business
Hosted by Ryan Freng & Backflip · business · EN-US
We’re flipping the script—literally. The Let’s Backflip Show: Happy Hour had a good run, but it’s time for a plot twist. Welcome to The Backflip Effect , your new go-to guide for mastering video and marketing—with a side of comedy, drama, and hopefully a little wisdom. Ryan Freng, John Shoemaker, and the Backflip crew tackle all the ups, downs, and unexpected plot twists of running a production company, a creative marketing studio… or whatever they’re calling themselves these days. From getting started and failing spectacularly to finding success and navigating daily challenges, they’re sharing it all—plus a few trade secrets they’ve picked up over 20 years in the game. Whether you’re here to build your brand, level up your video skills, or just enjoy a good behind-the-scenes story, you’re in the right place. Hit play. It’s gonna be awesome.
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Contact path
Verified email
Booking probability
34%
Guest openness
Selective
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Signup to Generate a PitchWe’re flipping the script, literally. The Let’s Backflip Show: Happy Hour had a good run, but it’s time for a plot twist. Welcome to The Backflip Effect, your new go-to guide for mastering video and marketing, with a side of comedy, drama, and hopefully a little wisdom.
The Backflip Effect is hosted by Ryan Freng & Backflip. The show has published 109 episodes to date.
Recent episodes include "Viral Now or Valuable Long-Term?" (5 February 2026, 55 minutes), "What's the Real ROI of Creative Work?" (29 January 2026, 40 minutes), and "Catholic Storytelling and the Art of Co-Creation" (15 January 2026, 40 minutes).
The Backflip Effect publishes roughly every two weeks, with episodes averaging 56 minutes across 109 episodes.
Booking probability for The Backflip Effect is 34%, and the host is rated Selective on guests. The Backflip Effect requires a Pod Score of 80 or higher. The Backflip Effect's contact route on record: verified email.
The strongest fits for The Backflip Effect are Marketing, Advertising & PR. The Backflip Effect has a business audience.
Ryan Freng & Backflip hosts The Backflip Effect, a business podcast with 109 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #11
Your feed is crowded, your time is scarce, and yet the loudest voices keep shouting about AI, reaction videos, and guaranteed six‑figure shortcuts. We went deep on the marketing trends that waste attention—and the...
Episode #10
A shiny award is nice, but here’s the tougher conversation: how do you value creative work when the return doesn’t fit neatly into a spreadsheet? We dig into real numbers, real budgets, and the mindset shifts leaders...
Episode #9
What if audiences don’t just consume stories, they finish them? We dive into that idea with a wide-ranging conversation across Catholic imagination, indie cinema, saints’ lives, and the nuts and bolts of making...
Episode #8
What if the problem isn’t your budget, but your buying strategy? We break down why “pick a partner, not a price” is more than a catchy line. It’s a practical path to marketing that actually works. Instead of treating...
Episode #7
Ever asked a video production company for pricing only to get a frustratingly vague answer? You're not alone. In this candid exploration of video production costs, we pull back the curtain on why "how much does video...
Episode #6
Live switching technology transforms video production efficiency, allowing real-time editing during filming that saves countless hours in post-production while maintaining professional quality. We explore how this...
Episode #5
Have you ever wondered how TV shows get those perfect camera angles in tiny bathrooms, or how commercials transform ordinary rooms into extraordinary spaces? The secret lies in studio set construction, and it's more...
Episode #4
Artificial intelligence isn't replacing video producers—it's revolutionizing how they work. In this eye-opening conversation, we dive deep into the practical realities of using AI tools in professional video production...
Episode #3
Professional video production is essential for businesses seeking to engage effectively with their audience and enhance brand credibility. High-quality visuals, compelling storytelling, and the expertise of...
Episode #2
This episode highlights the significance of emotional connection in creating impactful video marketing content. We explore the concept of starting with 'why' to foster audience engagement, utilizing storytelling...
Episode #1
FREE KICKSTART GUIDE : https://letsbackflip.com/guide/ We’re flipping the script—literally. The Let’s Backflip Show: Happy Hour had a good run, but it’s time for a plot twist. Welcome to The Backflip Effect , your new...
Episode #11
Tara Doyon, a seasoned consultant with Petrus Development, joins us for a fascinating exploration of the work-travel dynamic on the Let's Backflip Show Happy Hour. Tara's vivid tales from her travels provide a...
Episode #10
What happens when three friends mix cocktails and talk shop? Join Ryan Freng and John Shoemaker as they welcome Sam Blahnik, an expert in agricultural economics, for a lively chat that starts with a discussion about the...
Episode #9
Ever wondered what goes on in the mind of a priest when preparing a sermon? Join us for a laugh-filled conversation with Father Matthew Pearson as we navigate the art of storytelling and humor in sermons. Father Matthew...
Episode #8
Ever wondered how to balance marathon training with a full-time job, or what it takes to transition from college life to a professional career seamlessly? This episode promises you a rollercoaster of insights and...
Episode #8
Can technology truly bridge the gap between generations, or does it create an unbridgeable chasm? Join us for an engaging conversation with Katie Kennedy as we sip our drinks and reminisce about our shared experiences...
Episode #8
Have you ever wondered about the true authenticity behind "world's best" claims? This week on the Let's Backflip Show Happy Hour, join Ryan Freng and special guest Brandon Gries as they kick off with a 30-second dance...
Episode #7
Ever wondered how a top cinematographer stays on top of his game in the ever-changing landscape of filmmaking? Join us as we chat with Jordan, a seasoned director of photography and cinematography, about navigating the...
Episode #6
Curious about the cutting-edge tactics driving success in marketing today? Join us as we sit down with Chelsey Bowers, a powerhouse in the marketing world. With a career spanning over two decades, Chelsey has tackled...
Episode #5
Have you ever wondered what it takes to transition from a stable nine-to-five job to the exciting world of entrepreneurship? Join us as we sit down with Steve Donovan, a seasoned media professional and current educator...
Recent guests on The Backflip Effect. Study who booked and why before you pitch.
American history professor and author of The Declaration Decoded, Children's Hospital of Philadelphia
Founder & CEO of Indigenous Cannabis Industry Association, Indigenous Cannabis Industry Association
indie composer
Collegiate Assistant Professor in Biomedical Engineering and Mechanics, Moon Goddess Training
PitchCentric classifies The Backflip Effect under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
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