Oct 22, 202639 min
An AI tool falsely told buyers a company was bought by its biggest rival. Chelsea explains the audit that catches it. Buyers now ask ChatGPT, Claude, and Gemini about your company before they ever call you, and those...
business
The ChangeOver | by Weidert (Audio)
Hosted by Weidert · business · EN-US
About this Podcast:
The ChangeOver podcast gives Sales and Marketing teams at Industrial organizations powerful fuel to grow and prosper within today's dynamic landscape. The podcast is brought to you by Weidert Group — a Marketing & Sales agency that offers industrial growth solutions — and its guests. Hear from leaders with intelligent insights and actionable ideas on topics like lead gen, SEO, AI, revenue operations and more. Within each of these critical areas, we’ll unpack what’s changed, why it’s changed, and what you should do moving forward to meet your business growth goals. Our host, Greg Linnemanstons, has more than 35 years of experience in B2B marketing on both the client and agency sides.
Pitch Analysis
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
32%
Guest openness
Selective
80/100
Required Score
Sign up to generate a grounded pitch for The ChangeOver | by Weidert (Audio).
Signup to Generate a PitchQuestions about The ChangeOver | by Weidert (Audio)
What is The ChangeOver | by Weidert (Audio) about?
The ChangeOver podcast gives Sales and Marketing teams at Industrial organizations powerful fuel to grow and prosper within today's dynamic landscape. The podcast is brought to you by Weidert Group, a Marketing & Sales agency that offers industrial growth solutions, and its guests.
Who hosts The ChangeOver | by Weidert (Audio)?
The ChangeOver | by Weidert (Audio) is hosted by Weidert. The show has published 46 episodes to date.
What has The ChangeOver | by Weidert (Audio) covered recently?
Recent episodes include "Ep 43. Core Market Presence: When the Internet Can’t Agree on Who You Are" (22 October 2026, 39 minutes), "Ep 41: Faster to Build, Harder to Get Right: Industrial Websites in the AI Era" (22 September 2026, 27 minutes), and "Ep 40: From AI User to AI Operator: Building Systems That Scale" (21 July 2026, 29 minutes).
How often does The ChangeOver | by Weidert (Audio) publish?
The ChangeOver | by Weidert (Audio) publishes roughly monthly, with episodes averaging 26 minutes across 46 episodes.
How hard is it to get booked on The ChangeOver | by Weidert (Audio)?
Booking probability for The ChangeOver | by Weidert (Audio) is 32%, and the host is rated Selective on guests. The ChangeOver | by Weidert (Audio) requires a Pod Score of 80 or higher. The ChangeOver | by Weidert (Audio)'s contact route on record: verified email.
Who should pitch The ChangeOver | by Weidert (Audio)?
The strongest fits for The ChangeOver | by Weidert (Audio) are Marketing, Advertising & PR. The ChangeOver | by Weidert (Audio) has a business audience.
About the host
Weidert hosts The ChangeOver | by Weidert (Audio), a business podcast with 46 episodes published.
Verified host email: ████████@████.comSign in to unlock →
Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
- Sep 22, 202627 min
Buyers build the shortlist before they ever visit. Frank Isca on what that changed about industrial sites. INTRO : Five years ago an industrial website had one job on the front end: rank, get the click, and make a...
- Jul 21, 202629 min
SmarterX’s Mike Kaput joins Jo to talk about the build: AI content machines, prospecting at scale, and the shift from doing the work to running the systems. In Part 2 of a conversation with Mike Kaput, Chief Content...
- Jun 23, 202634 min
Kyle Denhoff of HubSpot breaks down YouTube channel structure, search optimization, repurposing, and what to measure. In Part 2 of this conversation with Jo, Kyle Denhoff, Senior Director of Marketing at HubSpot (where...
- Jun 10, 202632 min
Kyle Denhoff of HubSpot makes the business case for YouTube as a B2B growth and AEO channel, not just a place to park videos. INTRO: Too many industrials and B2Bs treat YouTube as a hosting platform: upload the video...
View More
- Apr 9, 202634 min
Kelly Wilhelme, Director of Marketing at Weidert Group, sits down with HubSpot Senior Director of Marketing Kyle Denhoff to dig into why the traditional inbound playbook is losing effectiveness — and how to replace it...
- Mar 26, 202630 min
Nicole Mertes, Weidert Group COO, and Director of Business Development Frank Isca tackle one of the most common frustrations in B2B marketing: teams that are constantly busy but can't show consistent growth. In this...
