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Hosted by Unknown Host · 🇺🇸 US · EN · 110 episodes
Established thought leaders with verified media credentials.
Explore 'Amazon Ads Highway to Sell,' a vital podcast for advanced Amazon sellers and FBA entrepreneurs. Every fortnight, we delve into Amazon PPC, DSP, and Seller Central, offering expert insights to elevate your RoAS and ROI. Our episodes feature strategic advice, real success stories, and exclusive interviews, empowering you in the realms of Amazon advertising, marketing, and entrepreneurship. Stay ahead in the competitive Amazon marketplace. Subscribe now for transformative tips and industry-leading knowledge to revolutionize your Amazon business journey!
Unknown Host hosts Highway to Sell: Amazon PPC Insights, a business show with 110 episodes published.
Your bid doesn't decide what you pay per click on Amazon. Your click-through rate does. And in most accounts, the CPC gap between brands bidding the same amount on the same keyword runs at 25 to 40%. That's the relevance
TikTok Shop is growing fast, but so is the money sellers are losing without ever knowing it. In this episode, George sits back down with Agassi Korkis, co-founder of CapTrack, to break down exactly how TikTok sellers are
Agassi Korkis co-founded Carbon Six, scaled it to over $50M in annual revenue, and helped sell it for more than $200 million in just 3.5 years. Now he's back with CapTrack, a tool that recovers lost revenue for TikTok Sh
Between February 12 and May 31, 2026, Amazon is splitting reviews across every variation family with functional differences. Flavours, formulations, specs, generations, formulas. Reviews aren't being deleted. They're bei
Amazon knows who bought your rival's product last month. It knows when they bought it. It knows when they're about to run out. If you're running Amazon DSP, you can show your ad to every one of them at exactly the right
Most Amazon brands treat Sponsored Display and DSP as interchangeable, or assume DSP is just a more expensive version of the same thing. They're not. They operate on different mechanics, serve different strategic purpose
We pulled a report for a brand recently. Established product, two years on Amazon, healthy ACoS across every campaign. What we found underneath it was that their organic rank had dropped four positions on their main keyw
We audited an account last month that had spent $6,600 over 65 days without a single order. Bids looked fine. Keywords made sense. Match types were clean. Nothing in Campaign Manager pointed to a problem, because the pro
Amazon's standard ACoS calculation has a blind spot. When a customer clicks your ad for Product A but buys Product B, your campaign gets zero credit for that sale. You see high ACoS. You consider pausing. But the revenue
There's a number buried in Amazon's ad documentation that changes how you should think about your entire campaign structure. It's 30. That's how many conversions per month a campaign needs before Amazon's algorithm can o
In April 2024, Amazon introduced a fee for carrying too little inventory. They already charged you for carrying too much. The window in between, 28 to 90 days of supply per FNSKU, is the only place you don't get penalize
Amazon's ad platform has fundamentally changed. The old playbook of raising bids, increasing budgets, and winning more impressions is now actively working against you. CPCs are up 48% cumulatively since 2019. The algorit
Amazon Marketing Cloud has always held the data that explains why your ads are actually working or not. Attribution across DSP and Sponsored Ads. New-to-brand rates. Frequency curves. Full path to purchase. The problem w
Over three weeks, 11 different AI systems crawled our website 10,932 times. Google Analytics reported essentially none of it. This isn't a GA4 bug. It's architecture. AI bots don't execute JavaScript. They never trigger
Google's Universal Commerce Protocol is live. But there's one product-level attribute that decides whether your products get a Buy button in AI Mode, and most brands have never heard of it. In this episode, I break down
OpenAI launched Instant Checkout in September 2025. By early March 2026, it was gone. Five months and roughly a dozen live merchants. But the real story isn't that native checkout failed. It's what the 83% number tells y
Microsoft launched AI Performance inside Bing Webmaster Tools on February 9th. It's the first tool from any major search engine that shows you exactly how often AI is citing your content. Google hasn't built this. Nobody
You woke up to a 28% drop in conversions. Nothing changed on your listing. Except Amazon put three words on it: "Frequently Returned Item." That badge tanks conversions 25-50%. You can't appeal it. You can't call support
On February 17th, TikTok sent every US seller the same email. The shipping mandate is dead. If you relaxed after reading it, you're about to make an expensive mistake. Three policies are still enforced right now that mos
A study of 680 million AI citations just proved what nobody else is telling you. Only 11% of the sources ChatGPT trusts also get cited by Perplexity. 89% of what works on one platform is completely ignored by the other.
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Highway to Sell: Amazon PPC Insights is hosted by Unknown Host. The show is categorised under business (entrepreneurship) and has published 110 episodes.
Highway to Sell: Amazon PPC Insights has published 110 episodes.
Highway to Sell: Amazon PPC Insights regularly covers business, entrepreneurship. It sits in the business category, with a entrepreneurship focus.
Highway to Sell: Amazon PPC Insights is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Highway to Sell: Amazon PPC Insights hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Highway to Sell: Amazon PPC Insights average 11 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Highway to Sell: Amazon PPC Insights's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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