Loading…
Hosted by Alisha M. Pennington MS ATC · 🇺🇸 US · EN · 66 episodes
Established thought leaders with verified media credentials.
At the intersection of Athletic Training and Business, host Alisha M. Pennington, introduces and explores a variety of business topics and helps the listener discover how they relate to the profession of athletic training.
Alisha M. Pennington MS ATC hosts The Business ATvantage, a business show with 66 episodes published.
The most sustainable careers in athletic training aren’t built on hustle, titles, or nonstop output… they’re built on integration. When your values, identity, clinical practice, leadership habits, and professional goals
Change in athletic training doesn’t happen when a plan is written; it happens when that plan is executed, tested, and refined over time. Many athletic trainers stall not because they lack vision or strategy, but because
A clear vision is powerful, but without organization and strategy, it stays just an idea. Many athletic trainers work hard every day yet still feel reactive, stretched thin, or stuck because their daily actions aren’t al
Most athletic trainers enter the profession with a clear goal, but somewhere along the way that vision can become blurred by expectations, pressure, and “doing what you’re supposed to do.” Without a defined vision, it’s
Athletic trainers spend so much time managing what’s right in front of them, recurring injuries, inefficient workflows, frustration with their role, or feeling stuck in the same patterns. But symptoms aren’t the real pro
Most athletic trainers spend their days reacting to injuries, schedules, policy changes, and whatever crisis hits next. But preparation isn’t a checklist…it’s a mindset shift. In this episode, we break down how to move f
Athletic trainers spend most of their career reacting to injuries, staffing issues, policy changes, and constant fires. But staying in survival mode leads to burnout and stalled growth. In this episode, you’ll learn how
Not every change is a pivot. This episode of The Business ATvantage shows you how to recognize when surface-level tweaks just aren’t enough, and how to make meaningful, aligned shifts that actually move your career and y
We’ve all been there—constantly responding to injuries, admin requests, and policy changes. But what if you could move from reaction to intention? In this episode, we explore how to take control of your professional jour
On this season of the podcast, we’ve been discussing everything you need to know in order to transition from self-employment to business ownership. In today’s episode, we’re talking about business scalability and sustain
On this season of the podcast, we’ve been discussing what you need to know in order to transition from self-employment to business ownership. In today’s episode, we’re talking about the necessary legal components of runn
On this season of the podcast, we’ve been discussing the transition from self-employment to business ownership. In today’s episode specifically, we’re moving the conversation toward the tangible steps you need to take to
In this episode, we discuss the relevance of performing market research and a competitive analysis for your business. We also discuss how doing so can help you determine the viability of your business, and give you a com
In this episode, we discuss the various business entity types and which might be best for you. What are the risks of continuing to operate as a self-employed person versus a business owner? With that information, you can
In today’s episode, we explore the benefits of being a business owner. Two of the benefits include tax advantages and risk mitigation. First, let’s touch on some distinctions about business ownership. All business owners
We are kicking off season four of The Business ATvantage Podcast. This season, we will discuss the transition from self-employment to business ownership. In this episode specifically, we will define what it means to be a
This bonus episode features Alisha's NATA 2019 interview with NATA President and Director of Sports Medicine at Northwestern University, Tory Lindley. Their discussion centers around self-advocacy as a professional, the
This bonus episode features Alisha's NATA 2019 interview with Carolina Panthers Athletic Trainer, Kevin King. Their conversation focused on volunteerism at the state level, how his involvement has changed the trajectory
This bonus episode features Alisha's NATA 2019 interview with David Gallegos. David sits on the NATA Board of Directors for District 7 and is Deputy CEO of FYZICAL Therapy & Balance Centers in Las Cruces, New Mexico. The
This bonus episode features Alisha's NATA 2019 interview with the legendary, Sue Falsone. Sue holds the distinction of being the first female head athletic trainer in any of the four major sports in the United States. Sh
Sponsor detection runs nightly. Check back soon.
No public pitch examples yet for this show.
Generate your own personalised pitchBased on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:
Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.
Shows with the most semantically similar episode content. Pitch one, pitch all; producers cluster.
To pitch The Business ATvantage, visit https://www.atvantageacademy.com for contact information, then craft a tight one-paragraph hook that ties your expertise to a gap in their recent business coverage.
The Business ATvantage is hosted by Alisha M. Pennington MS ATC. The show is categorised under business (education) and has published 66 episodes.
The Business ATvantage has published 66 episodes.
The Business ATvantage regularly covers business, education, self improvement. It sits in the business category, with a education focus.
The Business ATvantage is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The Business ATvantage hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Business ATvantage average 37 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates The Business ATvantage's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched yesterday.