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Hosted by Unknown Host · EN · 51 episodes
Established thought leaders with verified media credentials.
Building Brand Gravity: Attracting People Into Your Orbit, is a podcast for communicators across industries looking to gain an inside view into business influence. Each episode will feature a down-to-earth conversation with leading communications professionals, to share what they’re hearing and what they’re saying, in real time. Welcome to Building Brand Gravity!
Unknown Host hosts Building Brand Gravity: Attracting People Into Your Orbit, a business show with 51 episodes published.
Fifty episodes, dozens of CEOs, founders, journalists, leaders, and communicators, and one thing kept surfacing no matter who was in the chair. For the 50th episode, Anne Green and Steve Halsey look back at what four yea
Brand isn’t a logo or a launch moment. It’s an enterprise-wide undertaking that lives in every function, every stakeholder, and increasingly, every AI answer. Anne Green sits down with Megan Noel, Chief Corporate Affairs
AI is no longer just a productivity tool. It is a channel, a leadership competency, and a pressure test on whether your story holds up across every part of your brand. Steve Halsey sits down with Hailey Driscoll, SVP of
Good leaders were trained for stable times. The problem is the times are no longer stable, and “good” is no longer good enough. Anne Green sits down with David Grossman, founder and CEO of The Grossman Group and author o
In a crisis, facts sometimes win arguments. But trust wins you the benefit of the doubt, and the benefit of the doubt is what saves you when the story moves faster than the facts. Anne Green sits down with Bradley Akubui
The agencies performing best right now are not always the biggest or the most specialized. They are the ones figuring out how to evolve alongside their clients, lead with conviction, and build something that lasts. And t
Doing the work is not enough anymore. Companies have to prove it, explain it, and make it visible, or it will not land with the people who matter. Steve Halsey sits down with Dr. Rochelle Ford, CEO of the Page Society, t
AI isn’t the disruption. It’s the pressure test. In this first mailbag episode of 2026, Anne Green and Steve Halsey revisit the predictions, questions, and themes shaping the year so far, and what they reveal about leade
While AI’s impact and opportunity are top of mind for all integrated communications and PR agency executives, there is a wider disruption happening across agency business models, talent systems, and trust. The firms that
In an era of AI acceleration, channel fragmentation, and constant crisis, brands don’t fail because they lack tools. They fail because their narrative systems are outdated. In this episode, Anne Green and Steve Halsey un
Productivity is not just about speed and output. In a world of burnout, constant pings, and emergent AI, the real advantage is learning how to do less better. Anne Green welcomes author, public speaker and creativity cat
AI is just a new tool. It a shift in how work gets done, how brands show up, and how agencies prove value. Anne Green sits down with Aaron Kwittken, Partner and Global Head of AI + Innovation at FGS Global, to trace arc
Predictions are everywhere, but the real question is what is changing underneath them. In 2026, the pressure is stacking, the signals are getting noisier, and leaders will be judged on clarity and trust. Anne Green and S
From courtroom advocacy to the C-suite, Benjamin Thiele-Long shows why great speaking and presenting is a system, not just a script. If you want to build trust, clarity, and real influence, you need to learn fundamentals
What separates integrated communications and public relations agencies that grow from those that stall? Part of the answer lies where strategy meets serendipity and where chance favors those that are prepared. Anne Green
When everything feels urgent, clarity wins. Trust, structure, and focus are core to who gets heard. In this mailbag edition, Steve Halsey and Anne Green take on this podcast season’s most asked questions from communicato
Structure sends signals. In an AI-driven attention economy, how a company organizes its communications function can sharpen its corporate narrative or splinter it - and this has big implications for trust both inside and
AI is rewriting the map of attention, and it isn’t reading your ads. To show up in answers, brands need earned authority that both people and machines trust. In this episode, Steve Halsey is joined by Muck Rack’s Head of
Traffic is tanking. Search is splintering. And what used to count as a “PR win” may no longer be strategic. In a landscape where AI overall and large language models specifically are reshaping discovery, attention is no
Somewhere along the way, a movement became a minefield. Ideally rooted in clear principles and purpose, the language of diversity, equity, and inclusion has morphed into a haze of acronyms, assumptions, and acrimony—and
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Building Brand Gravity: Attracting People Into Your Orbit is hosted by Unknown Host. The show is categorised under Business (marketing) and has published 51 episodes.
Building Brand Gravity: Attracting People Into Your Orbit has published 51 episodes.
Building Brand Gravity: Attracting People Into Your Orbit regularly covers Business, Marketing. It sits in the Business category, with a marketing focus.
Building Brand Gravity: Attracting People Into Your Orbit is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Building Brand Gravity: Attracting People Into Your Orbit hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Building Brand Gravity: Attracting People Into Your Orbit average 47 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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