Hosted by Illustrado.co · EN-US · 27 episodes
Established thought leaders with verified media credentials.
This is Challenger Brands Where we talk about brand development, marketing, sales, entrepreneurship and a whole lot of other things to help entrepreneurs and brand custodians build competitive brands and better businesses. Not the biggest player in your sector? Make an impact by challenging the status quo. In each episode, we talk to inspiring industry professionals and entrepreneurs to gain useful and actionable insights for empowering challenger brands. Challenger Brands is hosted by Illustrado - The Brand Development & Creative Agency for ambitious and audacious challenger brands. www.illustrado.co
Illustrado.co hosts Challenger Brands, a business show with 27 episodes published.
What does it take to stay relevant for over a century—without selling out or falling behind? In this episode of Challenger Brands, we go deep into the story of the Jashanmal Group—one of the Middle East’s most iconic ret
What’s really costing you growth? Spoiler: It’s not your logo. In this bold and eye-opening episode of Challenger Brands, host Lalaine Chu-Benitez (Founder & MD, Illustrado) sits down with Arshie Ahmed, executive coach a
Why do so many real estate brands in the UAE blur into one another—with the same “luxury” promises, generic visuals, and forgettable campaigns? In this hard-hitting episode of Challenger Brands, we speak with powerhouse
Real estate in the UAE is often a story of Dubai and Abu Dhabi. But today, we’re talking about the emirate rewriting that story - Ras Al Khaimah, and the company shaping its rise: RAK Properties. And with us is the leade
Welcome to Challenger Brands, the podcast where we explore how exceptional brands redefine customer engagement and innovation to lead in a competitive market. In this episode, we’re diving deep into customer centricity—t
What if we told you that sales, as we know it, isn’t about closing deals? Our guest today believes that 80% of sales is actually the brand, and success is built on trust rather than just technique. Learn all about the fu
In this episode, we dive into the high-stakes world of startup funding with Anna Arzua MacMillan, Chief Strategy & Innovation Officer at Venture FactorE. With over 15 years of global expertise and a history of guiding ve
Welcome to the world of Dubai's viral chocolate! In this episode, we unravel the magic behind the famous Kunafa Chocolate, a dessert that has captured hearts and taste buds alike. Join Chef Nouel Catis as he guides you t
Welcome back to another episode of Challenger Brands, the podcast where we delve into the stories of remarkable entrepreneurs, and even community builders who make huge impact in the market. Community-building is a must
Dr. Ivan Misner is the Founder and Chief Visionary Officer of BNI (Business Network International), the world’s largest business networking organization. With over 11,100 chapters in 76 countries, BNI generated $23.4 bil
Ryan Ramos, the Founder and Managing Director of Cultivate UAE and The Dream Lab UAE. From humble beginnings, Ryan worked his way up from business development to general management at a leading landscaping company in the
Today, we have an amazing and inspiring guest! Joining us is Samantha Araujo, a formidable titan in the region’s competitive hospitality industry. With a passion for fine living and an extraordinary ability to craft memo
Navneet Kampani is a former banker who has been in the industry for over 30 years, now he is an entrepreneur, author, and life coach who helps individuals and top executives achieve work-life harmony and find meaning in
Dhiren Harchandani is a Transformation Architect who specializes in empowering entrepreneurs to achieve 8-figure business success without compromising personal fulfillment or lifestyle. An avid learner in transformation,
According to Clayton Christensen, a professor at Harvard Business School, 30,000 new products are introduced each year, and 95% of them fail. In an increasingly cluttered market and noisy world, how do you keep your bran
Fahed Bizzari is an international thought leader on the professional application of ChatGPT. He has 18 years of experience in software development, over 3,000 hours in mastering ChatGPT, and extensive 2-decades of experi
In this episode, we will be unlocking the secrets of Business Development, delve into fundamentals, and strategies. Join us as we explore insights that can help your business flourish in the competitive marketplace. Join
Welcome back to Challenger Brands. Today, we delve into building on the legacy of your family business with our guest, Shabana Razzak - CEO of Maison DE Ary Jewellery. Shabana is not just a successful entrepreneur; she's
Networking - love it or hate it? Too hard sell? Or is it a necessary lead generation strategy? Whatever your feelings are, networking is considered an effective client acquisition strategy for millions of entrepreneurs a
How do you scale your business? Where do you even start? Is scaling a business possible for all entrepreneurs? What does it take? If you’re a business owner, chances are you’ve asked these questions several times - becau
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Challenger Brands is hosted by Illustrado.co. The show is categorised under business (marketing) and has published 27 episodes.
Challenger Brands has published 27 episodes.
Challenger Brands regularly covers business, marketing. It sits in the business category, with a marketing focus.
Challenger Brands is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Challenger Brands hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Challenger Brands average 49 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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