Mar 3, 202538 minS6
<p>Welcome back to The B-Side with James Barrow. It’s been a minute, but I’m pumped to be back and diving into a new season of no-nonsense discussions on all things creativity, in all its forms.</p><br><p>I’m excited...
arts
The B-side with James Barrow
Hosted by James Barrow · arts · EN
About this Podcast:
Going behind-the-scenes with a diverse range of innovative thinkers, to find insights that help unlock your creative potential. Creativity is a universal language that crosses the borders of race, religion, social status, age, gender and culture. To be able to imagine something and make it real is one of the things that makes us human. But against the background noise of our busy lives, how can we become more creative? James Barrow is on a mission to help people unlock their creative potential and apply it to their lives, their careers and their businesses. In this series of podcasts, James goes behind-the-scenes with people who imagine things for a living. Those making waves, disrupting the norm and shaking things up. Leaders in their field, working in marketing, advertising, design, technology, film, arts and entertainment. Listen to what motivates and inspires them, and discover the methods to their madness; the
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Contact path
Verified email
Booking probability
22%
Guest openness
Selective
80/100
Required Score
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What is The B-side with James Barrow about?
Going behind-the-scenes with a diverse range of innovative thinkers, to find insights that help unlock your creative potential. Creativity is a universal language that crosses the borders of race, religion, social status, age, gender and culture. To be able to imagine something and make it real is one of the things that makes us human.
Who hosts The B-side with James Barrow?
The B-side with James Barrow is hosted by James Barrow. The show has published 47 episodes to date.
What has The B-side with James Barrow covered recently?
Recent episodes include "Mindful Leadership: Rethinking Media and Strategy with Matt Turl" (3 March 2025, 38 minutes), "The writing process, wellness and words that matter with Jonathan Seidler" (11 October 2024, 44 minutes), and "Community campaigns, Coral Reefs, and Kairos time with Simone Waugh" (28 May 2024, 48 minutes).
How often does The B-side with James Barrow publish?
The B-side with James Barrow publishes roughly every few months, with episodes averaging 50 minutes across 47 episodes.
How hard is it to get booked on The B-side with James Barrow?
Booking probability for The B-side with James Barrow is 22%, and the host is rated Selective on guests. The B-side with James Barrow requires a Pod Score of 80 or higher. The B-side with James Barrow's contact route on record: verified email.
Who should pitch The B-side with James Barrow?
The strongest fits for The B-side with James Barrow are Business & Management Consulting and Marketing, Advertising & PR. The B-side with James Barrow has an arts audience.
About the host
James Barrow hosts The B-side with James Barrow, an arts podcast with 47 episodes published.
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Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
- Oct 11, 202444 minS5
<p>Ever wonder how personal experiences fuel creativity? On episode 46 of The B-side with James Barrow podcast, I catch up with Jonathan Seidler, an author, creative director, and music critic who brings a fresh...
- May 28, 202448 minS5
<p>Ever wondered how advertising can drive real social change? On this episode 45 of the B-Side, I catch up with Simone Waugh, the Managing Director at Publicis Worldwide Australia. Simone is an industry powerhouse, all...
- Mar 14, 202443 minS5
<p>On episode 44 of the B-Side podcast, I catch up with Toby Aldred, the newly appointed Managing Director of Saatchi & Saatchi Australia and Chief Client Officer The Neighbourhood. With close to two decades worth of...
- Feb 7, 202450 minS5
<p>Ever wondered what it takes to lead a cutting-edge post-production studio?</p><p>On episode 43 of the B-Side, and the first for 2024, I speak to Will Alexander, the Co-Founder and Executive Producer of Heckler, one...
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- Dec 13, 202349 minS4
<p>How does prompt engineering, sports coaching, and driving ROI intersect with media communications?</p><br><p>On episode 42 of The B-side with James Barrow podcast I chat with Jason Tonelli, CEO of Zenith Australia...
