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If/Then
Updated 9 days ago · Refreshed hourly
businessmanagement

If/Then

Hosted by Stanford GSB · 🇧🇷 BR · EN · 54 episodes

Where this show ranks

Episodes
54
Last ep.
10 days ago
Avg length
26m
Booking Probability™
31
Stretch.
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Estimated audience
,
Audience size not yet estimated
Listen Score
24
Niche reach.
Virality (30d)
50
Steady cadence.

Pitch Analysis

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Required Pod Score
80/ 100
Premium

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Guest openness
Not signalled recently
Best topics to pitch
businessmanagementscience

About this podcast

How do we lead with purpose, make better decisions, and navigate an uncertain future? On If/Then , Stanford GSB faculty break down cutting-edge research on leadership, strategy, and more, exploring enduring questions and the forces reshaping business and society today, from AI to geopolitics. Hosted by senior editor Kevin Cool.

businessmanagementscience

About the host

Stanford GSB hosts If/Then, a business show with 54 episodes published.

Recent episodes

Our AI reads these to draft pitches

The Art of Friction

May 20, 202623mEp. 52S3

“Friction for us has to do with obstacles,” says Hayagreeva “Huggy” Rao, a professor of organizational behavior at Stanford Graduate School of Business. “Obstacles can disable you. Obstacles can enable you.” Rao compares

Unconventional Wisdom

May 6, 202626mEp. 51S3

“I don’t see things like anybody else,” says Jonathan Berk, a professor of finance at Stanford Graduate School of Business. “And so I can see things people don't see.” On this episode, Berk explores recent research that

Why Who You Are Affects How You Think

Apr 22, 202624mEp. 50S3

“When people come to view attitudes and opinions towards, say, political policies or issues as relevant to their identities, they become more extreme in their attitudes,” says Christian Wheeler, the StrataCom Professor o

The Paradox of Masculinity

Apr 8, 202626mEp. 49S3

“Masculinity is my new frontier,” says Ashley Martin, an associate professor of organizational behavior at Stanford Graduate School of Business. Martin, whose work examines why gender plays such a central role in how we

What We Actually Learn From Experience

Mar 25, 202625mEp. 48S3

Steven Callander has spent years building a mathematical framework to answer the question of how people learn from experience. “Here in Silicon Valley, the expression that you learn from failure is very widespread and ve

How Dating and Sports Explain the Job Market

Mar 11, 202625mEp. 47S3

Seemingly unrelated activities — like taking a soccer penalty kick or crafting an online dating profile — involve an embedded economics. “Understanding and applying economic logic can be valuable in pretty much any job o

If/Then Returns: Season Three

Mar 4, 20261mEp. 46S3

When should we leap instead of take the obvious next step? Why do we instinctively see gender everywhere? When do our opinions begin to feel less like ideas and more like our identity? If/Then, from Stanford Graduate Sch

GSB at 100: "The Moment"

Dec 22, 202528mEp. 45S2

This week on If/Then we’re sharing an episode of GSB at 100, a limited audio series created especially for Stanford Graduate School of Business’s Centennial. GSB at 100 presents a scrapbook of memories, ideas, and breakt

GSB at 100: "The Experience"

Nov 26, 202529mEp. 44S2

This week on If/Then we’re sharing an episode of GSB at 100, a limited audio series created especially for Stanford Graduate School of Business’s Centennial. GSB at 100 presents a scrapbook of memories, ideas, and breakt

Show notes

GSB at 100: "The Spirit"

Nov 12, 202524mEp. 43S2

This week on [If/Then or View From The Top] we’re sharing an episode of GSB at 100, a limited audio series created especially for Stanford Graduate School of Business’s Centennial. GSB at 100 presents a scrapbook of memo

Show notes

What's Your Problem: "Teaching Computers to See"

