Hosted by Unknown Host · 🇺🇸 US · EN · 66 episodes
Established thought leaders with verified media credentials.
At The Channel Surfers, our mission is to navigate the dynamic world of channel sales with insight, expertise, and a touch of humor. Hosted by John McCabe and Jeff Lennon, we dive into strategies, share real-life stories, and explore the evolving partnerships that drive success in today’s competitive landscape. Whether you’re a seasoned pro or new to the channel, we’re here to help you ride the waves to greater growth and stronger alliances
Unknown Host hosts The Channel Surfers, a business show with 66 episodes published.
In this celebratory and playful episode of the Channel Surfers podcast, co-hosts Jeff Lennon and John McCabe draw a compelling and humorous parallel between the founding of the United States in 1776 and the modern-day ch
John and Jeff open with their trademark easygoing banter—John’s son just got married in Charleston, South Carolina, and both hosts are happily exhausted—before welcoming their guest: Braden Young, co-founder of Sendoso a
In this episode, The Channel Surfers blends candid sales-shop talk with practical channel strategy and grounded AI insights. Jeff and John interview Jon Purcell, who runs Untapped Channel Strategy, to unpack how to de-co
On this episode of The Channel Surfers, Jeff and John opened their podcast by tackling the decline of the "generalist" partner model, where businesses try to be everything to everyone. They argued that market pressures f
On this episode, John McCabe and Jeff Lennon sit down with guest Joe Cellucci, operator, advisor, and co-founder of 215 Advisory—for a candid, operator-minded conversation about AI in go-to-market, revenue operations, an
In this episode of The Channel Surfers, host John McCabe and Jeff Lennon introduce this fast-paced, candid conversation tackles the real mechanics of ecosystem go-to-market (GTM)—what it actually means in the field, how
This episode of Channel Surfers features co-hosts John McCabe and Jeff Lennon in conversation with Neil Dooley, founder of Successful Selling Advisory and a data-driven fractional Chief Revenue Officer (CRO). The discuss
In this episode of "The Channel Surfers," hosts John McCabe and Jeff Lennon ride the fast-moving wave of "agentic AI" and its growing impact on the partner motion. With their signature conversational and insightful style
In this episode of "Channel Surfers," hosts John McCabe and Jeff Lennon are joined by Anders Noremo, founder of Third Party Trust (now acquired by Bitsight), to discuss his experience building a successful, 100% channel-
Partner-sourced attribution is one of the most debated and least trustworthy metrics in the channel. This episode builds the clean three-bucket model — sourced, influenced, accelerated — and gives you a way to get sales
In this week's episode of "Channel Surfers," John McCabe and Jeff Lennon are joined by guest David "Dave" Levine, a technical sales executive, cybersecurity expert, and author of the new book, "Navigating the AI Wave." T
The Channel Surfers: Why Co-Marketing is the Best Bang for Your Buck In this episode of "The Channel Surfers," co-hosts John McCabe and Jeff Lennon dive deep into the strategic importance and practical execution of co-ma
John McCabe and Jeff Lennon break down how channel leaders can turn RSA Conference momentum into real pipeline and partner-driven revenue. With a practical, no-nonsense approach (and a few laughs along the way), they out
John and Jeff deliver a warm, candid, and often humorous conversation that is a pragmatic exploration of AI for channel leaders. Across three intertwined themes—AI literacy and value, partner enablement and forecasting,
In this episode, we look to help listeners stop running “partner programs” like a list and start running the ecosystem like a revenue operating system. Focus on what Kyle is known for: partner reality checks, PartnerOps
Co-hosts John McCabe and Jeff Lennon return to the roots of Channel Surfers with an energetic, candid, and practical deep dive into Nearbound—what they describe as a people-first, trust-driven distribution philosophy—alo
- The episode dives into building repeatable revenue machines and modern channel orchestration, featuring Leland Morris—founder and “revenue architect” behind ChannelBridge. - Core message: eliminate manual friction and
A lively, field-tested masterclass in channel presence and partnership craft. Hosts John McCabe and Jeff Lennon welcome Mitch Simon —known on LinkedIn as “#MitchOnTheRoad”—for a candid, humorous, and deeply practical con
In this deeply insightful and practical conversation, guest Will Taylor of AudienceLed joins hosts Jeff and John to deliver a masterclass on executing effective and scalable co-marketing strategies. The discussion, chara
This episode of the Channel Surfers podcast features the return of Andreas Geamanu, CEO of Introw, for a warm, conversational, and business-focused discussion with hosts John McCabe and Jeff Lennon. The conversation cove
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The Channel Surfers is hosted by Unknown Host. The show is categorised under Business (entrepreneurship) and has published 66 episodes.
The Channel Surfers has published 66 episodes.
The Channel Surfers regularly covers Business, Entrepreneurship. It sits in the Business category, with a entrepreneurship focus.
The Channel Surfers is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The Channel Surfers hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Channel Surfers average 40 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates The Channel Surfers's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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