
Episode #4
Crafting a Winning eCommerce Strategy for Your Brand’s Online Growth
<p>In this episode of The eCommerce Nurse Podcast, we go beyond Amazon and TikTok to explore how brands can build a tailored eCommerce strategy that sets them up for long-term success.</p><p>Host Carina McLeod, ex-Amazonian and CEO of eCommerce Nurse, is joined by special guest Rob Murray, Client Services Lead at eCommerce Nurse, alongside regular guest Owen Aderibigbe, ex-Amazon Seller and eCommerce Nurse's Business Development Manager.</p><p>Together, they dive into key considerations for choosing the right eCommerce approach, including:<br/> ✅ How product type and price point impact platform selection<br/> ✅ The role of customer behaviour in det...

