaders with verified media credentials.
CMOs Unscripted is the podcast where top marketing leaders ditch the talking points and get real. Hosted by veteran tech broadcaster Lisa Martin, each episode dives into candid, off-the-record conversations with the world’s most innovative CMOs—from startups to Fortune 500s. Expect bold stories, hard-won lessons, and unfiltered insights on brand strategy, AI, data, customer experience, and the ever-evolving role of the CMO. If you want to hear what’s really shaping modern marketing, this is your seat at the table.
Lisa Martin hosts CMOs Unscripted, a business show with 22 episodes published.
What happens when a widely recognized B2B technology company realizes its name no longer represents its future? In this episode of CMOs Unscripted, Lisa Martin speaks with Lynn Lucas , CMO of Everpure, formerly Pure Stor
AI is transforming how marketing operates, but not in the way most people think. In this episode of CMOs Unscripted, Lisa Martin talks with Palo Alto Networks CMO Kelly Waldher to break down how AI is transforming market
What if your biggest brand breakthrough didn’t start with marketing…but with a customer? In this episode of CMOs Unscripted, Lisa Martin talks with NetApp CMO Gabie Boko as she breaks down how a long-time customer relati
What does it take to join a company and find out you have 28 days to prepare for an IPO? In this episode of CMOs Unscripted, Lisa Martin sits down with Jean English, CoreWeave’s first CMO, to unpack what it really takes
In this episode of CMOs Unscripted, host Lisa Martin talks with Brenda Bown, CMO of SAP Business AI, to explore one of the biggest challenges facing enterprise leaders today: turning AI experimentation into measurable bu
In this episode of CMOs Unscripted, host Lisa Martin sits down with Kipp Bodnar, Chief Marketing Officer of HubSpot, to unpack how AI is fundamentally reshaping modern marketing. Kipp has helped build the modern marketin
What does it really take to create and own a category—especially when you’re competing against tech giants with 1,000x your resources? In this episode of CMOs Unscripted, host Lisa Martin talks with five-time CMO Jason M
What does it really take to build a resilient brand when change is constant, AI is accelerating everything, and customer trust is the ultimate currency? In the season two premiere of CMOs Unscripted, host Lisa Martin sit
In this powerhouse episode of CMOs Unscripted, host Lisa Martin sits down with Chandar Pattabhiram, one of LinkedIn’s Top 5 CMOs to Follow and now Chief Go-to-Market Officer (GTM Officer) at Workato. Together, they unpac
In this episode of CMOs Unscripted, host Lisa Martin sits down with Rena Fallstrom, Head of Communications at Glean and member of the Forbes Communications Council, for a masterclass on the evolving art and science of gl
In this episode of CMOs Unscripted, host Lisa Martin sits down with Madhukar Kumar, a longtime CMO turned CEO and Co-Founder of Robynn, to explore how AI agents, automation, and generative search are redefining modern ma
In this episode of CMOs Unscripted, host Lisa Martin sits down with Diana Eadington, chief marketing officer at FE fundinfo, for a candid deep dive into the evolution of B2B demand generation. From moving beyond MQL vani
Marketing’s impact is often won—or lost—in conversations with the CEO and the board. In this candid episode of CMOs Unscripted, Rico Andrade, General Manager of Commercial at Celigo (and longtime marketing leader), joins
In this episode of CMOs Unscripted, host Lisa Martin sits down with Evanna Kearins, CMO International at UiPath, for a candid conversation on the complexities of global marketing. Evanna shares how her team is navigating
In this episode of CMOs Unscripted, Lisa Martin sits down with “JJ”, Jennifer Johnson, the powerhouse CMO of CrowdStrike, to explore how AI is reshaping marketing strategy, execution, and team culture. JJ shares how her
In this episode of CMOs Unscripted, host Lisa Martin welcomes Denise Persson, CMO of Snowflake, to discuss how AI is transforming the marketing function. Denise shares how her team has moved from experimentation to measu
In this episode of CMOs Unscripted, host Lisa Martin sits down with longtime AI in marketing advocate and CMO of Dynatrace, Laura Heisman. With more than three decades of experience building brands and businesses, Laura
Artificial intelligence is reshaping marketing - and with it, the language we use to connect, convert, and cultivate trust. In this episode of CMOs Unscripted, host Lisa Martin sits down with Emily Foley, Chief Marketing
In this episode of CMOs Unscripted, host Lisa Martin sits down with Mandy Dhaliwal, CMO of Nutanix, to explore how integrated marketing has become a strategic operating model for high-growth organizations. With over 25 y
In this episode of CMOs Unscripted, host Lisa Martin sits down with Ash Parikh, CMO of Trellix, to unpack the essentials of succeeding as a private equity-backed CMO. Ash shares his perspective on the two non-negotiables
Madhukar Kumar
Chief Marketing Officer · SingleStore
1 appearance on this show
Jennifer Johnson
Director of Healthcare Strategy and Business Development · Calibrate Strategies
1 appearance on this show
Eric Herzog
Chief Marketing Officer · Violin Memory Systems
1 appearance on this show
Kelly Waldher
Palo Alto Networks
1 appearance on this show
Gabie Boko
NetApp
1 appearance on this show
Jean English
CoreWeave
1 appearance on this show
Brenda Bown
SAP Business AI
1 appearance on this show
Kipp Bodnar
HubSpot
1 appearance on this show
Chandar Pattabhiram
Workato
1 appearance on this show
Rena Fallstrom
Glean
1 appearance on this show
Diana Eadington
FE fundinfo
1 appearance on this show
Rico Andrade
Celigo
1 appearance on this show
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CMOs Unscripted is hosted by Lisa Martin. The show is categorised under business (marketing) and has published 22 episodes.
CMOs Unscripted has published 22 episodes.
CMOs Unscripted regularly covers business, marketing. It sits in the business category, with a marketing focus.
CMOs Unscripted is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
CMOs Unscripted hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of CMOs Unscripted average 30 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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