Carrot Cashflow is the first 100% business-focused podcast for small-scale farmers and market gardeners. Learn how to market your farm products better, increase sales, and get more customers. This show is for anyone who wants to run a farm business profitably. Each episode explores a farm business topic. Some episodes feature guests where we talk with a beginning or experienced farmer, diving deep into their story to determine what makes their farm successful. I focus on farming challenges and struggles, sales and marketing, social media marketing, farm startup, market selection, and work-life balance. Hosted and produced by Diego Footer's Modern Grower Podcast Network. Diego is also the co-author of the book Ready Farmer One.
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Contact path
Verified email
Booking probability
34%
Guest openness
Selective
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Signup to Generate a PitchCarrot Cashflow is the first 100% business-focused podcast for small-scale farmers and market gardeners. Learn how to market your farm products better, increase sales, and get more customers. This show is for anyone who wants to run a farm business profitably. Each episode explores a farm business topic.
Recent episodes include "The $5,000 Loan This Farmer Wishes He'd Taken (Debt 2 of 2)" (16 October 2026, 20 minutes), "Should Your Market Farm Be Debt-Free? (Debt 1 of 2)" (9 October 2026, 17 minutes), and "The Math Nobody Does Before Starting a Farm" (2 October 2026, 17 minutes).
Carrot Cashflow publishes roughly weekly, with episodes averaging 25 minutes across 132 episodes.
Booking probability for Carrot Cashflow is 34%, and the host is rated Selective on guests. Carrot Cashflow requires a Pod Score of 80 or higher. Carrot Cashflow's contact route on record: verified email.
The strongest fits for Carrot Cashflow are Vegetable Farming. Carrot Cashflow has a business audience.
Carrot Cashflow is a business podcast with 132 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Carrot Cashflow
Last time, Diego made the case for starting debt-free. This is the other half: the specific, testable situations where borrowing isn't reckless, it's strategic. Five tests to run before you take on a dollar of debt...
Carrot Cashflow
For years, Diego's answer was the same: kill all debt, pay cash, operate lean. But then he interviewed a farmer who did exactly that: zero debt, minimal overhead, cash for everything...and it might be part of why he...
Carrot Cashflow
Almost every new farmer does the bed math: yield per row foot, CSA shares to break even. Almost nobody does the life math: what your household actually needs, what happens when you can't do the work alone, and how few...
Carrot Cashflow
What's the most common advice when a farm isn't making money? Sell more. Find more customers. Add a market. Get into wholesale. And if demand is your problem, that's the right advice. But what if demand isn't your...
Carrot Cashflow
Back in 2019, Troy and Cindy Dickens quit their jobs, sold their house, paid off every dollar of debt, and started farming half an acre while living in a school bus off-grid. One caterpillar tunnel, 23 CSA members, a...
A farmer told me something that stopped me cold: "I don't think we ever designed the farm well enough around having children." Seven years in, two kids, and that sentence had never been said out loud until I asked...
Carrot Cashflow
The last time Troy Dickens and Diego talked was 2020: no kids, a farm in Massachusetts, and Troy living in a converted school bus. Five years later, Troy and Cindy run Tilth and Timber on about three-quarters of an acre...
Carrot Cashflow
There's a place on the market farming map where most farms go to die. It's not the ones that are too big or too small...it's the ones in the middle. Five acres, ten acres, mixed vegetables, a farmers market plus a...
Carrot Cashflow
There's a place on the market farming map where most farms go to die. It's not the ones that are too big or too small...it's the ones in the middle. Five acres, ten acres, mixed vegetables, a farmers market plus a...
Carrot Cashflow
The romantic story goes: quit the soul-crushing job, buy some land, start a farm, never look back. Here's what actually happens: most people who do that fail within a few years because they run out of money before the...
Carrot Cashflow
Most farmers plan their season by opening a seed catalog and picking what's pretty, what's new, and what their friends are growing. The best farmers open a one-page sheet, sit down with a customer, and ask three...
Carrot Cashflow
"Every bed here should generate $1,000 of value." That's Ben Hartman, standing on 15,000 square feet...a third of an acre. Twenty years ago, he started on a 1,000-acre corn and soybean operation, then market gardened on...
Ben Hartman wrote The Lean Farm in 2015 and changed how a generation of market gardeners thinks about systems and waste. Twenty growing seasons in, he farms just 15,000 square feet—about a third of an acre—and his...
Carrot Cashflow
The hardest part of farming isn't starting. It's what happens when things start working: when customers show up, when market days get bigger, when you need more beds, more hands, more of everything. That's when the...
Carrot Cashflow
Everyone says the farmers market is the obvious place to start. Low barrier to entry — show up with an easy-up, a table, and a cooler. But low barrier to entry is not the same as low cost. Click here to learn more about...
Seven and a half years ago, a farmer wrote down five goals. The last one: use a farm to buy a farm. He just closed on fifty acres for over a million dollars. The farm's financial track record made the purchase possible...
Carrot Cashflow
Shane and his wife started with two 8×12 plots as a hobby. Nine years later they own a 50-acre property in Sarnia, Ontario, market garden on 2.5 acres, and crossed $200,000 in revenue last year — up from $173,000 the...
$130,000 in farm revenue. $30,000 take-home. Where does the other $100,000 go? That gap is the most useful part of Chef Mikey Russo's story. Watch the video on our YouTube Channel! Interested in watching the series? Hop...
A hundred and thirty thousand (yes, $130,000) in farm revenue sounds great until you see what stays. Chef Mikey Russo took home $30,000 from his farm last year. He paid $40,000 in labor. The rest went to reinvestment...
Carrot Cashflow
Michael Russo spent 20 years as a chef working 80-hour weeks, sometimes 100. He walked away at 40 with no farming experience, no degree, and no business background. First real growing season: $2,100 in his best week...
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