Established thought leaders with verified media credentials.
A podcast and marketing therapy session for GTM leaders to talk about the things we don’t talk enough about.
Unknown Host hosts Executive Conversations.
In this episode of Executive Conversations, Maeva Cifuentes speaks with Rob Freedman, VP of Marketing at EZO. Rob shares insights from his two-decade career in marketing leadership, including lessons from preparing compa
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In this episode of Executive Conversations, Maeva Cifuentes speaks with Kathleen Booth, Senior Vice President of Marketing at Pavilion. Kathleen shares her perspective on why so many marketers today feel cornered—expecte
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In this episode of Executive Conversations, Maeva Cifuentes speaks with Rick Egan, chief marketing officer at Beyond Inc., a public marketplace for home goods. Rick traces his path from SEO specialist to leading marketin
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In this episode of Executive Conversations, Maeva Cifuentes speaks with Dan Chapman, VP of sales and marketing at DocNow. Dan tells the story of walking into a startup that was generating one or two MQLs a month, then bu
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In this episode of Executive Conversations, Maeva Cifuentes speaks with Igor Kranjcec, VP of marketing at Farseer and at the Sastanak conference. Igor traces his 15-year shift from traffic-obsessed marketer to revenue-ow
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Welcome to Executive Conversations, where we dig into the gritty realities of leading modern marketing teams. In this episode, Maeva Cifuentes sits down with Janet Jaiswal, chief marketing officer at Blueshift and long-t
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In this episode, Maeva talks with Amir Jabbari, the three-time CMO now steering growth at BimeBazaar. Amir explains how bouncing from FMCG to fintech to insurtech sharpened his creativity and pushed him to blend street-l
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In this episode of Executive Conversations, Maeva Cifuentes speaks with Rachel Weeks, former VP of Marketing. Rachel shares her experience leading B2B SaaS marketing teams and how she’s adapting to the rapid rise of AI a
Show notesIn this episode of Executive Conversations Natalie Naik shares her experience launching a B2B marketing function from scratch inside a traditionally D2C-focused company. Natalie tells us how she navigated educating leade
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In this episode, Maeva Cifuentes speaks with Malte Landwehr, VP of SEO at Idealo. Malte shares how SEO isn’t just a channel, it’s the foundation of Idealo’s business model and what it actually means to lead SEO at execut
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In this episode of Executive Conversations, Maeva Cifuentes speaks with Lindsay Kelley, VP of Marketing at Sonar Software. Lindsay talks us through her techniques for advocating for marketing initiatives within the organ
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In this episode of Executive Conversations, Maeva Cifuentes speaks with Jordan Hwang, VP of Marketing at OpenPhone. Jordan explains why marketing leaders must learn to "market marketing" within their organization to secu
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In this episode of Executive Conversations, Maeva Cifuentes speaks with Hannah Garner, CRO at Arctic Shores, about the real work behind getting leadership on board with a marketing strategy. Hannah explains why starting
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In this episode of Executive Conversations, Maeva Cifuentes speaks with Silvia Valencia, VP of Revenue Marketing at Docebo, about her journey from agency to in-house marketing. Silvia shares how her experience at Refine
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In this episode of Executive Conversations, Maeva Cifuentes speaks with Charlie Riley, Head of Marketing at OneScreen. They discuss the importance of establishing trust with internal stakeholders and the need to understa
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Mark and Maeva discuss navigating experiment overload in GTM strategies, emphasizing the need for trade-offs. The conversation covers the importance of aligning marketing and sales efforts, with a focus on multi-threaded
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In this episode of Executive Conversations Ana Laura and Maeva discuss the importance of building relationships and connections with leadership and key stakeholders within an organization. She emphasizes the need to brid
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Summary Executive Buy-In and Influence: Matt discusses the challenges of gaining executive buy-in and influence in a mid-market SaaS company. He emphasizes the importance of aligning marketing strategies with company goa
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Summary Mohamed Reza shares insights into how he navigates executive conversations and aligns marketing strategies with long-term goals. Discusses the challenges of securing executive buy-in and how he overcomes these hu
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Summary Communicating value effectively: Emphasizing that communication happens not just at the speaker's mouth, but at the listener's ear. It’s essential for marketing leaders to think about how they communicate value t
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Executive Conversations is hosted by Unknown Host. The show is categorised under General and has published 0 episodes.
Executive Conversations is accessible for guests with genuine general expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Executive Conversations hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Executive Conversations average 27 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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