Hosted by impact.com · 🇺🇸 US · EN · 15 episodes
Established thought leaders with verified media credentials.
The Publisher’s Playbook podcast provides insightful and practical advice for publishers navigating the affiliate and commerce content industry. Featuring in-depth analysis, expert insights, and real world case studies, the series endeavors to empower its audience with the knowledge and tools needed to thrive in this dynamic sector.
impact.com hosts The Publisher's Playbook, a business show with 15 episodes published.
In this episode, I’m joined by James Smith, General Manager at Australian footwear brand Merry People, the company turning “gumboots” into an everyday, anywhere boot. We talk about how founder Dani Pearce spotted a gap b
On this episode of The Publisher's Playbook, Jerrid Grimm and Matt Robinson from BILL explore the niche world of B2B influencers and review sites and why SMBs love BILL.
In this episode of The Publisher's Playbook, Kurt Mangum II, Vice President of Strategic Partnerships at ISSA, discusses the founding story of ISSA, the importance of fitness certifications, current trends in the fitness
Today I'm speaking with Colby Saenz from Lovevery. As a parent, I can immediately see the value of Lovevery playkits for keeping your kids not only entertained but helping them learn at the same time. And as a marketer m
Today I’m speaking with Ren Robinson, Ecommerce affiliate manager at Cycling Frog. It's clear that Cannabis has come a long way in the past decade. Beyond the regulatory changes we're also seeing companies like Cycling F
Find out exactly what brands are looking for as they expand their partnerships with publishers and creators. Jerrid Grimm, entrepreneur, marketer and host of The Publisher’s Playbook interviews the the most innovative pr
Apply for the impact.com Partner Growth Program Today, we have a very special guest—my colleague and Director of Partner Growth at impact.com, Richa Dani. Richa’s journey to impact is fascinating, from leading performanc
This is our second episode on the topic of Retail Media and I’m thrilled to be joined by Mike Feldman, SVP of Global Retail Media at VaynerMedia. Mike’s story is unique—he grew up as the son of a retail consultant, and s
In this episode of the Publishers Playbook, we welcome Ryan Hudson, co-founder of Honey and now founder of Pie.org. They discuss Ryan's journey from building and selling Honey to launching Pie.org, which aims to disrupt
In this conversation, Jerrid Grimm and Keith Bryan navigate the world of retail media networks, exploring Keith's extensive background at Best Buy and the evolution of Best Buy Ads. They discuss the launch of Colosseum S
Welcome to another episode of The Publisher's Playbook—the podcast where we dive deep into the strategies and stories shaping the world of publishing. Today, I'm thrilled to have SEO expert Lily Ray with us. If you've be
Joanie, co-founder of The Krazy Coupon Lady, shares the story of how she and Heather started and evolved over the years. She discusses the changes in couponing and shopping behavior, from newspaper coupons to digital reb
Reddit is having a moment. From meme stocks to search results, Reddit posts and comments have found their way well beyond the site and into the very fabric of the internet. Nick Andrews was there before it was cool and o
Jerrid Grimm chats with Michael McNerney, the founder and publisher of Martech Record, about the affiliate and performance industry. They discuss the challenges publishers face, such as Google algorithm updates and the i
Want to know what this show is all about? Here it is, in under a minute.
James Smith
National Road Carriers Policy and Advocacy General Manager · Resolution Foundation
1 appearance on this show
Bill
A JRPG Podcast · NuWay Restoration and Cleaning
1 appearance on this show
Lily Ray
SEO expert
1 appearance on this show
Nick Andrews
Partner and Head of Commercial Marketing · The Hunting Public
1 appearance on this show
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The Publisher's Playbook is hosted by impact.com. The show is categorised under business (marketing) and has published 15 episodes.
The Publisher's Playbook has published 15 episodes.
The Publisher's Playbook regularly covers business, marketing, news. It sits in the business category, with a marketing focus.
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Episodes of The Publisher's Playbook average 31 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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