Hosted by Marketing for Learning · 🇺🇸 US · EN · 133 episodes
Established thought leaders with verified media credentials.
The world's only podcast dedicated to marketing for learning®. Short, sharp episodes packed with tactics, strategies and fresh thinking to finally crack your learner engagement problem. Hosted by Ashley Hinchcliffe, founder of MAAS Marketing.
Marketing for Learning hosts Marketing For Learning®, a business show with 133 episodes published.
When the vacuum cleaner was invented, slightly dusty floors became socially unacceptable overnight. According to Mark Eggers, co-founder of micro learning platform Yarno, AI is doing exactly the same thing to your output
The conversation delves into the death of a campaign and the marketing strategy behind it. It introduces the fictional business Axion and its learning program Apex, highlighting the tragic death of Apex due to neglect. T
Attention is our employee's most equitable asset - but there's fierce competition for it. Marking the first episode of 2026, Ashley joins Giles Hearn, Chief Marketing Officer at The Learning and Performance Institute and
Marketing in learning isn’t just about flashy emails or poster campaigns. It’s about trust, visibility, and staying human, especially when the ground is shifting under our feet. In this episode, Ashley Hinchcliffe and Ha
This isn’t your average EdTech chinwag. In this special episode of the Marketing for Learning podcast, Ashley is joined by Lori Niles-Hofmann (author of The 8 Levers of EdTech Transformation) and Dr. Serena Gonsalves-Fer
L&D doesn’t need more content. Or more dashboards. Or more chaos. It needs structure. Strategy. And a system that actually works. In this final episode of Series 2, Han brings it all together — showing how every part of
L&D knows measurement matters. But when the pressure’s on to “prove impact,” most teams default to what’s easy, not what’s meaningful. In this episode, we’re joined by Nelson Sivalingam to unpack how learning functions c
Most L&D “campaigns” are a poster, an email, and… silence. This episode calls time on one-and-done launches — and digs into what it really takes to build marketing for learning® campaigns that cut through the noise and d
Learning isn’t broken because people are lazy. It’s broken because the experience is. In this episode, we’re joined by Tom McDowall to talk about why most learning still feels like a chore, and how to change it. We get i
Too many L&D teams are building content for “learners” — not people. In this episode, Ash and Han dive into the one thing that makes or breaks every learning initiative: knowing your audience. Not their job title. Not th
This week, Han’s joined by the brilliant Heather Burright — and they’re cutting straight to the core of what’s holding L&D back. Spoiler: it’s not a lack of content. It’s a lack of curiosity. This episode covers: What it
Most L&D teams are stuck in a cycle of activity. Not impact. In this episode, your fav duo are back to rip into the status quo — and dig deeper into the People Impact Loop®: a no-fluff framework that helps People functio
Drum roll please... 🥁🥁🥁 After lots of speculation and guessing, it's time for you to meet the People Impact Loop™. You've got the potential. You've got the passion. Yet you are still undervalued and constantly fightin
You’ve built an amazing learning product - now what? In this episode, Ashley and Hannah break down why marketing isn’t just a bolt-on to learning but a fundamental part of making it successful. They dive into how positio
Your favourite duo is back to discuss a contentious topic in L&D: The Technology Trap. Of course, we all know technology is a critical tool in forward thinking L&D teams, but can it solve all of our issues? (Shock horror
In this fantastic ep, Ash and Georgie Cooke dive into the crucial link between employee experience and L&D, covering everything from culture and management to learning opportunities. They explore why audience insights ma
In the second episode of our series "From Training to Transformation: Redefining L&D’s Role" Ash and Han delve into the critical role of stakeholders in transforming L&D from a cost centre to a strategic business partner
New Series! From Training To Transformation: Redefining L&D’s Role. We're so excited to announce our new multi-episode podcast series on L&D transformation. Our first episode kicks off with Derek Mitchell, Analytics Part
Grab your tissues... because this is the final time you'll hear from Ash & Han in 2024! 😢 But indulge us in an episode of reflections on the crazy year that was 2024. From their personal highlights (did they mention 2 w
What are the big L&D trends of 2025? Well we don't know... but Han asked Chat GPT, and unsurprisingly she didn't like it's answer. So in this episode Han discusses the 'trends' we see year after year, and what she thinks
Tom Bailey
Theatremaker & Arctic Expeditioner · Blackmores Group
1 appearance on this show
Hannah Clark
final year student · University of Glasgow
1 appearance on this show
Lori Niles-Hofmann
co-founder · NilesNolen
1 appearance on this show
Lori Niles-Hofmann
author of The 8 Levers of EdTech Transformation · NilesNolen
1 appearance on this show
Tom McDowall
chair of the Learning Network and Learning Ambassador for Colossyan · Evolve Learning Design
1 appearance on this show
Heather Burright
nonprofit learning and development consultant · Skillmasters Market
1 appearance on this show
Derek Mitchell
President of the National Democratic Institute · Partners in School Innovation
1 appearance on this show
Sponsor detection runs nightly. Check back soon.
No public pitch examples yet for this show.
Generate your own personalised pitchBased on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:
Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.
Shows with the most semantically similar episode content. Pitch one, pitch all; producers cluster.
Marketing For Learning® has a verified contact on file. Create a free PitchCentric account to access it and generate a personalised pitch in seconds. Research at least 3 recent episodes first and lead with a specific angle that serves their business audience.
Marketing For Learning® is hosted by Marketing for Learning. The show is categorised under business (marketing) and has published 133 episodes.
Marketing For Learning® has published 133 episodes.
Marketing For Learning® regularly covers business, marketing, education. It sits in the business category, with a marketing focus.
Marketing For Learning® is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Marketing For Learning® hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Marketing For Learning® average 49 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Marketing For Learning®'s guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 8 days ago.
