business
business · EN-US
Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.
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Contact path
Verified email
Booking probability
38%
Guest openness
Selective
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Signup to Generate a PitchConversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.
Recent episodes include "Quit Basing Multi-million Dollar Campaigns on Bad Customer Insights" (18 September 2026, 26 minutes), "Collaboration is not Geography: What CMOs and CROs Actually Owe Each Other" (11 September 2026, 18 minutes), and "Conversational Research Panels for the Win!" (4 September 2026, 31 minutes).
Ponderings from the Perch publishes roughly weekly, with episodes averaging 29 minutes across 464 episodes.
Booking probability for Ponderings from the Perch is 38%, and the host is rated Selective on guests. Ponderings from the Perch requires a Pod Score of 80 or higher. Ponderings from the Perch's contact route on record: verified email.
The strongest fits for Ponderings from the Perch are Marketing, Advertising & PR and Business & Management Consulting. Ponderings from the Perch has a business audience.
Ponderings from the Perch is a business podcast with 464 episodes published.
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Ponderings from the Perch
*This episode of Ponderings from the Perch is brought to you by curioninsights.com. When your brand needs answers and not opinions, you need the smart team at Curion.* Most B2B brand teams don't have a market research...
Ponderings from the Perch
*This episode of Ponderings from the Perch is brought to you by EMI Research. Download their 2026 Sample Landscape Report today and see how AI will impact your next survey.* Two people can share a building, a bonus...
Ponderings from the Perch
Most surveys are designed for the researcher's convenience, not the person answering them. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney sits down with...
Ponderings from the Perch
*This episode of Ponderings from the Perch is brought to you by The Logit Group. If you've got a market research project coming up and you want expert help, get a quote today.* Traffic used to prove a website's value...
Ponderings from the Perch
*This episode of Ponderings from the Perch is brought to you by curioninsights.com. When your brand needs answers and not opinions, you need the smart team at Curion.* The shopper your spreadsheet thinks it knows and...
Ponderings from the Perch
*Help us shape the future of Ponderings from the Perch by taking our short, 13-question listener survey. We want to learn more about where you listen, how you listen, and what kinds of conversations you want more from...
Ponderings from the Perch
*This episode of Ponderings from the Perch is brought to you by The Logit Group. If you've got a project coming up and you want a partner who actually shows up, get a quote today.* AI content does not have a quality...
Ponderings from the Perch
Brands don’t usually notice when their consumer has already moved on, and keep running on assumptions that are no longer true. Richard Heath, Chief Innovation Officer at Curion Insights, has spent his career building...
Ponderings from the Perch
*This episode of Ponderings from the Perch is brought to you by curioninsights.com. When your brand needs answers and not opinions, you need the smart team at Curion.* Anyone who’s ever been handed a glass of Tang under...
Ponderings from the Perch
*Help us shape the future of Ponderings from the Perch by taking our short, 13-question listener survey. We want to learn more about where you listen, how you listen, and what kinds of conversations you want more from...
Ponderings from the Perch
The bad actors in market research have AI too, and they’re using it better than most research teams want to admit. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla...
Ponderings from the Perch
The research fraud crisis is louder than the industry wants to admit, and the companies still shopping from the same compromised sources are not solving it. They are funding it. On this episode of Ponderings from the...
Ponderings from the Perch
Consumers are not liars. They are simply unreliable narrators of their own lives, and the entire consumer research industry is built on the gap between those two things. On this episode of Ponderings from the Perch, the...
Ponderings from the Perch
Most B2B content fails not because of bad writing, but because of a misdiagnosis. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, Priscilla McKinney takes on one of the most persistent...
Ponderings from the Perch
Faster is not better if no one has asked what the speed is for. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinneyreturns to the floor of Greenbook's IIEX...
Ponderings from the Perch
Innovation is only as good as the methodology underneath it. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney gives you a Day 1 overview of Greenbook's...
Ponderings from the Perch
Most leaders mistake visibility for volume, and that confusion is costing them. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney sits down with Heather...
Ponderings from the Perch
The conference floor doesn't lie. Neither does the gap between what brands think they know about their consumers and what's actually happening. On this episode of Ponderings from the Perch, the Little Bird Marketing...
Ponderings from the Perch
Every social media platform you are building on is someone else's property. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney makes the case that most B2B...
Ponderings from the Perch
The gap between surviving and performing is not a mindset shift. It is a physiological one. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney sits down with...
Recent guests on Ponderings from the Perch. Study who booked and why before you pitch.
Co-Founder and Chief Marketing Officer, Orbit Media Studios, Inc.
clinical assistant professor at University of Pennsylvania, associate professor at Cooper Medical School of Rowan University, Cow Creek Band of Umpqua Tribe of Indians
CEO and Little Bird Momma, LiTTLE Bird Marketing
Vice President of Small and Mid-Market Segments at Principal, Research & Planning Group
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