Hosted by Ed Garsten · 🇺🇸 US · EN-US · 134 episodes
Established thought leaders with verified media credentials.
I've led a dual life--as a journalist and PR guy: CNN, Associated Press, Detroit News, Forbes.com on the news side and all the different names of Chrysler and Franco PR on the PR side. Even in my semi-retirement I'm playing on both sides of the scrimmage line. In this podcast I'll talk about some of the best and worst pitches I receive, why they work or why they don't, best ways for PR people to make reporters happy and land coverage and from the journalist side, how best to work with PR people to make sure you're getting what you need to create great stories.
Ed Garsten hosts Tales From the Beat, a news show with 134 episodes published.
She's been a top comms exec everywhere from General Motors to companies in the healthcare, home improvement and bedding industries, and now Noreen Pratscher runs her own consultancy, Pratscher Communications. She and hos
Longtime WWJ, Detroit journalist Jeff Gilbert's career has taken him from covering Dr. Death, Jack Kevorkian to becoming the foremost broadcast automotive beat reporter in the nation, often heard on the former CBS Radio
Auto journalist Greg Migliore is back to just talk cars with host, journalist Ed Garsten. Greg discusses a couple of new vehicles he's driven lately, the Lincoln Navigator and Land Rover Defender OCTA. The guys also disc
Communicator/Podcaster Christopher Barger discusses with host Ed Garsten coverage of the recent shooting at the White House Correspondents Association dinner, getting the word out as the number of journalists diminishes,
After a career that spanned more than two decades at CNN and years as an independent producer, David Bernknopf found himself looking for work and found it running an investigative unit at a TV operation in Alaska. He wro
Gerry Conover has a unique view of both the auto and newsindustries after spending more than years at Ford Motor Co. and 45 years as ajournalist. He’s journalist Ed Garsten’s guest on episode 135 of Tales From theBeat, t
In episode 134 of Tales From the Beat, host Ed Garstenwelcomes longtime journalist Matt DeLorenzo....the former editor of Road &Track and Autoweek magazines, Freelance Writer, Author and Editor-in-Chief of TightwadGarage
Fox 45 Baltimore investigative reporter Chris Papst spent years looking into questionable practices at the Baltimore public school system, discovering shocking practices such as falsifying student grades to boost graduat
Lots of great guests and some snarky monologues from host Ed Garsten. Here's a recap of 2025 highlights from season 3 of Tales From the Beat, the podcast that looks at news and PR from both sides of the scrimmage line. F
David Wilder, CEO of Idaho PR-firm Trustpoint Xposure discusses his agency's money back guarantee of tier 1 media placement and AI dominance with host, journalist, Ed Garsten.
There’s of course, a lot of great journalism out there, butif you look at your newsfeed, there’s a lot of crap too. If you’re old enough,like I am, you remember when, instead of making stuff up, we simply, um,borrowed, f
Ed Garsten's guest is longtime PR pro/marketer and current chief marketing officer at Rendezvous Robotics Kim Jennett. They discuss how Kim turned a single release into its own news cycle, how she works with influencers
Host Ed Garsten welcomes Kelly Law, PR Manager at PR and marketing agency The Brand Amp. They discuss how building a trusting relationship with a reporter can result in bonus coverage for a client, Kelly's pitching strat
In this episode of Tales From the Beat, host and journalist Ed Garsten does a little "haul" video, unpacking some of the strange pitches he's received recently for stories way outside his beat like trips to a distant isl
Anna Tran lands coverage for her clients in most every media by using something she called Purpose-Driven PR. What's that? Anna explains all that to host Ed Garsten, plus her approach to building trust with clients and r
She's a super story teller, running her own agency in Chicago. Robyn Malone is CEO and Chief Partner Officer at RJ Communications. She's the mind behind the successful "You Don't Know Jack About MS" with Jack Osborne. Ho
Julian Bond is a true social media/marketing superstar, having run campaigns for giant companies like Little Caesars Pizza and General RV Centers. Host Ed Garsten and Julian talk about campaigns he ran that made impact,
September means auto trade showtime in Detroit with the Automotive News World Congress, Management Briefing Seminars and MOVE America. It's a time of insanity for both reporters and PR people but also an opportunity for
Our guest in this episode is veteran kickass communicator, sometimes singer, all-around media master, Sam Locricchio, director account services, Near Perfect Media. We discuss the Coldplay kiss-cam mess, the Gwyneth Palt
Host Ed Garsten retired from full time work in 2016 but has been working as a freelance senior contributor to Forbes.com for 7 years. He discusses why he loves being a journalist, meeting such celebrities as the actor wh
Chris Papst
Emmy Award-winning investigative reporter for Fox 45 News · FOX45 News / Project Baltimore
1 appearance on this show
Anna Tran
strategic PR consultant
1 appearance on this show
Brian Kramer
EVP · Cars Commerce
1 appearance on this show
Dan Roth
Human Resource Consultant, Professional Speaker & Father of Autistic Twins · LinkedIn
2 appearances on this show
Kevin Roberts
BAM National Airports Practice lead · Heritage Action for America
1 appearance on this show
David Wilder
Trustpoint Xposure
1 appearance on this show
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Tales From the Beat is hosted by Ed Garsten. The show is categorised under news (commentary) and has published 134 episodes.
Tales From the Beat has published 134 episodes.
Tales From the Beat regularly covers news, commentary. It sits in the news category, with a commentary focus.
Tales From the Beat is accessible for guests with genuine news expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Tales From the Beat hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Tales From the Beat average 24 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Tales From the Beat's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched yesterday.
