business
Hosted by WaitWhat · business · EN
The pace of change in our culture is unprecedented and shows no signs of slowing. So what is most important to pay attention to when striving to innovate, create, and lead? From the team behind Masters of Scale, Rapid Response features candid conversations with today's top business leaders navigating real-time challenges. Hosted by the former editor-in-chief of Fast Company, Bob Safian.
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Contact path
Verified email
Booking probability
46%
Guest openness
Selective
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Signup to Generate a PitchThe pace of change in our culture is unprecedented and shows no signs of slowing. So what is most important to pay attention to when striving to innovate, create, and lead? From the team behind Masters of Scale, Rapid Response features candid conversations with today's top business leaders navigating real-time challenges.
Rapid Response is hosted by WaitWhat. The show has published 468 episodes to date.
Recent episodes include "Reed Hastings on Hollywood’s future, Netflix’s shakeup and knowing when to leave" (31 October 2026, 52 minutes), "Maria Ressa on how to save democracy from Big Tech" (29 October 2026, 25 minutes), and "Eric Schmidt scores US vs. China: who’s winning the AI race?" (27 October 2026, 27 minutes).
Rapid Response publishes roughly a few times a week, with episodes averaging 30 minutes across 468 episodes.
Booking probability for Rapid Response is 46%, and the host is rated Selective on guests. Rapid Response requires a Pod Score of 80 or higher. Rapid Response's contact route on record: verified email.
The strongest fits for Rapid Response are Business & Management Consulting. Rapid Response has a business audience.
WaitWhat hosts Rapid Response, a business podcast with 468 episodes published.
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Rapid Response
After nearly 30 years building Netflix, co-founder and former chairman Reed Hastings stepped down from the board of directors this past June. His departure came at a tumultuous time in Hollywood and at Netflix itself...
Rapid Response
When truth is under attack, how do you fight back? Nobel Peace Prize-winning journalist Maria Ressa has spent years confronting disinformation and political pressure through her news organization, Rappler. In...
Rapid Response
The AI race between the US and China is the defining competition of our age. Eric Schmidt, former CEO of Google, advisor to the Pentagon, and current CEO of Relativity Space joins Rapid Response live from Masters of...
Rapid Response
Jennifer Ferro is the former board chair of NPR and president of Southern California’s iconic public radio organization: KCRW. Ferro talks with Masters of Scale host Jeff Berman about how nearly two decades as the...
Rapid Response
Few companies have as much influence over AI’s trajectory as OpenAI. Reid Hoffman sits down with CFO Sarah Friar to understand the precipice of the moment we are in and the decisions that could shape what comes next for...
Rapid Response
REI has been around for 88 years. Mary Beth Laughton wants to make sure it’s around for 88 more. The CEO of America’s largest consumer co-op joins Rapid Response to talk about what it actually takes to revive an iconic...
Rapid Response
Barbara Peng spent years running one of the most recognizable brands in business media. Newly out of the CEO seat at Business Insider, she joins Rapid Response for a candid conversation about the state of journalism...
Rapid Response
Renee Wegrzyn spent her career building the future of American science — including ARPA-H, the White House agency created to accelerate health breakthroughs. Then the Trump administration showed her the door. Wegrzyn...
Rapid Response
Prediction markets incentivize truth. Everything else incentivizes clickbait. That's the core argument Luana Lopes Lara makes for Kalshi — the prediction market platform she co-founded that has gone from $5 billion to...
Rapid Response
What happens when you interview an AI? Bob Safian found out, and while it didn't break out into Cantonese, it was stranger than he expected. This episode is split in two: first, a conversation with Eline van der Velden...
Rapid Response
The second a brand like Hershey stops being culturally relevant, says its CEO Kirk Tanner, you should be worried. He joins Rapid Response to explain exactly what he's doing to make sure that never happens. Tanner also...
Rapid Response
This episode of Rapid Response first aired in 2025. Live on stage at Masters of Scale Summit in San Francisco, Patagonia CEO Ryan Gellert and Chobani CEO Hamdi Ulukaya joined the New York Times’ David Gelles to explore...
Rapid Response
The world has never faced so many humanitarian crises at once, and the systems built to respond to them are fraying. Tjada McKenna, CEO of Prosper Global — the organization long known as Mercy Corps — joins Rapid...
Rapid Response
For nearly two decades, Amy Webb's annual Tech Trends Report was required reading for anyone trying to keep up with technology. But this year, Webb killed the report and replaced it with something more applicable for...
Rapid Response
Own or be owned. That's Codie Sanchez's ultimatum for anyone serious about their financial future. The founder of Contrarian Thinking and author of the new book Own or Be Owned returns to Rapid Response to make her most...
Rapid Response
AI isn't simplifying your life… Yet. It's mass-producing more options, more decisions, and more noise. Axios CEO Jim VandeHei returns to Rapid Response to make the case that the antidote isn't a better productivity app...
Rapid Response
On built a $4 billion sports brand in 16 years with a garden hose, a Roger Federer dinner in Zurich, and a young designer who watched a Halloween YouTube video. Co-founder and co-CEO David Allemann joins Rapid Response...
Rapid Response
The NFL is the world's most valuable sports business, and it keeps growing. But is the growth sustainable? Sports journalist Michele Steele joins Rapid Response to kick off the 2026-2027 NFL season with a clear-eyed...
Rapid Response
Jesse Cole loved baseball. He also knew most people thought it was too long and boring. So he disrupted America’s pastime by putting on a yellow tux - and an incredible show. In this episode of Masters of Scale, the...
Rapid Response
For decades, e-commerce rewarded the biggest brands that could buy their way to the top of search results. AI is changing that. Shopify COO Jess Hertz joins Rapid Response to share what Shopify's data reveals about the...
Recent guests on Rapid Response. Study who booked and why before you pitch.
Chief Financial Officer, Nextdoor
Chief Executive Officer, Future Today Strategy Group; Professor, NYU Stern School of Business, Butler Tech Vocational School
author of “Main Street Millionaire”, Entourage Effect Capital
President of the Federal Reserve Bank of Chicago, Federal Reserve Bank of Chicago
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