Dec 31, 202555 minS3
<p>“People don’t like problems. They prefer solutions.” That simple truth explains why CRO, experimentation, and customer centricity are still so often misunderstood.</p><p>In this end-of-season roundtable, Shiva...
business
growth minded SUPERHEROES
Hosted by André Morys · business · EN
About this Podcast:
Great customer experiences drive growth. The GMS podcast reveals the secrets behind this principle.If you want to understand what truly drives great results, this show is your edge. Explore real experiments, customer psychology and behind-the-scenes stories from people turning insights into unforgettable experiences. You’ll learn how small changes shift behavior, reduce friction, boost value and transform how people feel about your brand – and how any team can use testing and feedback to get there. For anyone in CX, marketing, growth, UX or leadership shaping digital experiences.
Pitch Analysis
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Contact path
Verified email
Booking probability
32%
Guest openness
Selective
80/100
Required Score
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What is growth minded SUPERHEROES about?
Great customer experiences drive growth. The GMS podcast reveals the secrets behind this principle. If you want to understand what truly drives great results, this show is your edge. Explore real experiments, customer psychology and behind-the-scenes stories from people turning insights into unforgettable experiences.
Who hosts growth minded SUPERHEROES?
growth minded SUPERHEROES is hosted by André Morys. The show has published 45 episodes to date.
What has growth minded SUPERHEROES covered recently?
Recent episodes include "2025 Finale: “Everyone’s Insane”, AI, Burnout & What Actually Matters Going Forward" (31 December 2025, 55 minutes), "From 100 to 200 Experiments on the Same Budget: The Scaling Playbook with Melanie Kyrklund" (16 December 2025, 49 minutes), and "Why Experimentation Beats “Management by Hope”, Lessons from mobile.de’s Martin Schröter" (9 December 2025, 48 minutes).
How often does growth minded SUPERHEROES publish?
growth minded SUPERHEROES publishes roughly weekly, with episodes averaging 49 minutes across 45 episodes.
How hard is it to get booked on growth minded SUPERHEROES?
Booking probability for growth minded SUPERHEROES is 32%, and the host is rated Selective on guests. growth minded SUPERHEROES requires a Pod Score of 80 or higher. growth minded SUPERHEROES's contact route on record: verified email.
Who should pitch growth minded SUPERHEROES?
The strongest fits for growth minded SUPERHEROES are Marketing, Advertising & PR and Business & Management Consulting. growth minded SUPERHEROES has a business audience.
About the host
André Morys hosts growth minded SUPERHEROES, a business podcast with 45 episodes published.
Verified host email: ████████@████.comSign in to unlock →
Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #13
From 100 to 200 Experiments on the Same Budget: The Scaling Playbook with Melanie Kyrklund
Dec 16, 202549 minS3<p>Ever felt like the one-person experimentation team, stuck in meetings all day, doing everything yourself, and barely having time to build culture? Melanie Kyrklund (Specsavers) calls that situation “a form of...
growth minded SUPERHEROES
Why Experimentation Beats “Management by Hope” — Lessons from mobile.de’s Martin Schröter
Dec 9, 202548 minS0<p>Do you want to break out of the feature factory, ship fewer things that matter more, and finally get your product team aligned around real customer value?</p><p>Then this GMS episode with Martin is your fast...
Dec 2, 202542 minS3<p>What happens when one of Europe’s most seasoned UX researcher admits that his “obvious wins” sometimes flop? In this episode, Karl Gilis and André dig into the uncomfortable gap between what teams think users do and...
Episode #10
Reduce The Cost of Being Wrong: Black Swan Tests & the Future of Experimentation — with Ryan Lucht
Nov 25, 202547 minS3<p>Ryan Lucht, Senior Technical Advocate at Datadog and Marketing Lead at Eppo, widely regarded as one of the sharpest voices in modern experimentation talks about some misconceptions of experimentaiton. Ryan’s...
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Nov 18, 202552 minS3<p>What happens when one of the most trusted voices in experimentation sits down for a deeply honest conversation about growth, culture, learning, and unlearning?<br />Today, Julia and André talk with Kevin Anderson...
