Hosted by Casual · 🇺🇸 US · EN · 42 episodes
Established thought leaders with verified media credentials.
A podcast series focusing on audience engagement through visual storytelling. A 360 view on connecting with the audience that matters to you, whether that’s consumers, clients, stakeholders, or employees. Through entertaining and practical conversations with experts from various industries and disciplines, listeners will gain valuable insights and tips on how to engage with the audiences that matter to them.
Casual hosts Audience Connection, a business show with 42 episodes published.
Lydia Chan sits down with Tori Jackson, Senior Manager of Partnerships and Commercial Strategy at Sundial Media and Technology Group — home to Essence, Refinery29 and Beauty Con — to explore how brands earn real loyalty
Oliver Atkinson sits down with media pioneer Bill Harvey, creator of Resonance Media Theory (RMT), to explore why understanding human motivation beats chasing attention, and how a breakthrough audience measurement system
Oliver Atkinson sits down with speaker, consultant and author Jenni Field to explore why so many people inside organisations have quietly stopped believing their leaders, and what it actually takes to earn that belief ba
What if the biggest mistake brands make isn't saying the wrong thing, but not understanding the story their audience is already living? Oliver Atkinson sits down with Kristian A. Alomá, PhD, Founder & CEO at Threadline,
In this episode, co-hosts Lydia Chan and Olly Atkinson recaps his talk at AdFest 2026 in Thailand titled "Making People Care: Storytelling in the Age of AI,” where he strapped biometric trackers on 50 unsuspecting audien
In this episode of Audience Connection, Lydia Chan sits down with Jordan P. Kelley, Director of Content and Editor-in-Chief at Aivanta, to explore what it truly means to do brand storytelling right and why so many brands
Oliver Atkinson continues his conversation with Sandra Gaudenzi to ask a tougher question: once a story moves someone, how do you turn that moment into real change without slipping into manipulation? Sandra reframes impa
Oliver Atkinson sits down with interactive documentary pioneer Sandra Gaudenzi to explore why stories become more powerful when audiences stop being spectators and start becoming participants. From the childhood moment a
Lydia Chan is joined by Sabrina Talma, CEO and Co-Founder of Human Made Machine, a creative intelligence platform that helps global brands test and refine creative work before it goes to market. With clients spanning Goo
To mark Neurodiversity Celebration Week, Oliver Atkinson sits down with Oliver Markeson, CEO and Co-Founder of Neurohaus, to explore why neuroinclusive design is not a niche fix but a smarter way to build calmer, clearer
Oliver Atkinson sits down with behavioural science researcher Will Leach, founder of MindState Group and author of Marketing to MindStates, to reveal how “hot states” (MindStates) shape decisions, and how targeting the m
This podcast episode features Michael Sternoff, Global Creative Director at Amazon Leo (Amazon's low-Earth orbit satellite network). Michael shares his diverse background, spanning Emmy-winning filmmaking and video game
Season 2 opens with hosts Lydia Chan and Oliver Atkinson looking back at the biggest lessons from Season 1 - how behavioral science and culture shaped their understanding of why certain stories connect. What began as a r
Lydia Chan speaks with Kristen Souders, Senior Director of Global Brand and Content Studio at Hitachi Vantara, to explore what it really takes to create standout storytelling in B2B tech. Kristen breaks down the evolving
Lydia Chan sits down with Angela Siddall, Global Lead for Culture, Employer Brand and Experience at Veeam, to explore what tech professionals really want from employers today. Drawing from over 20 years of global experie
Oliver Atkinson sits down with Dr. Gemma Calvert, Professor of Consumer Neuroscience, Nanyang Technological University and Co-Founder of Split Second Research, to decode how always-on dopamine loops, “digital amnesia,” a
Oliver Atkinson sits down with behavioral-science heavy hitter Richard Shotton to unpack the simple nudges, concreteness, distinctiveness, and smart pricing frames that help your ideas get noticed, remembered, and bought
Lydia Chan is joined by Braden Dragomir, filmmaker, story strategist, and founder of Untold Storytelling, to explore the intersection of authentic storytelling, brand strategy, and the science behind what makes stories s
Oliver Atkinson sits down with neuroscientist and ad veteran Christopher Demetrakos to unpack “Gen 3” marketing, how aligning creative to cognitive traits sparks dopamine, cuts through the brain’s ad-blocker, and drives
ICYMI: Lydia Chan sits down with award-winning documentary filmmaker and commercial director Eternal Polk to discuss brand storytelling, emotional marketing, and authentic audience connection. Eternal shares insights on
Jenni Field
Redefining Communications
1 appearance on this show
Will Leach
Founder & CEO · Mindstate Group
1 appearance on this show
Richard Shotton
bestselling author of The Choice Factory and Hacking the Human Mind · Astroten
1 appearance on this show
Phill Agnew
Nudge Podcast
2 appearances on this show
Dr. Paul J Zak
Dr.
1 appearance on this show
Amy Goodman
host and executive producer · Democracy Now!
1 appearance on this show
Jillian Johnson
Dr. · Farmhouse Chiropractic
1 appearance on this show
Christine Sanders
Buzzfeed
1 appearance on this show
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Audience Connection is hosted by Casual. The show is categorised under business (marketing) and has published 42 episodes.
Audience Connection has published 42 episodes.
Audience Connection regularly covers business, marketing. It sits in the business category, with a marketing focus.
Audience Connection is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Audience Connection hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Audience Connection average 53 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Audience Connection's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 9 days ago.
