
Ep 129 - Nobody Came To My Webinar
Look, I'm not going to lie, this is a bit of an experiment. This song gets in my head more than I care to admit, so I thought I'd share it with you. Sorry? But also, you're welcome.

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Hosted by Marketing for Learning · 🇺🇸 US · EN · 135 episodes
Established thought leaders with verified media credentials.
The world's only podcast dedicated to marketing for learning®. Short, sharp episodes packed with tactics, strategies and fresh thinking to finally crack your learner engagement problem. Hosted by Ashley Hinchcliffe, founder of MAAS Marketing.
Marketing for Learning hosts Marketing For Learning®, a business show with 135 episodes published.

Look, I'm not going to lie, this is a bit of an experiment. This song gets in my head more than I care to admit, so I thought I'd share it with you. Sorry? But also, you're welcome.

The Canva Confession: the most expensive lesson in corporate AI Canva gave all 5,000 of its employees a full week off — cleared calendars, best tools, guided workshops, a hackathon, 26,000 hours of hands-on AI. Then its

When the vacuum cleaner was invented, slightly dusty floors became socially unacceptable overnight. According to Mark Eggers, co-founder of micro learning platform Yarno, AI is doing exactly the same thing to your output

The conversation delves into the death of a campaign and the marketing strategy behind it. It introduces the fictional business Axion and its learning program Apex, highlighting the tragic death of Apex due to neglect. T

Attention is our employee's most equitable asset - but there's fierce competition for it. Marking the first episode of 2026, Ashley joins Giles Hearn, Chief Marketing Officer at The Learning and Performance Institute and

Marketing in learning isn’t just about flashy emails or poster campaigns. It’s about trust, visibility, and staying human, especially when the ground is shifting under our feet. In this episode, Ashley Hinchcliffe and Ha

This isn’t your average EdTech chinwag. In this special episode of the Marketing for Learning podcast, Ashley is joined by Lori Niles-Hofmann (author of The 8 Levers of EdTech Transformation) and Dr. Serena Gonsalves-Fer

L&D doesn’t need more content. Or more dashboards. Or more chaos. It needs structure. Strategy. And a system that actually works. In this final episode of Series 2, Han brings it all together — showing how every part of

L&D knows measurement matters. But when the pressure’s on to “prove impact,” most teams default to what’s easy, not what’s meaningful. In this episode, we’re joined by Nelson Sivalingam to unpack how learning functions c

Most L&D “campaigns” are a poster, an email, and… silence. This episode calls time on one-and-done launches — and digs into what it really takes to build marketing for learning® campaigns that cut through the noise and d

Learning isn’t broken because people are lazy. It’s broken because the experience is. In this episode, we’re joined by Tom McDowall to talk about why most learning still feels like a chore, and how to change it. We get i

Too many L&D teams are building content for “learners” — not people. In this episode, Ash and Han dive into the one thing that makes or breaks every learning initiative: knowing your audience. Not their job title. Not th

This week, Han’s joined by the brilliant Heather Burright — and they’re cutting straight to the core of what’s holding L&D back. Spoiler: it’s not a lack of content. It’s a lack of curiosity. This episode covers: What it

Most L&D teams are stuck in a cycle of activity. Not impact. In this episode, your fav duo are back to rip into the status quo — and dig deeper into the People Impact Loop®: a no-fluff framework that helps People functio

Drum roll please... 🥁🥁🥁 After lots of speculation and guessing, it's time for you to meet the People Impact Loop™. You've got the potential. You've got the passion. Yet you are still undervalued and constantly fightin

You’ve built an amazing learning product - now what? In this episode, Ashley and Hannah break down why marketing isn’t just a bolt-on to learning but a fundamental part of making it successful. They dive into how positio

Your favourite duo is back to discuss a contentious topic in L&D: The Technology Trap. Of course, we all know technology is a critical tool in forward thinking L&D teams, but can it solve all of our issues? (Shock horror

In this fantastic ep, Ash and Georgie Cooke dive into the crucial link between employee experience and L&D, covering everything from culture and management to learning opportunities. They explore why audience insights ma

In the second episode of our series "From Training to Transformation: Redefining L&D’s Role" Ash and Han delve into the critical role of stakeholders in transforming L&D from a cost centre to a strategic business partner

New Series! From Training To Transformation: Redefining L&D’s Role. We're so excited to announce our new multi-episode podcast series on L&D transformation. Our first episode kicks off with Derek Mitchell, Analytics Part
Tom Bailey
Theatremaker & Arctic Expeditioner · Blackmores Group
1 appearance on this show
Hannah Clark
final year student · University of Glasgow
1 appearance on this show
Lori Niles-Hofmann
co-founder · NilesNolen
1 appearance on this show
Lori Niles-Hofmann
author of The 8 Levers of EdTech Transformation · NilesNolen
1 appearance on this show
Tom McDowall
chair of the Learning Network and Learning Ambassador for Colossyan · Evolve Learning Design
1 appearance on this show
Heather Burright
nonprofit learning and development consultant · Skillmasters Market
1 appearance on this show
Derek Mitchell
President of the National Democratic Institute · National Democratic Institute
1 appearance on this show
Mark Eggers
Yarno
1 appearance on this show
Giles Hearn
The Learning and Performance Institute
1 appearance on this show
Dr. Serena Gonsalves-Fersch
SoftwareOne
1 appearance on this show
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Marketing For Learning® is hosted by Marketing for Learning. The show is categorised under business (marketing) and has published 135 episodes.
Marketing For Learning® has published 135 episodes.
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