
Rising Tide Startups
10.13 - Darren Gallop - Carbide
You don’t always need to beat the biggest players. Sometimes the smarter move is finding the space they don’t own, and OWNING IT. Darren Gallop is the CEO of Carbide, a cybersecurity company helping organizations build stronger, more resilient security from the top down. His entrepreneurial path started far outside cybersecurity, from running a record label during the Napster era to later building software platforms used for major global events like Coachella and Burning Man. Along the way, Darren faced the kind of challenges that force a founder to rethink how they compete, including industry disruption, trademark battles, rebranding, and the pressure of going up against companies with far deeper pockets. In this episode of Rising Tide Startups, Kevin and Darren talk about what happens when chasing the biggest players stops making sense and a more focused path starts to emerge. They also dig into sustainable growth, finding a niche worth owning, the difference between real security and security theater, and how AI is changing the way software and cybersecurity work. Whether you’re building in a crowded market, questioning the way you’ve been approaching growth, or trying to figure out where your business can truly stand apart, this conversation may change the way you think about competition. Key Takeaways: Embrace Rebranding Resilience. Unexpected pivots can become opportunities to reset and move forward. Recognize Niche Limitations. A niche can build a strong business without needing massive scale. Prioritize Substance Over Theater. Real value comes from doing the work, not just checking boxes. Adopt AI for Augmentation. Use AI to strengthen human thinking, not replace it. Resist Hyper-Growth Pressure. Slower, focused growth can create a healthier, more sustainable business. Listen to Customers Over Noise. Customer needs matter more than whatever the market is shouting about. Focus on Future Trajectory. Build for where the industry is going, not just where it is today. Listen to the full conversation here: YouTube: https://www.youtube.com/@risingtidestartups Apple Podcast: https://podcasts.apple.com/us/podcast/rising-tide-startups/id1330525474 Spotify: https://open.spotify.com/show/2eq7unl70TRPsBhjLEsNZR Connect with Darren: Website: carbidesecure.com LinkedIn: https://www.linkedin.com/in/darrengallop/ Book Website: builttotrustbook.com Closing thought: “Skate to where the puck is going. For years, we felt like we were just playing catch-up with Silicon Valley companies with all the big checks. Now we’ve built the confidence and vision to stop chasing and actually innovate.”— Darren Gallup Rating Request: If you enjoyed this conversation with Darren, please head over to Apple Podcasts or Spotify to leave us a 5-star rating and review! Your support helps us keep the rising tide high and introduces more incredible startup stories to listeners worldwide. Shoutout to our Great Sponsors: Naviqus Virtual Services - Hassle-free, back office support services that are efficient, affordable, and tailored to your needs. Check out https://naviqus.com now to jumpstart your business for 2027! Podbrand Media - Have you ever considered starting your own podcast for your company or brand? Podbrandmedia.com can help. Affordable and effective in content creation and lead generation!



