Episode #26
The Confidence Economy Why Trust Is the Most Valuable Thing You Can Build
Sep 15, 202632 minS1
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business
From Keywords to Connections
Hosted by Mary Walker · business · EN-US
About this Podcast:
🎙️ From Keywords to Connections – The Podcast for Therapists & Private Practice Owners Looking to Grow with SEO 🚀 If you’re a therapist, private practice owner, or wellness professional looking to expand your online presence without getting lost in the complexities of SEO, you’re in the right place! Hosted by Mary Walker, small business owner with a Master’s in Psychology and a Master’s in Marketing, and Winnie Youger-Rash, VP of SEO Services with a Bachelor’s in Psychology, this podcast blends practical SEO education with real-life insights to help mental health professionals grow their businesses online. In Each Episode, You’ll Discover Things Like: Simple, effective SEO strategies—without the jargon Common myths about SEO (and what actually works!) How to attract your ideal clients through organic search The balance between marketing, authenticity, and human connection Conversations on business growth, work-life balance, and personal developmen
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Contact path
Verified email
Booking probability
30%
Guest openness
Selective
80/100
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What is From Keywords to Connections about?
🎙️ From Keywords to Connections, The Podcast for Therapists & Private Practice Owners Looking to Grow with SEO 🚀 If you’re a therapist, private practice owner, or wellness professional looking to expand your online presence without getting lost in the complexities of SEO, you’re in the right place!
Who hosts From Keywords to Connections?
From Keywords to Connections is hosted by Mary Walker. The show has published 26 episodes to date.
What has From Keywords to Connections covered recently?
Recent episodes include "The Confidence Economy Why Trust Is the Most Valuable Thing You Can Build" (15 September 2026, 32 minutes), "AI Is Amazing… But It Isn't Infallible" (28 August 2026, 44 minutes), and "From Rankings to Recognition, Why Modern SEO Requires Brand Amplification" (31 July 2026, 42 minutes).
How often does From Keywords to Connections publish?
From Keywords to Connections publishes roughly every two weeks, with episodes averaging 39 minutes across 26 episodes.
How hard is it to get booked on From Keywords to Connections?
Booking probability for From Keywords to Connections is 30%, and the host is rated Selective on guests. From Keywords to Connections requires a Pod Score of 80 or higher. From Keywords to Connections's contact route on record: verified email.
Who should pitch From Keywords to Connections?
The strongest fits for From Keywords to Connections are Therapists & Other Health Practitioners and Marketing, Advertising & PR. From Keywords to Connections has a business audience.
About the host
Mary Walker hosts From Keywords to Connections, a business podcast with 26 episodes published.
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Recent episodes
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Episode #23
From Rankings to Recognition — Why Modern SEO Requires Brand Amplification
Jul 31, 202642 minS1Send us a message
Episode #22
SEO vs. Paid Ads: Do You Really Need Both?
Jul 17, 202654 minS1Send us a message
Episode #21
Connection Over Clicks: Inside Our Team Retreat
Feb 13, 202629 minS1On this special episode of From Keywords to Connections , we’re stepping away from screens and into real life. Our fully remote team came together in person for a week of connection, collaboration, and intentional time...
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Episode #20
Playing the Long Game: Why Real SEO Success Takes Strategy, Patience, and Purpose
Jan 30, 202636 minS1Send us a message
Episode #19
Local SEO & Website Design: Building Connection and Confidence Online
Jan 9, 202644 minS1Send us a message
Episode #18
Gratitude, Empathy & Leadership in Polarized Times: A Thanksgiving Reflection
Nov 28, 202535 minS1What does it look like to lead with gratitude and empathy when the world feels tense, divided, or emotionally heavy? In this Thanksgiving reflection episode of From Keywords to Connections , Mary and Winnie explore how...
Episode #17
HerAIgency: Making AI Human — Empowering Women to Work Smarter, Not Harder
Nov 14, 202544 minS1In this empowering episode of From Keywords to Connections , Mary and Winnie sit down with Jenna Nelson , founder of HerAIgency , an AI consultancy dedicated to helping women-led businesses and entrepreneurs work...
Episode #16
Beyond “Near Me”: How Local SEO Helps Clients Find You
Oct 3, 202541 minS1In this episode of From Keywords to Connections , Winnie and Mary sit down with Sterling, Simplified’s Technical SEO Guru, to demystify Local SEO and why it’s a game-changer for private practices and small businesses...
Episode #15
GEO Is Not Replacing SEO
Sep 13, 202542 minS1Is SEO dead? Absolutely not. In this episode of From Keywords to Connections , Mary and Winnie tackle the rise of Generative Engine Optimization (GEO) and explain why it’s not replacing SEO—it’s building on it. They’ll...
Episode #14
How to Ethically Use Google Analytics 4 on Your Website
Aug 29, 202533 minS1Your website is often the first step a potential client takes toward working with you—so understanding how people use it is crucial. In this episode of From Keywords to Connections , Mary and Winnie break down how...
Episode #13
The SEO-Social Media Connection: What Helping Professionals Need to Know
Aug 15, 202536 minS1Social media often feels like just another box to check—but what if it could actually support your SEO and help you connect with the clients who are already searching for you? In this episode of From Keywords to...
Episode #12
SEO-Driven Website Redesigns: What to Know Before You Rebuild
Aug 1, 202536 minS1Don’t Let Your Website Glow-Up Tank Your Google Rankings Thinking about a fresh new look for your website? Whether you're rebranding, switching platforms, or chasing a cleaner aesthetic, a redesign can breathe new life...
Episode #11
Can You Lead a Business and Still Have a Life?
Jul 25, 202550 minS1In this candid and deeply personal conversation, Mary Walker (Owner of Simplified SEO Consulting) and Winnie Youger-Rash (VP of SEO Services) pull back the curtain on what leadership really looks like behind the scenes...
Episode #10
Using Psychology to Write SEO-Friendly Content – Understanding User Behavior
Jul 10, 202537 minS1SEO isn’t just about pleasing search engines—it’s about understanding people. In this episode, we explore how psychological principles and user behavior insights can transform your website into an empathetic, effective...
Episode #9
Marketing with Heart – How Helping Professionals Can Stay True to Their Values Online
Jun 27, 202531 minS1🎙️ Episode 9: Marketing with Heart – How Helping Professionals Can Stay True to Their Values Online In this episode, we explore how therapists, coaches, and other helping professionals can market ethically without...
Episode #8
The Power of a Helping Professional Story- Why Clients Connect With You
Jun 19, 202535 minS1🎙️ Episode 8: The Power of a Helping Professional’s Story – Why Clients Connect with YOU In today’s episode, we’re diving into the transformative impact of storytelling in the helping professions. Your personal story...
Episode #7
What a Zero-Click Strategy is and How It Helps Your SEO
Jun 12, 202537 minS1Today, we’re diving into a topic that’s transforming how people discover your services online — even before they visit your website. What is a Zero-Click Strategy? It’s all about showing up in search results in ways...
Episode #6
From Burn out to Balance- Finding Sustainability in Business
Jun 5, 202536 minS1Burnout isn’t just “being tired”—it’s a real, emotional toll that hits helping professionals and business owners hard. In today’s episode of From Keywords to Connections , we’re diving into how burnout sneaks in, how it...
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