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Hosted by Unknown Host · 🇺🇸 US · EN · 62 episodes
Established thought leaders with verified media credentials.
Before the Launch is your go-to shortcut for what to say and do — and how to warm up your audience — so they’re already nodding “yes” before you ever pitch a thing. If you're tired of guessing what content actually moves the needle, this podcast pulls back the curtain on what really works (and what doesn’t) when it comes to generating demand before the cart opens. Each short, unfiltered episode gives you the messaging, content strategy, and buyer psychology insight you need to make your next launch feel less like a scramble—and more like a sell-out. Because launch success doesn’t start with a sales page. It starts way before the launch.
Unknown Host hosts Before the Launch with Brenna McGowan, a business show with 62 episodes published.
Ever feel like you’re putting more work into your launches only to get the same—or worse—results? I see this with both newer businesses and million-dollar businesses. When the strategies that used to work stop producing
What does the mafia have to do with your marketing? More than you might think. In this episode, you’ll hear: Why patience might be one of the most underrated parts of your launch What an FBI agent can teach you about buy
In this episode, I'm taking you behind the scenes of my own upcoming launch and sharing exactly what I'm doing over the next six weeks to prepare. From affiliate outreach and voice of customer research to planning conten
It's summertime, which means I'm taking a little break from recording new episodes. As an '80s kid, I grew up looking forward to reruns of my favorite TV shows, so I thought we'd do the same thing here on the podcast. Th
It's summertime, which means I'm taking a little break from recording new episodes. As an '80s kid, I grew up looking forward to reruns of my favorite TV shows, so I thought we'd do the same thing here on the podcast. Th
It's summertime, which means I'm taking a little break from recording new episodes. As an '80s kid, I grew up looking forward to reruns of my favorite TV shows, so I thought we'd do the same thing here on the podcast. Th
It's summertime, which means I'm taking a little break from recording new episodes. As an '80s kid, I grew up looking forward to reruns of my favorite TV shows, so I thought we'd do the same thing here on the podcast. Th
I've made a big decision in my business: After nine cohorts, I'm transitioning the Pre-Launch Plan Program from a cohort-based program to an evergreen offer. In this episode, I'm pulling back the curtain on why I'm makin
Every June, I start thinking I hate my marketing. Then I remember it’s not my business—it’s summer. In this episode, I’m sharing the pattern I’ve noticed over the last few years and the questions I ask myself whenever su
Have you ever created something in your business that some clients absolutely love while others aren't quite as enthusiastic? In this episode, I'm sharing my complicated relationship with one of the most-used tools insid
In this episode, I'm pulling back the curtain on the systems, workflows, and SOPs that help me prepare every launch inside my business. From updating sales pages and affiliate dashboards to organizing email automations a
In this episode, I’m pulling back the curtain on the systems, admin tasks, onboarding processes, and team support that keep my launches running smoothly. From payment tracking and onboarding emails to private podcasts an
I’m doing something that I’ve never really done before in my business: saying NO. Why am I telling you about it? Because I think this conversation will help you understand why your dream collaborators may not be saying y
I recently wrapped a launch that brought in a 94% increase in sales compared to my previous one, and I made one simple change that I think made a massive difference. In this episode, I’m breaking down the fast-action bon
How should you approach a pre-launch if you’re selling something on evergreen? That’s what I’m breaking down in this episode! Listen in to find out: Why most people are not ready to buy the first time they see your offer
I’ve spent a lot of time thinking about why pre-launch works so well—and honestly, it’s not just about strategy or content. It comes down to something much simpler (and more human): autonomy. In this episode, I’m breakin
If you’ve ever been in the middle of a pre-launch and thought, “Is anyone even paying attention?” — this episode is for you. I’m sharing why quiet doesn’t mean your launch isn’t working, and what’s actually happening beh
If you’ve ever launched something and thought, “Why aren’t more people buying?”— this episode is going to hit home. I’m breaking down the real reason your audience might be engaging with everything you post, but still no
I want to talk about one of the most overlooked (but powerful) parts of your pre-launch strategy: your why. In this episode, I’m breaking down why your story matters so much before you sell — and how to use it in a way t
I got a listener question that hits on something so many people overthink: when should you actually run your launch event? In this episode, I’m walking through how to decide between list-building events, pre-launch conte
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Before the Launch with Brenna McGowan is hosted by Unknown Host. The show is categorised under Business and has published 62 episodes.
Before the Launch with Brenna McGowan has published 62 episodes.
Before the Launch with Brenna McGowan regularly covers Business. It sits in the Business category.
Before the Launch with Brenna McGowan is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Before the Launch with Brenna McGowan hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Before the Launch with Brenna McGowan average 12 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Before the Launch with Brenna McGowan's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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