
In this episode Adam explores what it takes to use surprise effectively as an integral part of a challenger’s strategy. His guest is Kyrsten Halley , the former Marketing Director of Aldi UK, part of a team that for...


business
Hosted by eatbigfish - Adam Morgan · business · EN
Do you have moments in your business or personal life when you simply can’t afford to bore your audience? What can we do to hold their undivided attention when it really matters? To find out, Adam Morgan, founder of eatbigfish, speaks to fascinating people who excel at engaging their audience – be they distracted social scrollers, bored schoolchildren or cynical CEOs – and learns from them how we can all be much more interesting. Hosted on Acast. See acast.com/privacy for more information.
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Booking probability
31%
Guest openness
Selective
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Signup to Generate a PitchDo you have moments in your business or personal life when you simply can’t afford to bore your audience? What can we do to hold their undivided attention when it really matters?
Recent episodes include "Using surprise to grow (with Kyrsten Halley)" (14 July 2026, 45 minutes), "The magic of Aardman (with Magda Osinska)" (19 May 2026, 54 minutes), and "Creating Epic Stories of High Fantasy (with Dungeon Master Jeffrey Robb)" (5 May 2026, 57 minutes).
Let's Make This More Interesting publishes roughly every two weeks, with episodes averaging 56 minutes across 35 episodes.
Booking probability for Let's Make This More Interesting is 31%, and the host is rated Selective on guests. Let's Make This More Interesting requires a Pod Score of 80 or higher. Let's Make This More Interesting's contact route on record: verified email.
The strongest fits for Let's Make This More Interesting are Marketing, Advertising & PR and Business & Management Consulting. Let's Make This More Interesting has a business audience.
Let's Make This More Interesting is a business podcast with 35 episodes published.
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In this episode Adam explores what it takes to use surprise effectively as an integral part of a challenger’s strategy. His guest is Kyrsten Halley , the former Marketing Director of Aldi UK, part of a team that for...

In this episode of Let’s Make This More Interesting from eatbigfish, Adam explores what it takes to be more interesting in a very different medium: stop frame animation. Madga Osinska , today’s guest, is a...

What does it take to be interesting enough for people to brave the New York City subway to come and join you on a cold, wet, Tuesday night? Every Tuesday night? For two years? In this episode, Adam...

Let's Make This More Interesting
How engaging do you have to be, really, to break inertia? To disrupt beliefs? And what does that take in your communication and in your culture? In this episode of Let’s Make This More Interesting...

In this second part of the conversation with Rory Sutherland, Vice Chairman of Ogilvy and behavioural science evangelist, we discuss why Rory feels we are thinking in entirely the wrong way about the payback...

What is the value of surprise to us in becoming more interesting? And how does one of today's most stimulating thinkers stay so consistently surprising himself? In Part 1 of a two part conversation, Adam sits down...

What does it take to make iconic work with iconic founders – when nobody out there cares about you or your product? And why might having ADHD be a gift in helping you think about how to overcome that? In our...

If work takes up so much of our lives, and so much of work’s output is down to discretionary effort, how do we make work more engaging - as leaders of teams, and as workers ourselves? Bruce Daisley has...

We’re at an inflection point in how we engage people about the UN’s Sustainable Development Goals, Gail Gallie believes: we now need a completely new model – ‘The gloves are off’. Gail left a successful career in...

Is TikTok the most interesting platform in the world? What’s at the heart of its success – and what does it mean to be more interesting in a post TikTok world, when the audience on TikTok is “10x bigger every day than...

For 10 years Sara Stark was part of the team helping the founders of Dishoom build their restaurant brand and business – a brand that is as rich, engaging and layered as so many other restaurants are...

Warren Berger began exploring how to ask better questions through a journalistic interest in innovation. He’s come to believe the importance of questions is much broader than that, and has come on to champion the...

How do you engage an audience in something that really matters in just 90 seconds? Where do you start? How do you overcome the ‘curse’ of everything you know? In this episode Adam talks with two former...

This week Adam talks to renowned planners David Nottoli and Jeffre Jackson about their research into ‘interestingness’ in advertising. Drawing from their experience David and Jeffre share their definition of the five...

Faris Yakob believes that attention is not merely the first step to engagement with something, but a fundamental shaper of who we are: if ‘we are what we eat’, then what we pay attention to comes to define us. ...

That’s enough about humour and the lighter side of interesting. It’s time to step into the dark. This week Adam meets researcher Mathias Clasen, co-founder of the ‘ Recreational Fear Lab...

Last week’s episode made the business case for humour - but how do we start to find our funny? This week Adam Morgan meets standup comedy writing and speaking coach Chris Head for a comedy masterclass.  ...

Is our business leaving money on the table by being too serious? In this episode, Adam speaks to Bridget Angear, legendary strategic planner and co-founder of Craig + Bridget , about her recent research “The...

Episode #3
This week Adam meets award-winning improviser and director of the iconic Assassin’s Creed video games Simon Peacock to explore how the element of surprise makes his work and life more interesting. ...

In this episode Adam talks to Heather McGill, Head of Spectator Experience at London 2012 and previously Tour Manager for the Spice Girls, about how to create more interesting shared experiences. Heather...
Recent guests on Let's Make This More Interesting. Study who booked and why before you pitch.
Vice-President of advertising, Ogilvy & Mather Group
Author of ’The Joy of Work’ and Host of the ‘Eat, Sleep, Work, Repeat’ Podcast, Eat, Sleep, Work, Repeat
journalist, author and questionologist
Director of The Recreational Fear Lab, Recreational Fear Lab at Aarhus University
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