Hosted by Steve Henry · 🇺🇸 US · EN · 92 episodes
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The idea behind Swim Against The Tide podcast is to meet founders and leaders of businesses who have launched and operate in competitive markets, taking the bigger, more established players head on. It is about exploring what drove them, how their brand stood out, what they had to do to win and what lessons they have learned that they can share with the listeners to hopefully inspire them to take their own journey. The show is presented by Steve Henry, Co-Founder of the specialist marketing group Audience Collective. Steve has enjoyed a 30-year career in advertising helping 100s of brands win and grow. He is passionate about telling these stories and sharing their journeys, both good and bad, to help the next generation learn and encourage them to one day start their own challenger brand.If you would like to be a guest on the podcast, please email satt@thisisaudience.com and we will be in touch.
Steve Henry has signalled openness to guest pitches in recent episodes. Your timing is good.
Generate a tailored pitchSteve Henry hosts Swim Against The Tide, a business show with 92 episodes published.
In this episode of Swim Against The Tide, Steve Henry talks to Heather Matthews, Managing Director of Little’s Chauffeur Drive – a 60-year-old Scottish family business built on trust, service and an obsessive attention t
In this episode of Swim Against The Tide, Steve talks to Mairead Quigley, Head of Product Marketing at Phlo — the digital pharmacy scaling fast in one of healthcare’s most competitive and talked-about spaces. Mairead sha
Sam Venning is the co-founder of Wuffes, the dog supplement brand that turned a personal search for help with an ageing dog’s arthritis into one of America’s fast- growing pet health businesses. In this episode, we talk
This week we meet the driving force behind the gym revolution that is sweeping London with a new way to work out. In a market full of big-box gyms, boutique studios and crowded workout floors, Ben Alderton spotted a gap:
In this week’s fascinating episode, Humphrey Bodington, the co-founder of Conka, along with his business partner Harry Glover, discusses the journey of creating a unique cognitive performance product that combines plant
In this episode of Swim Against The Tide, Steve talks to Gillian Ridley Whittle, founder of Peachaus, a women’s underwear and leisurewear brand with a mission far bigger than fashion. After a hugely successful career in
This week we meet Jay Worthy, Group CEO of MyZone, who takes us on a remarkable journey - from sofa-surfing in London after trying out for the Royal Marines, to running a billion-dollar fitness equipment business, to hit
This week Sahil Verma, co-founder and CEO of Cookaway, joined the podcast to share his journey from an economics background to becoming an accidental entrepreneur. Together with his wife, he built Cookaway - an innovativ
In this inspiring discussion, Antonia Johnstone, the CEO and Re-Founder of Sign of the Times as she shares her journey from university economics student to leading the luxury resale marketplace in the UK. Discover how re
Today we meet the fascinating, budding social entrepreneur Julian Warowioff, the UK MD of Lemonaid Beverages. He shares his inspiring journey from a desire to build a career on good foundations to being part of the senio
Barnaby Edwards didn't set out to be a farmer. After nearly two decades as a product designer, he found himself back on the Isle of Wight - and accidentally into the leadership of his wife's family business, The Garlic F
I loved meeting Colette and hearing her story of how she developed, launched and grew the amazing skincare beauty brand The Inkey List with her co-founder Mark Curry. Colette is so open about her journey and why she feel
In this fascinating episode Steve Henry goes glamping with Derry Green, the founder and creator of The Secret Garden Glamping company. Derry shares his inspiring journey from a lockdown project with his children to build
This week we meet professional sportsman turned health businessman Thomas Hal Robson-Kanu as he shares his journey from being a football to becoming an entrepreneur in the functional beverage industry. He discusses the c
In this conversation, Lisa Donohue, Managing Director of Kerb Foods’ social enterprise arm, shares her journey from a marketing and PR background to leading the social enterprise focused on empowering individuals through
In this latest, engaging conversation on the Swim Against The Tide podcast, we meet Mike Turner the Founder and MD of the wonderful Bird & Blend Tea Company. He shares his entrepreneurial journey, emphasising the importa
In this episode of the podcast, Jamie Grant, the Co-Founder and CEO of Carv, discusses the incredible journey of creating a digital ski coach that enhances your skiing techniques with real-time feedback. He shares insigh
In this podcast episode, Mark Murphy shares his unexpected journey to becoming the co-founder and CEO of Burgerism, a food delivery brand that has gained a cult-like fandom with their customers. He discusses the challeng
In this episode of the podcast episode we meet Dan Binks, the Managing Director of Liberation Foods, the first UK based Fairtrade nut and Community Interest Company that's owned by smallholder farmers around the world. W
Ben Fennell has spent his whole career learning and developing as a leader from those around him. Whether that was his early days in London agencies, to working across every market and culture in Asia, to then meeting so
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Swim Against The Tide is hosted by Steve Henry. The show is categorised under business (entrepreneurship) and has published 92 episodes.
Swim Against The Tide has published 92 episodes.
Swim Against The Tide regularly covers business, entrepreneurship, careers. It sits in the business category, with a entrepreneurship focus.
Swim Against The Tide is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Yes, Swim Against The Tide is actively signalling openness to guest pitches. This is a good window to reach out with a strong, targeted angle.
Episodes of Swim Against The Tide average 54 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Swim Against The Tide's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 7 days ago.