May 11, 202657 minS0
<p>In this LinkedIn Live event, Lyden is joined by Andrew Neelon, Ryan Redus, and Dale Goss to unpack how brands can make smart site selection decisions in a constrained 2026 market. They discuss how rising costs are...
business
Consumer Code
Hosted by Spatial.ai · business · EN
About this Podcast:
The Consumer Code podcast explores the world of retail through the lens of ethnography, cartography, demography, and the economy. On each episode, Lyden Foust, CEO of Spatial.ai, interviews industry leaders about the economic and cultural trends shaping the consumer landscape today.
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Contact path
Verified email
Booking probability
31%
Guest openness
Selective
80/100
Required Score
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Signup to Generate a PitchQuestions about Consumer Code
What is Consumer Code about?
The Consumer Code podcast explores the world of retail through the lens of ethnography, cartography, demography, and the economy. On each episode, Lyden Foust, CEO of Spatial.ai, interviews industry leaders about the economic and cultural trends shaping the consumer landscape today.
Who hosts Consumer Code?
Consumer Code is hosted by Spatial.ai. The show has published 27 episodes to date.
What has Consumer Code covered recently?
Recent episodes include "The 5 Unsolved Questions In Retail Site Selection 2026" (11 May 2026, 57 minutes), "From Mainframes to AI: Why Geodemography Keeps Winning (ft. Jan Kestle, Environics Analytics)" (11 May 2026, 64 minutes), and "How Red Robin Is Winning More Customers Per Dollar Of Ad Spend (ft. Richard Leslie, Surface Agency)" (27 April 2026, 59 minutes).
How often does Consumer Code publish?
Consumer Code publishes roughly every two weeks, with episodes averaging 52 minutes across 27 episodes.
How hard is it to get booked on Consumer Code?
Booking probability for Consumer Code is 31%, and the host is rated Selective on guests. Consumer Code requires a Pod Score of 80 or higher. Consumer Code's contact route on record: verified email.
Who should pitch Consumer Code?
The strongest fits for Consumer Code are Business & Management Consulting. Consumer Code has a business audience.
About the host
Spatial.ai hosts Consumer Code, a business podcast with 27 episodes published.
Verified host email: ████████@████.comSign in to unlock →
Recent episodes
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Consumer Code
From Mainframes to AI: Why Geodemography Keeps Winning (ft. Jan Kestle, Environics Analytics)
May 11, 20261h 4mS0<p>In this episode of Consumer Code, Lyden Foust sits down with Jan Kestle, president of Environics Analytics and a pioneer in geodemographics. Jan unpacks how “location, location—birds of a feather flock together”...
Consumer Code
How Red Robin Is Winning More Customers Per Dollar Of Ad Spend (ft. Richard Leslie, Surface Agency)
Apr 27, 202659 minS0<p>In this episode, Lyden Foust is joined by Richard Leslie, president of Surface Agency, to explore a new playbook for multi-unit restaurant marketing. Richard breaks down how his team blends customer segmentation...
- Mar 23, 202651 minS0
<p>In this episode, Lyden Foust is joined by Ryan Redus, VP of Real Estate at Hopdoddy, to unpack how restaurant brands grow the right way, in the right places. Ryan walks through his path from restaurant marketing to...
- Jan 21, 20261h 3mS0
<p>In this episode, Lyden interviews Gregg Katz, a seasoned expert in retail strategy and location data. Katz shares his journey from a family retail background to becoming a director and chief strategy officer in the...
View More
- Jan 13, 202658 minS0
<p>In this episode, Thomas Paulson, head of market insights at Advan Research, shares his expertise on economic trends, retail dynamics, and consumer behavior. He discusses the K-shaped economy, the impact of private...
- Jan 7, 202651 minS0
<p>In this episode, Lyden interviews Erich Kahner, Senior Director of Strategy and Insights at Dunnhumby, about the Retailer Preference Index (RPI). The RPI measures the strength of a retailer's customer value...
- Nov 17, 202545 minS0
<p>In this conversation, Bryan Chandler, a partner and managing director at the Shopping Center Group (TSCG), discusses the intricacies of retail real estate, the importance of data analytics, and the evolving dynamics...
- Nov 13, 202520 minS0
<p>Welcome to Market Share Masterclass, a new Consumer Code series featuring rapid-fire, tactical interviews with retail’s boldest operators—unpacking the real strategies behind today’s fastest-growing brands.In this...
- Sep 29, 202551 minS0
<p>In this episode, Andy Moncla, President of BI Spatial, discusses the development and application of the Mobility Grid, a tool designed to analyze consumer behavior and site selection in retail. He shares insights...
- Sep 4, 202522 minS0
<p>Welcome to Market Share Masterclass, a new Consumer Code series featuring rapid-fire, tactical interviews with retail’s boldest operators—unpacking the real strategies behind today’s fastest-growing brands.</p><p><br...
- Jul 29, 20251 hourS0
<p>In this episode, Doug Munson, former CEO of MTN Retail Advisors, discusses the intricacies of grocery retail site selection, emphasizing the importance of data collection, the evolution of tools, and the significance...
- Jul 23, 20251h 6mS0
<p>In this episode, Karlyn Mattson, a merchandising expert, discusses the intricacies of retail merchandising, focusing on the importance of localization, data analysis, and effective communication. She emphasizes the...
- Jun 30, 202559 minS0
<p>In this conversation, Jack Thompson, former CEO of Tango Analytics, shares his unique journey from a developer's background to becoming a leader in retail analytics. He discusses the importance of understanding the...
- Jun 23, 202541 minS0
<p>In this episode, Gary Menger, founder of Applied Geographic Solutions, discusses the intersection of data, demographics, and retail strategy. He emphasizes the importance of understanding data limitations, the art of...
- Jun 23, 202546 minS0
<p>In this episode, Gary Menger, founder of Applied Geographic Solutions, shares his journey from a young geography enthusiast to a pioneer in the field of demographics and market research. He discusses his early...
- Apr 7, 20251 hourS0
<p>In this episode, Ashley Robinson, CEO of Seaker Group, discusses her extensive experience in retail real estate and the creation of the Seaker Group. She elaborates on the '10 Things' methodology for retail...
- Mar 4, 20251 hourS0
<p>In this episode, Lyden and Hannibal discuss the critical role of site selection in retail growth, particularly through the lens of Baldwin's experience with SiteZeus. They explore the journey from traditional retail...
Consumer Code
Claritas, Environics Analytics, and the Origins of U.S. Segmentation Systems (ft. Michael Weiss)
Feb 17, 202555 minS0<p>In this episode, Michael Weiss shares his extensive experience in geodemographics, discussing its origins, key pioneers, and early applications in business and politics. He recounts his journey across America to meet...
- Jan 24, 202550 minS0
<p>In this episode, Jonathan Silver, CEO of Affinity Solutions, discusses the importance of behavioral data in understanding consumer spending patterns. He shares his journey from launching a potty training product to...
Recent guests
Recent guests on Consumer Code. Study who booked and why before you pitch.
G
Gregg Katz
Director of Business Industry Solutions – Real Estate at Esri, ESRI
J
Jack Thompson
Director of InfoSec, Risk, and Compliance, Washington State University
A
Ashley Robinson
IBCLC, doctor of public health, certified labor doula, George Washington University
M
Michael Weiss
Associate Chief Medical Information Officer, University of Central Florida
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