Nov 4, 20251h 3mS3<p>In this episode, Julia Rumpf and André Morys sit down with Anuj Adhiya, growth leader, author of Growth Hacking for Dummies, and one of the early team members at GrowthHackers, to talk about what real growth looks...
Episode #7
Product Experimentation: How To Merge Product Management x CRO - with Anastasia & Stefanie
Oct 28, 202542 minS3<p>Product and Experimentation belong closer together and disciplines benefit from each other while in reality there are still many silos in peoples minds. In this episode, Stefanie Grimmling and Anastasia Shvedova...
Oct 21, 202554 minS3<p>How do you build a culture of experimentation in a 150-year-old company?In this episode, Marta, Digital Experimentation Lead at A1 Telekom , shares how she turned a traditional telco into a testing powerhouse driven...
Oct 14, 202552 minS3<p>In this episode of the GMS Podcast, Julia and André sit down with Michael Richter from Robinson Club (TUI) to unpack what truly drives impact: real user insights, disciplined experimentation, and the courage to learn...
Oct 7, 202559 minS3<p>In this episode of the GMS Podcast, Julia and André sit down with John Ekman to unpack what it really takes to build an experimentation engine that drives growth, beyond tools, tactics, and vanity...
Sep 30, 202550 minS3<p>Manuel Brückmann is the wizard behind optmzeAI and long-time tech brain of GMS. Manuel shares how AI is transforming experimentation, helping teams overcome complexity, avoid “prompting fatigue,” and scale their...
Episode #2
Fostering Experimentation Maturity: Deepdive into Booking.com’s Culture - with Melanie Müller
Sep 23, 202542 minS3<p>In this episode of the GMS Podcast, André and Julia sit down with Melanie Müller, Senior Product Manager on the experimentation platform at Booking.com, scientist at heart, and upcoming GMS 2026 speaker...
Episode #1
Experiment-Driven Growth: How To Build Products that People Truly Value - with Morgan Brown
Sep 16, 202550 minS3<p>In this episode of the GMS Podcast, André and Julia sit down with Morgan Brown, growth leader, co-author of Hacking Growth, and former executive at companies like Facebook, Instagram, Shopify and...
Jul 29, 202547 minS2<p>Are you still unsure what to make of AI?<br />Does it feel more like a threat than a tool?<br />You’re not alone and this episode will change the way you think about it.</p><p>In this new episode of the GMS Podcast...
Jul 22, 202551 minS2<p>What does it take to build a culture where failure isn’t feared but celebrated? In this episode, we sit down with Stuart Frisby, Director of Brand & Experience Design at Deliveroo and former Head of Design at...
Jul 8, 202529 minS2<p>In this episode of the GMS Podcast, Julia sits down with Erin Weigel, a true pioneer in the world of product design and experimentation.</p><p>Erin shares her insights on making experimentation more approachable...
Jul 1, 202554 minS2<p>Is your agency ready for the future or strapped into the crash test dummy headed straight for the wall?</p><p>In this explosive episode, André Morys sits down with Craig Sullivan (experimentation evangelist) and...
Jun 24, 202547 minS2<p>In this special episode, André and Julia take you behind the scenes of GMS 2025 (growth-minded SUPERHEROES), just one week after the live event on June 18th, 2025 at Alte Oper Frankfurt.</p><p>They reflect on the...
Jun 17, 202546 minS2<p>What does it really take to build a thriving experimentation culture - not just in one company, but across an entire industry?</p><p>In this episode of the GMS Podcast, we sit down with Kelly Wortham, founder of the...
Recent guests
Recent guests on growth minded SUPERHEROES. Study who booked and why before you pitch.
K
Kevin Anderson
author of "The Late Marx's Revolutionary Roads", Tyndale Centre for climate change research
A
Anuj Adhiya
Director of Engagement & Analytics, GrowthHackers.com
M
Morgan Brown
Environmental Education Coordinator and Indigenous Science Educator, 2nd Order Effects
E
Erin Weigel
Senior Group Design Product Manager
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