Oct 29, 202527mEp. 42S2

This week on If/Then, we’re sharing an episode of What’s Your Problem?, a show from Pushkin Industries where entrepreneurs, engineers, and scientists talk about the future they’re trying to build—and the problems they mu

GSB at 100: The Magic

Sep 24, 202520mEp. 41S2

This week on If/Then, we’re sharing an episode of GSB at 100, a limited audio series created especially for Stanford Graduate School of Business’s Centennial. GSB at 100 presents a scrapbook of memories, ideas, and break

Show notes

View From The Top: “Lisa Su Is Still Curious About How Things Work”

Aug 27, 202556mEp. 40S2

This week on If/Then, we’re sharing an episode of View From The Top: The Podcast, an audio series featuring leaders from around the world in conversation with MBA students. Recorded live at the CEMEX Auditorium at Stanfo

The Joy of Discovery and Why Research Matters

Aug 13, 202516mEp. 39S2

As we celebrate the conclusion of the second season of the If/Then podcast, we present a bonus episode featuring Deborah H. Gruenfeld, the Joseph McDonald Professor and Professor of Organizational Behavior and a Senior A

The Future of Everything: "The Future of Motivation"

Jul 30, 202534mEp. 38S2

This week on If/Then, we’re sharing an episode of The Future of Everything, a podcast hosted by Stanford School of Engineering professor and friend of the show Russ Altman. Everyone has goals — some are monumental, other

Think Fast, Talk Smart: "Ambiguity to Action: Tensions and Trade-Offs of Leadership and Communication"

Jul 9, 202523mEp. 37S2

This week on If/Then, we’re sharing an episode of Think Fast, Talk Smart, a podcast hosted by Stanford Graduate School of Business lecturer and friend of the show, Matt Abrahams. How do you communicate with others when y

Culture Still Eats Strategy For Breakfast

Jun 25, 202529mEp. 36S2

Do you stick to the rules or do you roll through stop signs? Whether you’re “tight” or “loose” — how closely you adhere to social norms — has major implications for your life at home and at work. “To be effective, we wan

The AI Prescription for Healthcare

Jun 11, 202527mEp. 35S2

AI has the potential to reshape medicine. But translating its promise into solutions for providers and patients is a high-stakes challenge. “There’s a lot more problems than solutions available,” says Mohsen Bayati, the

Designing the AI Organization

May 28, 202526mEp. 34S2

“The way I think about trying to anticipate and shape the AI future requires us to take a step back and ask ourselves first, ‘What does this technology do? What does it enable?’” reflects Amir Goldberg, a professor of or

Show notes

What Happened to the Middle?

May 14, 202530mEp. 33S2

Neil Malhotra, the Edith M. Cornell professor of political economy at Stanford Graduate School of Business, aims to identify the nature of our tumultuous political moment in his work. In this episode, Malhotra explores r

Show notes

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Audience demographics

Age
25-54
Consumer type
Professionals & Founders

Topics covered

businessmanagementscience

Successful pitch examples

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Best industries to pitch If/Then for

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.

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Frequently asked questions

How do I pitch If/Then as a podcast guest?

To pitch If/Then, visit https://www.gsb.stanford.edu/business-podcasts/if-then for contact information, then craft a tight one-paragraph hook that ties your expertise to a gap in their recent business coverage.

Who is the host of If/Then?

If/Then is hosted by Stanford GSB. The show is categorised under business (management) and has published 54 episodes.

How many episodes does If/Then have?

If/Then has published 54 episodes.

What topics does If/Then cover?

If/Then regularly covers business, management, science. It sits in the business category, with a management focus.

Is it hard to get booked on If/Then?

If/Then is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.

Is If/Then currently accepting guest pitches?

If/Then hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.

How long are If/Then episodes?

Episodes of If/Then average 26 minutes. a focused format where a clear narrative arc and tight preparation matter most.

What guest credentials does If/Then typically look for?

Our data rates If/Then's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.

Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 9 days ago.

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