Episode #15
From Survival to Strength: Building a Business That Matters
What does it really take to build a business when the journey is anything but straightforward? 00:00 Introduction 02:07 Starting Again in the UK 11:18 Choosing to Make It Work 21:07 Where Resilience Comes From 24:29 Leading Without the Fluff 33:53 Building a Strong Team 37:27 Learning to Find Your Voice 50:21 A Leadership Breaking Point 01:08:55 Discovering What You’re Capable Of 01:10:12 The Reality of Starting a Business 01:18:13 Purpose Over a Quick Exit 01:26:00 Advice to Her Younger Self 01:30:58 Honesty, Trust and Growth In this episode of Brand to Scale, Jess Morgan sits down with Bobbie King, co-founder of Sqube Tech, to talk about resilience, leadership and what it really means to keep going when things get difficult. Bobbie’s journey started long before building a business. After moving from Romania to the UK in her early twenties, she had to rebuild her career, adapt to a completely different culture and learn how to keep moving forward when life did not go to plan. Those experiences went on to shape the leader and business owner she is today. From difficult career experiences and learning to find her voice, to building a team of around 40 people and taking responsibility for the livelihoods of others, Bobbie shares an honest perspective on the realities of entrepreneurship and leadership. This is not the usual story of quitting the nine-to-five and becoming an overnight success. Jess and Bobbie explore why resilience matters more than the original business idea, why founders need to understand the risks they are willing to take, and why being able to sustain the journey is very different from simply starting it. They also discuss building a strong company culture, learning from failure, making difficult leadership decisions, staying true to your values and why purpose can be more powerful than chasing a quick exit. In this episode: • Moving from Romania to the UK and starting again • How difficult experiences build resilience • Finding your voice and learning to stand your ground • What tough leadership really looks like • Building a strong team culture • Why failure should be treated as a step forward • The responsibility that comes with employing people • Why starting a business is the easy part • The difference between starting and sustaining a business • Why founders need to know their limits • Building a business around purpose, not just money • Why long-term growth beats chasing a quick win • The importance of having people around you who keep you grounded • Why honesty builds trust and referrals Whether you are a founder, CEO or business leader, this episode is a reminder that building something worthwhile takes resilience, patience, strong values and the ability to keep moving forward when things get uncomfortable. ABOUT BRAND TO SCALE Brand to Scale is the podcast from Alchemy, where Jess Morgan sits down with founders and business leaders to uncover the real stories behind building and growing a business. From branding and leadership to entrepreneurship, growth and the challenges behind the scenes, each episode gets beyond the polished success story and explores what it really takes to build something that lasts. FOLLOW US Alchemy: https://alchemybranding.studio/ Jess Morgan on LinkedIn: https://www.linkedin.com/in/jessmmorgan/ Subscribe to Brand to Scale for more conversations with founders, CEOs and business leaders about branding, business growth, leadership and building businesses that last. #BrandToScale #BuildingAuthority #LinkedInMarketing #PersonalBranding #FounderLedMarketing #BusinessGrowth #LinkedInStrategy #
