
In this episode of Since Sliced Bread, Leslie Vesper, head of marketing for Bimbo USA, shares what the US’s largest bakingcompany has discovered in its consumer insights and how Bimbo is responding to the changing...


business
Hosted by Baking & Snack · business · EN
Presented by Baking & Snack magazine, Since Sliced Bread celebrates the past, present and future of commercial baking. We'll be sharing stories and experiences from the past 100 years of baking and asking the hard questions about how the industry will overcome its latest challenges.
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Contact path
Public web form
Booking probability
34%
Guest openness
Selective
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Signup to Generate a PitchPresented by Baking & Snack magazine, Since Sliced Bread celebrates the past, present and future of commercial baking. We'll be sharing stories and experiences from the past 100 years of baking and asking the hard questions about how the industry will overcome its latest challenges.
Since Sliced Bread is hosted by Baking & Snack. The show has published 196 episodes to date.
Recent episodes include "Changing consumers create growth opportunities in soft bread market" (28 October 2026, 29 minutes), "Bread trends: What's driving consumer choices today?" (21 October 2026, 34 minutes), and "'Since Sliced Bread' asks, “What’s next for the bread category?”" (7 October 2026, 1 minute).
Since Sliced Bread publishes roughly weekly, with episodes averaging 22 minutes across 196 episodes.
Booking probability for Since Sliced Bread is 34%, and the host is rated Selective on guests. Since Sliced Bread requires a Pod Score of 80 or higher. Since Sliced Bread's contact route on record: public web form.
The strongest fits for Since Sliced Bread are Bakeries. Since Sliced Bread has a business audience.
Baking & Snack hosts Since Sliced Bread, a business podcast with 196 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

In this episode of Since Sliced Bread, Leslie Vesper, head of marketing for Bimbo USA, shares what the US’s largest bakingcompany has discovered in its consumer insights and how Bimbo is responding to the changing...

In this episode of Since Sliced Bread , Erin Ball, executivedirector of the Grain Foods Foundation (GFF), shares the latest consumer research from GFF and Ipsos on “Consumer Perspectives on Bread” and the opportunities...

Premiering Oct. 21, season 28 of Since Sliced Bread aims to help bakers in the bread category find a way forward through the headwinds to future growth. It’s clear that bread has a role to play in consumers’ lives, but...

In this episode of Since Sliced Bread, Jake Huber, senior director of sales for Bimbo USA, shares how the baking giant’s portfolio is showing up across the perimeter and giving consumers what they want from the category.

In this episode of Since Sliced Bread, Chad Larson, chief executive officer of Mel-O-Cream Donuts, shares how donuts can expand their reach in the in-store bakery and drive excitement for the whole department.

In this episode of Since Sliced Bread, Michael Zaro, co-owner of Zaro’s Family Bakery, shares why the family decided to bring its premium cakes and breads to the perimeter bakery and how these products hit on multiple...

In this episode of Since Sliced Bread, Karen Toufayan, vice president of marketing for Toufayan Bakeries, shares about the company’s 100th anniversary and how the company has seen the flatbread category exist to grow...

Since Sliced Bread
This season of Since Sliced Bread will uncover just how the perimeter is performing, diving into the trends driving sales growth and how the category is navigating shifting consumer behavior and economic pressure.

In this episode of Since Sliced Bread, Nico Roesler, North American pretzel and snack equipment sales manager at Reading Bakery Systems (RBS), sits down with Lucas Cuni-Mertz, features editor of Baking & Snack , to...

In this episode, hosts Charlotte Atchley, editor of Baking & Snack , and Lucas Cuni-Mertz, associate editor of Baking & Snack , interview Heath Browning, director of R&D and co-manufacturing sales, Darlington Snacks.

In this episode, Anthony Flynn, chief executive officer and founder of YouBar, sits down with Charlotte Atchley, editor of Baking & Snack , and Lucas Cuni-Mertz, features editor of Baking & Snack , to share what he’s...

In this episode, Jessica Waller, senior vice president, Away From Home, Mars Snacking, explains how consumers’ value propositions are changing and how convenience is influencing new products.

In this episode, Jenny Zegler, principal strategist for food and drink at Mintel, shares the research around what’s trending among new baking and snack products with Charlotte Atchley, editor of Baking & Snack , and...

Since Sliced Bread
<p>In this season of Since Sliced Bread, you’ll hear from category leaders who are innovating amidst these headwinds. They’ll dive into the trends driving product innovation and how they aim to stand out with their...

<p>In this episode of Since Sliced Bread, Keith Nunes, editor of Food Business News, shares his takeaways from this year’s Expo West and how they’re shaping the snack category. </p>

<p>In this episode of Since Sliced Bread, Sudheer Kosaraju, chief commercial officer, Once Again, shares the company’s challenges that came with expanding into a new segment and what new trends he is seeing emerge in...

Episode #3
<p>In this episode of Since Sliced Bread, Mark Singleton, vice president of sales and marketing for Rudolph Foods, shares how the company laid the groundwork to increase pork rinds’ reach beyond the Southwest United...

<p>In this episode of Since Sliced Bread, Justin Spannuth, vice president and chief operating officer of Unique Snacks, shares how the company has stayed relevant in the snack spaceover its 100-plus year history.</p>

<p>In this episode of Since Sliced Bread, Phil Gusmano, vice president of Better Made Snacks and chair of SNAC International, shares how snack manufacturers can take advantage of the opportunities a diversified snack...

Since Sliced Bread
<p>In this season of Since Sliced Bread, you’ll hear from leading snack brands who are balancing consumers’ myriad demands in their latest launches to stay atop the category. </p>
Recent guests on Since Sliced Bread. Study who booked and why before you pitch.
Partner and Senior Portfolio Manager, Mel-O-Cream Donuts
vice president of sales and marketing, Royal College of Speech and Language Therapists
Air Force veteran, full-time nurse, co-owner/founder of Little Harts Play Cafe, Sex Information Education Council of Canada
VP, Biometrics - Respiratory & Immunology and Statistical Innovation, North Carolina Wildlife Resources Commission
PitchCentric classifies Since Sliced Bread under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
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