Sep 24, 202619 min
Well-being is moving from reactive problem-solving toward everyday habits that support mobility, confidence and long-term health. Jenny is joined by Mita Shaha, Global Insight and Category Director at Scholl Wellness...
business
The Buzz Word by buzzback
Hosted by buzzback · business · EN
About this Podcast:
The Buzz Word is a podcast from buzzback exploring the trends shaping how we live and what they mean for business, culture, and decision-making today. More than a series of conversations, it’s a platform for turning ideas, perspectives, and real-world experience into influence and impact. Each episode brings together clients, collaborators, and experts, from marketers and strategists to category specialists and cultural thinkers. Through candid, conversational discussions, we unpack emerging challenges, surface new perspectives, and connect what’s happening now to what’s coming next. From fresh thinking and real-world case stories to expert viewpoints and evolving industry conversations, The Buzz Word is where buzzback acts as both contributor and curator, helping ideas travel further, reach new audiences, and drive meaningful growth.
Pitch Analysis
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Contact path
Public web form
Booking probability
35%
Guest openness
Selective
80/100
Required Score
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What is The Buzz Word by buzzback about?
The Buzz Word is a podcast from buzzback exploring the trends shaping how we live and what they mean for business, culture, and decision-making today. More than a series of conversations, it’s a platform for turning ideas, perspectives, and real-world experience into influence and impact.
What has The Buzz Word by buzzback covered recently?
Recent episodes include "Ep. 9 - Wellness from the Ground Up: How Heritage Brands Evolve" (24 September 2026, 19 minutes), "Ep. 8 - Unfiltered: What Gen Z Wants from Brands" (16 September 2026, 28 minutes), and "Ep. 7 - Metabolic Health After 40: A New Playbook for Women" (31 August 2026, 35 minutes).
How often does The Buzz Word by buzzback publish?
The Buzz Word by buzzback publishes roughly every two weeks, with episodes averaging 24 minutes across 11 episodes.
How hard is it to get booked on The Buzz Word by buzzback?
Booking probability for The Buzz Word by buzzback is 35%, and the host is rated Selective on guests. The Buzz Word by buzzback requires a Pod Score of 80 or higher. The Buzz Word by buzzback's contact route on record: public web form.
Who should pitch The Buzz Word by buzzback?
The strongest fits for The Buzz Word by buzzback are Marketing, Advertising & PR and Business & Management Consulting. The Buzz Word by buzzback has a business audience.
About the host
The Buzz Word by buzzback is a business podcast with 11 episodes published.
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Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
- Sep 16, 202628 min
What does Gen Z really want from brands? Jenny is joined by Emily Brook of Nestlé and Alexia Lebon of Pernod Ricard to explore the tensions shaping their generation, from anxiety and resilience to moderation and...
- Aug 31, 202635 min
Why can the diet and exercise routines that worked for years suddenly stop delivering the same results? Host Laura Mucha sits down with women’s metabolic health specialist Dominika Kalinovski-Azare and buzzback’s Karen...
- Aug 24, 202636 min
Why can the diet and exercise routines that worked for years suddenly stop delivering the same results? Host Laura Mucha sits down with women’s metabolic health specialist Dominika Asare and buzzback’s Karen Douglas to...
- Jul 27, 202627 min
Jenny sits down with Sarah Zijderfeld for a conversation about how the home is evolving into a multifunctional space for comfort, control, and well-being, and what that means for how we live and the brands shaping it.
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- Jul 13, 202627 min
Laura has a conversation with Director of Global Insights professional, Christine Launay, about the key forces shaping the insights industry and how insights professionals should adapt to stay relevant in the era of AI...
- Jun 29, 202620 minS0
<p>In this episode of The Buzz Word, Laura Mucha speaks with data and analytics professional Anurag Gulati about how AI is reshaping the analytics landscape and accelerating the democratization of data. Together, they...
- Jun 15, 202623 minS0
<p>In this episode, Laura sits down with Tanya von Ahlefedt for a conversation exploring what stops people from accessing healthcare globally, what might shift that, and how tools like AI could help change the game.</p>
- Jun 1, 202614 minS0
<p>In this episode of The Buzz Word, Jenny Lindsay speaks with Dhishana Devi, Insights Lead in Adult Nutrition at Nestlé, about the evolving relationship between well-being, women’s health, and nutrition. Together, they...
- May 10, 202633 minS1
<p>Laura has a conversation with Fiona Thwaites, a leading consultant in the healthtech industry, on the evolving women’s health landscape, from the rise of femtech to the realities of funding, innovation, and what it...
Episode #1
Ep. 0: Welcome to the Buzz Word!
May 1, 20266 minS0<p>In this short introductory episode, buzzback founder and CEO Carol Fitzgerald joins Scott to reflect on the origins of the company and the thinking that has shaped it over the past 26 years. Together, they explore...
Recent guests
Recent guests on The Buzz Word by buzzback. Study who booked and why before you pitch.
A
Alexia Lebon
Pernod Ricard
E
Emily Brook
Nestlé
K
Karen Douglas
buzzback
D
Dhishana Devi
Nestlé
Best industries to pitch The Buzz Word by buzzback for
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