business
Hosted by Bianca McKenzie · business · EN-AU
The place for smart, simple marketing strategies that will amplify your business results. Sharing practical tips, insider knowledge and actionable advice because marketing is something that every business owner can do.
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Contact path
Verified email
Booking probability
36%
Guest openness
Selective
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Signup to Generate a PitchThe place for smart, simple marketing strategies that will amplify your business results. Sharing practical tips, insider knowledge and actionable advice because marketing is something that every business owner can do.
New School of Marketing is hosted by Bianca McKenzie. The show has published 262 episodes to date.
Recent episodes include "The Problem With Following Marketing Advice From People Who Don’t Run Businesses Like Yours" (26 October 2026, 24 minutes), "Marketing When Money Is Tight: What to Prioritise When You Can’t Do Everything" (19 October 2026, 23 minutes), and "What I’d Tell My Younger Business Self About Marketing (The Honest Version)" (12 October 2026, 24 minutes).
New School of Marketing publishes roughly weekly, with episodes averaging 24 minutes across 262 episodes.
Booking probability for New School of Marketing is 36%, and the host is rated Selective on guests. New School of Marketing requires a Pod Score of 80 or higher. New School of Marketing's contact route on record: verified email.
The strongest fits for New School of Marketing are Marketing, Advertising & PR. New School of Marketing has a business audience.
Bianca McKenzie hosts New School of Marketing, a business podcast with 262 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #263
Here’s a question worth sitting with: the last piece of marketing advice you implemented—where did it come from? What kind of business does that person actually run? How big is their team? What’s their revenue model...
Episode #262
If you’re going through a season where money is tight and every dollar feels like a decision—and you’re trying to figure out what to do with your marketing when you can’t afford to do everything—this episode is exactly...
Episode #261
If you’ve ever wished someone would just sit down with you and tell you the honest truth about marketing—not the polished, curated, success-story version, but the real version—this episode is that conversation. I’ve...
Episode #260
If you run a local business and you've been told you need to "go online" but something about that advice makes you uncomfortable—like maybe going online means losing the thing that makes your business worth coming to in...
Episode #259
You know what you're supposed to do. You've listened to the podcasts, you've taken the courses, you understand the strategy. And yet—sitting down to actually do your marketing still feels harder than it should. If...
Episode #258
There's a conversation happening in communities across Australia right now—in local Facebook groups, over café counters, in comment sections—and it's getting heated. Businesses using AI-generated content. And the people...
Episode #257
I've been a mentor for the Digital Solutions program for three years. In that time I've worked with close to a hundred small businesses across Tasmania—tradies, retailers, hospitality businesses, creatives, service...
Episode #256
I want to tell you about something that has me completely, utterly, still-floating-months-later on a high. The Tasmanian Women in Business Conference happened earlier this year. And the speakers, the conversations, the...
Episode #255
If you've ever seen an ad promising six figures in ninety days, or a "simple system" that generates passive income while you sleep, and felt that uncomfortable cocktail of hope and inadequacy—this episode is for you...
Episode #254
Here's something most business owners have never actually done: traced the complete journey their customers take from the very first moment they discover the business to the point where they're telling everyone they...
Episode #253
If you've ever spent hours agonising over your content strategy, your ad creative, or your email subject lines trying to attract more customers—while giving very little thought to the experience your existing customers...
Episode #252
After ten years of running my own business—building the New School of Marketing, this podcast, working with clients, creating courses and memberships—I recently did something I genuinely didn't know how to feel about. I...
Episode #250
If you've ever tried a marketing strategy for a few weeks, decided it wasn't working, and switched to something completely different—only to do the same thing again a month later—this episode is going to be a little...
Episode #248
If you've ever had a slow month, panicked, and posted on every platform you own in the space of 48 hours, or if you've ever been told "we need more leads NOW" and suddenly found yourself throwing money at ads with no...
Episode #247
If you've been seduced by the latest marketing trend only to see zero results, or if you're exhausted from chasing shiny objects while your revenue stays flat, this episode is going to validate everything you've been...
Episode #246
If you've got a growing follower count but your sales aren't growing with it, or if people engage with your content but never actually inquire about working with you, this episode is going to explain exactly what's...
Episode #245
If you've ever started strong with your marketing only to burn out by week three, or if you're exhausted from trying to keep up with daily posting while running your actual business, this episode is going to change how...
Episode #244
If you've ever spent hours creating the perfect content calendar only to abandon it by week three, or if you've planned out a month of content but still feel like your marketing isn't working, this episode is going to...
Episode #243
If you've ever launched a course to crickets despite having an engaged audience, or if people constantly tell you they love your content but never actually enrol when you open the cart, this episode is going to explain...
Episode #242
If you've ever looked at your Instagram analytics and felt proud of your engagement rate, only to realise you haven't made a sale in weeks, this episode is going to completely change how you approach content creation...
Recent guests on New School of Marketing. Study who booked and why before you pitch.
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