Hosted by The Drum · 🇺🇸 US · EN · 26 episodes
Established thought leaders with verified media credentials.
Do some political marketing campaigns baffle you? Do the marketing messages and tactics of politicians make you scratch your head? With over 40 elections set to occur globally during 2024, we can expect some intense political posturing and campaigning and to bring it all into some perspective, The Drum has launched a new monthly podcast – Politics for Drummies. Key political, marketing and creative figures will join host, Alastair Duncan, to bring some clarity to the marketing of politics in 2024. Hosted on Acast. See acast.com/privacy for more information.
The Drum hosts Politics for Drummies, a news show with 26 episodes published.
411’s Ned Mendez brings his experience of Labour’s success in 2024 to unpick what matters today for electorates all over the world. He chats with Alastair about voters beyond media, Zohran’s energetic New York campaign,
In this episode Alastair interviews Harriet Kingaby, joint founder of The Conscious Advertising Network. With her background in climate action to advocating information integrity at the UN, she explains the commercial va
In this latest episode of Politics for Drummies, Best For Britain's executive director of marketing Cal Roscow outlines his thoughts on the challenge of balancing rational argument with emotional engagement in political
US expat Marshall Manson cut his teeth on Republican campaigning. Now he is chair of corporate affairs at Fleishman Hillard in the UK with 20 years of election insight. In this fascinating and timely episode he and Alast
Mike Nellis of Authentic has won more than 70 awards for political campaigns. And he's worked with California prosecutor Kamala Harris on her way to the top. His super popular White Dudes for Harris campaign raised over
Katie Harrison of WRTHY does important work. From holding tech companies to account for spreading child sexual abuse material to empowering women in the climate crisis, social impact campaigns really matter. In this enli
Ryan Davis of People First is an influencer marketing expert. When trust in media and government is low, voters make decisions based on friends and family. Ryan chats with Alastair about how everyday people like teachers
Rhiannon Ruff from Lumino Digital is an expert in Wikipedia the world’s largest crowdsourced encyclopaedia. She joins Alastair on the pod for a masterclass on how politicians try and fail to get round the rules and what
Nadja Bellan-White asks whether brands should brands take a stand? CEO of SS+K Nadja Bellan-White is a proud global citizen and change maker. She joins Alastair on the pod to discuss how brands can show up where there is
In this episode, we're in New York! Valerie Davis, CEO of Assembly North America gives her views on political spending and the likely impact on advertisers in this election cycle. Featuring live chat with the Drum's co-f
Nils Leonard’s Uncommon Studio has taken the creative world by storm. In this episode he and Alastair dig in to why politics has lost its way and needs a reboot. Nils has ambitious ideas. After all, if Britain can’t be a
Amil Khan on Media, Misinformation and the Misuse of GenAI In this episode, Alastair chats with Amil Khan, founder of online manipulation expert Valent Projects, about his move into disinformation, the shortcomings of mo
Ben Guerin, co-founder of digital-led creative agency Topham Guerin, shares insights on crafting winning strategies, shaping personas, and fostering trust in the ever-changing realm of social media. Hosted on Acast. See
In this episode, Alastair chats with Nicky Bullard, chief creative officer at MullenLowe, about the intricacies of crafting political campaigns. They explore the balance between creativity and messaging, the impact of pe
With the UK election kicking off early, Alastair asks Benedict Pringle, founder of politicaladvertising.co.uk, to unpack how the parties wield anger, fear, and hope to shape voter sentiment. From Labour's rallying cry ag
In this episode of Politics for Drummies, Alastair Duncan engages in a thought-provoking dialogue with conservative peer Lord Bethell, tackling pressing issues from health and environmental concerns to the role of compas
Richard Huntingdon returns for a candid conversation with Alastair on the complexities of British politics and how the advertising industry could help to resurrect the category. From reflections on politicians who can ge
Richard Huntington, Chief Strategy Officer at Saatchi & Saatchi London, delves into the decline of political engagement and the importance of reinvigorating the middle class for economic growth. From tackling wealth ineq
Join Sam Jeffers, CEO of Who Targets Me, as he talks behind-the-scenes of online politics, separating fact from fiction. From Twitter trends to crazy media diets, we're discussing the messy world of political messaging.
In this episode, Alastair delves into the complexities of the upcoming U.S. presidential election with Tessa Simonds of Blue State Digital. They discuss campaign funding, media influence, and offer key insights into the
Kamala Harris
Vice President and Presidential candidate · United States government
1 appearance on this show
Alastair
Product Pro · Chocolate Tree
1 appearance on this show
Rhiannon Ruff
Founding Partner · Lumino Digital
1 appearance on this show
Nils Leonard
co-founder · Uncommon Studio
1 appearance on this show
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Politics for Drummies is hosted by The Drum. The show is categorised under news (politics) and has published 26 episodes.
Politics for Drummies has published 26 episodes.
Politics for Drummies regularly covers news, politics, business. It sits in the news category, with a politics focus.
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