- Oct 27, 202357 minS4
<p>How can we strike the right balance between business smarts and creative freedom to drive brand success?</p><br><p>In this episode of the b-side, I sit down with Simon Brock, a digitally-native creative and agency...
- Sep 24, 202339 minS4
<p>How can creative strategy, curiosity, and courage drive brand success in today's marketing landscape?</p><br><p>In Episode 40 of the B-Side, I speak with Catherine King, Chief Strategy Officer at Leo Burnett...
- Aug 9, 20231h 3mS4
<p>In the weeks ahead, I invite you to revisit some past episodes. Taking this time to reflect allows us to gauge their relevance in today's world.</p><br><p>One of these episodes, from Episode 18 of The B-side...
- Jul 24, 202339 minS4
<p>How can we craft connected customer experiences in an increasingly fragmented media landscape?</p><br><p>In episode 38 of the B-side, I had the privilege of speaking with Patrick Rowe, CEO of Saatchi and Saatchi...
- Feb 21, 202339 minS4
<p>How can we use creativity to drive sustainability action on a global scale?</p><br><p>On the latest episode of The B-Side with James Barrow - the first for 2023, I had the pleasure of chatting with Mike Spirkovski...
- Nov 29, 202247 minS3
<p>Get ready for a knock-out episode of the B-side! On episode 36, we're sitting down with Australian boxing legend Nader Hamdan. Once ranked No.2 in the world behind Oscar De La Hoya in 2003, Nader has fought some of...
- Aug 29, 202250 minS3
<p>Get ready to jam out to some big ideas on episode 35 of the B-side! We're hanging out with Rob Campbell, Chief Strategy Officer of Colenso BBDO NZ, Aotearoa.</p><br><p>Rob is a creative badass - an ex-rockstar turned...
- Jul 17, 202242 minS3
<p>Can robots really be creative?</p><br><p>In episode 34 of the B-side, I speak to Richard Savery, a developer of artificial intelligence and robotics, who is trying to find answers to this question and many more...
- May 16, 202255 minS3
<p>Why aren’t there more creative voices in politics and what will it take to shake up the status quo?</p><p>Episode 33 of the B-side is an Australian federal election edition featuring Jane Caro. An Award winning...
- May 4, 20221h 5mS3
How can we be better listeners, and what's the difference between active and deep listening? <br/><br/>On episode 32 of The B-side, I speak to Oscar Trimboli, a global expert on listening, author, host of the Apple...
- Feb 14, 20221h 1mS3
<p>Can graffiti writing and hip-hop be used as a force for good?<br/><br/>On Episode 31 of the B-side, I speak to Matthew Peet, aka Mistery, one of Australia's most long-standing, influential, and prolific graffiti...
- Jan 19, 20221h 10mS3
<p><b>What does innovation in the retail space look like? And how can we develop more impactful customer experiences?<br/><br/></b>Hello and welcome to episode 30 of the B-side and our first episode for 2022. I'm...
- Dec 2, 202151 minS2
Some scientists believe water is conducive to creativity. I test this theory on Episode 29 of the B-side by jumping onto a boat and heading out into unscripted waters with award-winning Australian Photographer Ali...
- Sep 10, 202158 minS2
<p>What does it take to lead the merger of two agency brands into one culturally aligned and growing business force that has quickly become one of Australia's leading media agencies?<br/><br/>On Episode 28 of the...
Recent guests
Recent guests on The B-side with James Barrow. Study who booked and why before you pitch.
W
Will Alexander
Hand, Plastic and Reconstructive Surgeon, Centurion Planning & Design, LLC
C
Catherine King
Transport Infrastructure Regional Development Local Government Minister and member for Ballarat, Fairhope Single Tax Corporation
T
Tyson Yunkaporta
academic
D
Dr. Patrick Rowe
professor of Health Sciences, Saatchi and Saatchi Australia
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