Arts
Hosted by Tracy Hazzard, Tom Hazzard & Guest Experts · Arts · EN-US
Explore the retail and ecommerce product launch formula to out-design, out-source, and out-profit your competition. New Consumer product launches are inherently risky, and the odds of success are not in your favor. 7 out of 10 consumer product launches fail; 14 out of 15 products on the home shopping channels fail; less than 2% of inventions ever make any money. In this podcast, and within the Product Launch Hazzards community, Inc. Columnist and product launch expert Tracy Hazzard, and industrial designer and product development expert Tom Hazzard, share the product launch formula, strategy, and resources that flip the odds and will make your product launch successful. The best products rarely win at retail, but the best product launch strategy does. After designing and developing 250 products that sold over 2 Billion dollars at ecommerce and mass market retail, the Hazzards know what makes a product launch successful. They know how to design out costs, how to design out risk, and how to design products that out sell the competition. Every week they will share the ‘the hazards’ of product launching, the keys to market fit, sourcing tactics, and expose you to the product launch team who really know what it takes to make it. International sourcing is full of pitfalls, what you don’t about product compliance, consumer product safety standards, proper documentation, strategic relationship building, you put your ability to deliver a safe, high quality product into the market, at great risk. Our experts have spent decades sourcing from Asia, and around the world. They share with you not only what can go wrong, but how to source your products using the best product development, quality control, IP security, and relationship building techniques. Tracy & Tom believe that turning your products from a liability to an asset, can build big brand valuation. With the right mix of product intellectual property – copyrights, trademarks, and patents, you can make your brand more valuable and competitive proof.Discover how the right things, in the right order, with the right resources defies product launch odds and will help you out design, our source, and out profit your way to retail success. Product Launch Hazzards is right for you, if you need help from a like-minded product launch expert community to teach you, support you, and answer your questions. If you need ongoing product launch advice, but can’t afford retainers, or the time to find and vet the right experts, then the free Product Launch Hazzards community is right for you. If you have been looking for a product launch mastermind in a no sales pressure environment, who will put you, your product, and your brand first, then please join us now.
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
24%
Guest openness
Selective
Sign up to generate a grounded pitch for Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success.
Signup to Generate a PitchExplore the retail and ecommerce product launch formula to out-design, out-source, and out-profit your competition. New Consumer product launches are inherently risky, and the odds of success are not in your favor. 7 out of 10 consumer product launches fail; 14 out of 15 products on the home shopping channels fail; less than 2% of inventions ever make any money.
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success is hosted by Tracy Hazzard, Tom Hazzard & Guest Experts. The show has published 110 episodes to date.
Recent episodes include "Turning Your Product Idea Into A Product Development Plan With Lisa McCarthy Of Make My Idea Real" (28 April 2022, 41 minutes), "What Women Want: Challenges Of Launching Female-Friendly Furniture With Dana Bakich" (6 October 2020, 43 minutes), and "Designing With The End Mind & PLAE-Fulness Too with Ryan Ringholz and Jonathan Spier" (30 August 2019, 37 minutes).
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success publishes roughly monthly, with episodes averaging 37 minutes across 110 episodes.
Booking probability for Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success is 24%, and the host is rated Selective on guests. Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success requires a Pod Score of 82 or higher. Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success's contact route on record: verified email.
The strongest fits for Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success are Design Services and Business & Management Consulting. Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success has an arts audience.
Tracy Hazzard, Tom Hazzard & Guest Experts hosts Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success, an arts podcast with 110 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>Often, one of the challenging things many creatives face is not finding product ideas but bringing them to life. How do you get things done, planned, and brought to reality? In this episode, Tracy Hazzard is with...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>Contrary to what many believe, women care about the desks and the chairs that they buy. They want features that no one's ever thought of before. On today’s show, Dana Bakich joins Tracy Hazzard to discuss the...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>Starting and then having the capacity to scale a business in such an entrenched branded community can be very daunting. For Ryan Ringholz and Jonathan Spier, that is coming into the shoe industry establishing the...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>In this day and age, the quest to be different and stand out has become so competitive that it becomes tempting to steal someone’s work, ideas, or concepts. Natasha and Fred Ruckel of the Randy Cooper Foundation...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>Broadening your lines and reaching out to source products beyond Amazon can sometimes be daunting for many entrepreneurs out there. After all, it is a whole new territory that needs to be tread carefully. If this new...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>There are some inventors who are not so lucky when it comes to owning their products and gaining the necessary income and praise because of manipulators and false advertisers. Paula Brillson Phillips, a managing...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>Joanna Parker, the co-founder of Yumble, explains how she was inspired to open her own company as a mom. Yumble has three pillars which are all centered towards providing healthy food for children. Joanna says...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>Everybody wants a sweet life, but when it comes to food, too much can become an addiction. Victor Macias and Kristoffer Quiaoit, founders of Nui Foods, are on a mission to annihilate sugar addiction by creating...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>Most products in the consumer market, whether it’s mass market or eCommerce, has a seven out of ten failure rate. However, when you have access to good data, you are able to pitch products in a way that people want...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>In today’s world, the biggest mistake you can make is to not look at yourself as a business. Whatever product you have is not just an invention or a brand. It’s a business and you need to be getting the full benefit...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>Sourcing services are usually accessible only to huge conglomerates and big brands, but not to smaller brands. Tim Jordan of Hickory Flats, however, offers alternative sourcing ideas and services to the small guys...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>Packaging is what breaks or makes a product. As entrepreneurs, we want our customers to be satisfied right from the get-go by making our mark on their impressions right from the packaging alone. Apurva Batra from...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>As the world moves into the digital space, it has become very important for us to keep ourselves secure, most especially for those Amazon sellers whose products are sold virtually. CJ Rosenbaum of Amazon Sellers...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>The marketplace has indeed evolved, but one thing that remains the same is the influence. We all know the power of having celebrities to be your product endorser due to their wide influence in the market. This is...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>It takes an amount of technology and engineering to pull together all the power-buttoned gadgets that we know and love. When most companies in the US throw over the fence to a factory in Asia the ideas they come up...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>How do you increase your sales? Have you ever thought that your brand can be at par with big players in the business? There is no difference between small brands or large brands. The key is to understand the actual...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>It costs to play today. Product launching is no exemption. It’s not a fast return on investment as much as you want it to. Marketing veteran Michelle Barnum Smith joins Product Launch Hazzards to discuss how you can...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>There are so many products sold on Amazon, yet if you take a look at them, the majority tends to hold out only one piece of the product. They tend to overlook the value of multiple unit purchases. Jenna Liebner of...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>Amazon UK and EU market are definitely the potential recourse for those who want to expand. If you are aiming to grow your product sales into the Amazon UK and EU market, then you have to learn what they need. Amazon...
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success
<p>Tracy gives an insight into one of the talks she gave at a City Summit event in Salt Lake City. With innovation becoming the buzzword for this day and age, we can’t help but get too caught up in just investing on...
Recent guests on Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success. Study who booked and why before you pitch.
Consultant Neonatologist, Northwestern University
Santana Snacks
Director of Injectable Training & Professional Development, The Institute of Cancer Research and The Royal Marsden NHS Foundation Trust
Lead Assistant Coach, East-West Gateway Council of Governments
PitchCentric classifies Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
Shows with the most semantically similar episode content. Pitch one, pitch all; producers cluster.
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Reta
Launch Your Product with Stephen Key
The Product Science Podcast
The Accidental Product Manager
Pitch to Product
Pitch to Product
Is this podcast yours and you'd like to remove or correct details? Request removal or email privacy@pitchcentric.com.
Questions about the free trial? See the pricing FAQ