Ignition

<p>What if your strategy didn’t require a checklist?<br />In this conversation with Sarah Petrillo of @thesassycollab we dive into the tension between content that connects - and content that performs.</p><p>If you’ve...

<p></p><p>You’re not here to perform.<br>You’re here to connect.<br>And this final part of the series is about how to actually do that — without defaulting back to pressure, posturing, or someone else’s...

<p>Let’s talk about the kind of content that made you feel small— and why it seemed to work.</p><p>In this episode, I’m naming what most people won’t: a huge chunk of online marketing wasn’t built on trust. It was built...

<p></p><p>Yes, your audience is in pain.<br>No, you don’t need to poke the bruise to prove your point.</p><p>In this episode, we’re getting into one of the most common things I hear from online service providers: “I...

<p>So you finally want to talk about your offer—but that voice creeps in:<br>“Ugh, I don’t want to sound salesy.”</p><p>In this episode, I’m breaking down why that fear is actually a good sign - and not something you...

<p>You’re not bad at marketing. You’re just remembering how it once made you feel.</p><p>In this first episode of my 5-part mini series on Shame + Mean Girl Marketing, we’re talking about the freeze that happens when...

<p>Welcome Back to Ignition! I chatted with Claudia again from Work With CML all about ghosting your podcast... and what to do next. If you are someone who's ghosted your podcast (or any social media platform for that...

<p>The rinse and repeat content system that allows you to triple how much content you create, without any fancy workflows or systems. </p><p><br /></p><p>This is one of those simple to implement ways to create more...

<p>If you have been scrolling on your feed for more than 2 minutes... then you have seen the consistent "How to break out of 200 view jail" posts from gurus, coaches, and content experts...</p><p><br></p><p>...and I...

<p>I am so excited to welcome Claudia Lems from Work With CML on this episode about starting a podcast!</p><p><br></p><p>Claudia is a Podcast Producer and shares her perspective on why your business will benefit from a...

<p></p><p>Not all coaches.<br>Not all teams.<br>And I’ve had the pleasure of working with some incredible leaders who truly walk their talk—who value collaboration, integrity, and actual business strategy.<br>But this...

<p>You didn’t miss your shot. The market’s not “too saturated.”<br>And no - you don’t need to go back in time to 2020 to be successful.</p><p>But if your content isn’t landing clients?<br>If you’re showing up and still...

<p>If your content sounds like it could’ve been written by any other SMM, VA, or OBM on the internet… your dream clients are scrolling right past you.</p><p>And it’s not because you suck at content.<br>It’s because your...

<p>So you ghosted your socials again… now what?</p><p>Spoiler:<br>Your audience isn’t sitting around keeping track of how long you’ve been gone.<br>But they are wondering if you’re going to disappear on their business...

<p>Most of the business coaches selling you content strategies and content vaulets? They built their audiences years ago - under completely different conditions.</p><p>They had massive organic reach.<br>They didn’t have...