PR on the Record explores the role of public relations in shaping success within the tech ecosystem. Through insightful conversations with founders, tech marketers, and reporters, hosts, Ariel Shapiro and Shahni Ben-Haim uncover the real impact of strategic communication.
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Contact path
Verified email
Booking probability
18%
Guest openness
Selective
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Signup to Generate a PitchPR on the Record explores the role of public relations in shaping success within the tech ecosystem. Through insightful conversations with founders, tech marketers, and reporters, hosts, Ariel Shapiro and Shahni Ben-Haim uncover the real impact of strategic communication.
Recent episodes include "The New Marketing Currency with Taryn Kay Talley, Marketing Expert - PR on the Record Ep. 16" (27 October 2026, 42 minutes), "Why Podcasts Are PR's Secret Weapon with Gal Ko, Founder of PodStar - PR on the Record Ep. 15" (29 September 2026, 54 minutes), and "Let's Talk About LinkedIn with Eli Igra Serfaty, CEO of MAIA Digital - PR on the Record Ep. 14" (9 September 2026, 54 minutes).
PR on the Record publishes roughly monthly, with episodes averaging 38 minutes across 10 episodes.
Booking probability for PR on the Record is 18%, and the host is rated Selective on guests. PR on the Record requires a Pod Score of 80 or higher. PR on the Record's contact route on record: verified email.
The strongest fits for PR on the Record are Marketing, Advertising & PR. PR on the Record has a technology audience.
PR on the Record is a technology podcast with 10 episodes published.
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PR on the Record
PR is no longer just about press releases - it is the validation layer that makes your owned content, events, and leadership actually credible. Taryn Kay Talley breaks down how marketers can use earned media, organic...
PR on the Record
Podcasts are becoming one of the most effective trust-building assets in modern PR, and if you are a founder, marketer, or creator looking to reach the right audience, this conversation shows you exactly why. Gal Ko...
PR on the Record
LinkedIn is no longer just a hiring tool—it’s the relationship platform that can shape PR, sales, hiring, fundraising, and even how AI systems cite your brand. Eli Igra Serfaty, CEO of MAIA Digital, a leading LinkedIn...
PR on the Record
In this episode of PR on the Record, Vicky Books, director of marketing at Grove Ventures, shares what VCs actually think about PR, and how founders can use it strategically from their first funding round through global...
Episode #12
Most brands overlook the true power of storytelling in PR, and it’s costing them priceless opportunities to connect deeply with their audiences. In this eye-opening episode, creative strategist Jonathan Kahn reveals how...
PR on the Record
In this episode, Mira Marcus reveals how to turn small moments into headlines that shape perceptions and change categories. If you're a founder, marketer, or PR professional tired of gatekeeping stories or feeling stuck...
PR on the Record
Hi folks! It’s been a while, and we have an update. We’re saying a bittersweet farewell to Ariel Shapiro as we celebrate the journey so far and look ahead to new beginnings. 🌟 Stay tuned, more conversations and...
<p>What does it take to build a global brand in one of the world’s most complex industries? In this episode, we sit down with Eytan Buchman, Chief Marketing Officer at Freightos and self-proclaimed “freight nerd” (a...
PR on the Record
<p>In this episode, we’re joined by Ori Yudilevich, the Chief Product Officer (CPO) of MaterialsZone, a Lean R&D platform for materials innovation. Ori brings a wealth of knowledge with a background in software...
<p>In this episode, we’re joined by Estie Rosen, Senior Director of Global Communications & Digital at Startup Nation Central. With a diverse background in marketing, communications, and public relations, Estie has...
<p>In this episode, we’re joined by Danielle Blumenstyk Peterman, Director of Communications at Sola Security. With over 12 years of experience in PR, marketing, and strategic communications, Danielle has played a...
PR on the Record
<p>Ariel and Shahni sit down with Sarah Bard — a powerhouse in Communications and Marketing with a career spanning politics, tech, and healthcare.</p><p><br></p><p>A former White House appointee at the U.S. Small...
PR on the Record
<p>In this episode of PR on the Record, Ariel Shapiro and Shahni Ben-Haim are joined by Ido Cohen, VP of Global Brand and Communications at Lightricks, to explore what it really takes for a tech company to own its...
PR on the Record
<p>In this episode of PR on the Record, Ariel Shapiro and Shahni Ben-Haim sit down with tech journalist Rachel Curry to unpack the dynamic between reporters and PR professionals. With bylines in CNBC, Observer, and...
PR on the Record
<p>In this episode of PR on the Record, Ariel Shapiro and Shahni Ben-Haim delve into the intricacies of public relations within the tech ecosystem. They discuss the essential tools and strategies PR professionals...
PR on the Record
<p>In this episode of PR on the Record, Ariel Shapiro and Shahni Ben-Haim engage with marketing expert Jacob Shwirtz to explore the intricate relationship between performance marketing and brand marketing. Jacob...
<p>In this episode of PR on the Record, hosts Shahni Ben-Haim and Ariel Shapiro delve into the world of public relations within the tech ecosystem. They share their personal journeys into PR and discuss common myths and...
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