- Feb 25, 202620 min
Amanda Natividad explains how AI search, zero-click behavior, and disappearing data are forcing marketers back to craft, clarity, and value. In the second half of this conversation on The ChangeOver Podcast, Amanda...
- Feb 11, 202626 min
“About two-thirds of Google searches now end without a click. We can’t build strategies that depend on clicks happening anymore.” — Amanda Natividad In this episode of The ChangeOver Podcast, Chelsea Drusch is joined by...
- Dec 9, 202535 min
Manufacturers don’t have a data problem: they have a change management problem. In this episode, Frank sits down with Erik Henry of Simplified Data Solutions to break down why data unification fails, the weaknesses AI...
- Nov 20, 202530 min
Falcon’s VP of Marketing & Sales, Krista Short , joins host Chelsea Drusch to share how her team navigated one of the biggest shifts industrial marketers have faced in a decade: the collapse of traditional organic...
- Oct 8, 202538 min
In this episode of The ChangeOver, Weidert Group’s Chelsea Drusch sits down with SEO expert Dale Bertrand to unpack the seismic shifts AI and zero-click search are bringing to digital marketing. Dale explains why the...
Episode #29
Ep 29 Bonus: Embracing Human-Powered Marketing in the AI Era | INBOUND25 Insights with Becca Hubert
Sep 24, 202517 minBecca Hubert of Falcon Structures recaps INBOUND 2025, highlighting how marketers can stand out by embracing humanity in the age of AI. In this insightful recap episode, host Kelly Wilhelme , Director of Marketing at...
Episode #29
Ep 29 Bonus: Stop Chasing Clicks. Start Building Trust. INBOUND25 Insights with Candice Meyer
Sep 18, 202519 minB2B marketing pro Candice Meyers of Elevity unpacks INBOUND 2025 takeaways on AI, trust-first marketing, and personalization that actually resonates. In this episode of The ChangeOver Podcast, host Kelly Wilhelme...
- Sep 18, 202530 min
HubSpot’s INBOUND conference brought a tidal wave of AI-powered updates — and our team was there to soak it in. In this episode of The ChangeOver, Kelly Wilhelme is joined by Greg Linnemanstons, Nicole Mertes, and...
- Aug 25, 202525 min
INTRO: In this episode, Weidert Group Directors of Creative and Client Strategies Jo Phillip and Chelsea Drusch dive deep into the power of audience research in today’s chaotic B2B marketing landscape. With AI-generated...
- Aug 6, 202535 min
INTRO: In this episode, two-time Experience Inbound keynote Jay Acunzo joins Greg Linnemanstons to unpack why mere expertise is now commodified in B2B marketing, and how to reclaim premium positioning by building IP and...
- Jul 28, 20257 min
INTRO: AI expert Sam Mallikarjunan breaks down what AI agents really are — and why marketers and salespeople should start building their own now. When The ChangeOver Podcast first explored AI agents with Sam, the roster...
- Jul 7, 202510 min
INTRO: Quantity-for-quality is the name of the game in 2025. In this snack-size minisode, Chelsea and Jo explain why one deeply researched pillar asset every other month (anchored in first-party SME insight, of course)...
- Jun 23, 202511 min
INTRO: ESOP Partners had the content. But conversions? Not as much. In this special mini-episode, we revisit standout moments from a previous interview with Eric Strebe, Director of ESOP Consulting at ESOP Partners, who...
Recent guests
Recent guests on The ChangeOver | by Weidert (Audio). Study who booked and why before you pitch.
M
Mike Kaput
CCO of the Marketing Artificial Intelligence Conference, Marketing AI Institute
A
Amanda Natividad
Head of Marketing for Growth Machine, Growth Machine
E
Erik Henry
VFX Supervisor, Simplified Data Solutions
J
Jay Acunzo
keynote speaker, author of Break the Wheel, host of How Stories Happen, marketingshowrunners.com
Best industries to pitch The ChangeOver | by Weidert (Audio) for
PitchCentric classifies The ChangeOver | by Weidert (Audio) under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
Similar Podcasts
Shows with the most semantically similar episode content. Pitch one, pitch all; producers cluster.
More on Marketing, Advertising & PR
Guides and articles for guests pitching shows like this one.
Podcasts like The ChangeOver | by Weidert (Audio)
Is this podcast yours and you'd like to remove or correct details? Request removal or email privacy@pitchcentric.com.
Questions about the free trial? See the pricing FAQ