Press Playbook is BAM's behind-the-scenes look at how great press actually gets made. Hosted by Kendall Aldridge, each episode features a BAM team member breaking down a recent client placement. Every episode walks through what worked, why it resonated, and the lessons founders and comms teams can apply to their own media strategy.
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Contact path
Verified email
Booking probability
29%
Guest openness
Selective
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Signup to Generate a PitchPress Playbook is BAM's behind-the-scenes look at how great press actually gets made. Hosted by Kendall Aldridge, each episode features a BAM team member breaking down a recent client placement. Every episode walks through what worked, why it resonated, and the lessons founders and comms teams can apply to their own media strategy.
Press Playbook is hosted by BAM. The show has published 23 episodes to date.
Recent episodes include "How to Land a Mention in CBS" (29 October 2026, 13 minutes), "How to Land an Exclusive in Forbes" (17 September 2026, 17 minutes), and "How to Land a Placement in TechCrunch" (20 August 2026, 27 minutes).
Press Playbook publishes roughly every two weeks, with episodes averaging 11 minutes across 23 episodes.
Booking probability for Press Playbook is 29%, and the host is rated Selective on guests. Press Playbook requires a Pod Score of 80 or higher. Press Playbook's contact route on record: verified email.
The strongest fits for Press Playbook are Marketing, Advertising & PR. Press Playbook has a news audience.
BAM hosts Press Playbook, a news podcast with 23 episodes published.
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Press Playbook
Kendall Aldridge welcomes Carolyn Noel to The Press Playbook to break down how the BAM team helped Pinnie Health land CBS coverage. They discuss newsjacking, using data and physician expertise to strengthen a pitch...
Press Playbook
Kendall Aldridge sits down with Briana Trulear of BAM to break down how Inspiren landed Forbes for its $70 million Series C. They talk about building media relationships over time, creating a bigger story beyond the...
Press Playbook
On this episode of The Press Playbook, Kendall sits down with Max Thon of BAM to break down how Fish Audio landed a TechCrunch exclusive around its $52 million seed round, followed by more than 50 additional pieces of...
Press Playbook
On this episode of The Press Playbook , Kendall Aldridge talks with Emily Amodeo of BAM about how Lanai landed a Bloomberg broadcast segment through personalized outreach, relationship building, and a simple, effective...
Press Playbook
On this episode of The Press Playbook , Kendall Aldridge talks with Torri Jackson of BAM about how Epicore Biosystems landed CNN by connecting wearable hydration technology to the World Cup. They discuss timely...
Press Playbook
On this episode of The Press Playbook , Kendall Aldridge talks with Julian Paolino of BAM about how VisualPing landed Newsweek by analyzing Amazon Prime Day pricing. They break down why proprietary data, great timing...
Press Playbook
<p >On this episode of The Press Playbook, Kendall Aldridge talks with Brittany Harran of BAM about how Carbice landed Tom's Hardware and dozens of gaming publications through a strategic Computex announcement...
Press Playbook
<p >On this episode of The Press Playbook, Kendall Aldridge talks with Briana Trulear of BAM about how XCaliber landed coverage in MobiHealthNews following its $6.5 million seed round. They discuss healthcare AI...
Press Playbook
<p >Kendall Aldridge sits down with Chris Pham of BAM to break down how Metricool landed Vogue by analyzing brand performance during Coachella. They talk timing, data, and how finding gaps in coverage can turn a...
Press Playbook
<p>On this episode of The Press Playbook, Kendall Aldridge talks with Erica Guevara of BAM about how Haast landed an Axios exclusive for its $12M Series A. They break down the pitch structure, the role of data, and what...
<p>On this episode of The Press Playbook, Kendall Aldridge talks with Julian Paolino of BAM about how Inspiren landed on Fast Company's Most Innovative Healthcare Companies list. They break down what actually goes into...
<p >On this episode of The Press Playbook, Kendall Aldridge talks with Briana Trulear of BAM about how Doctronic landed Wall Street Journal coverage. What started as a simple intro turned into a full exclusive, and they...
Press Playbook
<p >On this episode of The Press Playbook, Kendall Aldridge talks with Torri Jackson of BAM about how PgEdge landed Wall Street Journal coverage through a connection made at a BAM media dinner. They break down why...
Press Playbook
<p>On this episode of The Press Playbook, Kendall Aldridge sat down with Briana Trulear, Senior Account Director at BAM, to talk about how she helped her client Epicore Biosystems land coverage in Bloomberg.</p> <p>The...
Press Playbook
<p >On this episode of The Press Playbook, Kendall Aldridge sat down with Jordan Hart, Senior Account Executive at BAM, to talk about how they helped their client, Baton, land a founder profile in Inc.</p> <p >The focus...
Press Playbook
<p>On this episode of The Press Playbook, Kendall Aldridge talks with Brittany Harran of BAM about how Blitzy landed a founder profile in Business Insider. They break down the personal angle, tailoring the pitch to the...
Press Playbook
<p>On this episode of The Press Playbook, Kendall talks with Briana of BAM about how AutoIVF landed coverage in The New York Times. They break down why top-tier stories require more than just one news moment and how...
Press Playbook
<p>On this episode of The Press Playbook, Kendall Aldridge talks with Emily Amodeo of BAM about how a $5.5M seed round became a bigger Boston AI story that landed in the Boston Business Journal. They break down funding...
Press Playbook
<p>On this episode of The Press Playbook, Kendall Aldridge sat down with Brenda Manea, Managing Director of BAM's People and AI practice, to talk about how she helped her client, Lanai, land a podcast appearance on...
Press Playbook
<p>On this episode of Press Playbook, Kendall talks with Torri, Account Executive at BAM, about how data-led storytelling helped land a CNBC placement for IMPLAN. They break down why reporters love clear data, how to...
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