Ask Aaron and EJ - The Brand and The Source

In the world of athletics, everyone wants to get better, faster, and stronger. But a significant gap often exists between the desire to improve and the understanding of what it truly takes. This disconnect in training...

Tired of hearing "you need to get bigger, stronger, faster"? This article deconstructs the popular but lazy coaching cliché and reveals what truly matters for athletic development: specific feedback and measurable...

In the world of competitive sports, there's a pervasive and dangerous mindset settling in among athletes of all ages: the check-in mentality . It's the belief that simply showing up—to practice, to training sessions, to...

In the world of sports, we focus on drills, physical conditioning, and strategy. But what about one of the most critical skills for success—one that happens off the field, court, or track? We're talking about...

For high school athletes, particularly rising seniors, the college recruiting journey can feel like a maze of confusion and anxiety. Many talented players feel like if they don't have offers by the summer before their...

n a recent episode of "Ask Aaron and Ask EJ," they pull back the curtain on the modern draft. Drawing from their experience with three recently drafted athletes—Tyler Spangler (Phillies, 1st round), Paulie Contreras...

The spring season is underway, and with it comes the excitement of competition. But what happens when the first weekend doesn't go as planned? Your young athlete strikes out, misses a shot, or posts a disappointing...

Discover the biggest mistakes athletes make that kill their off-season gains. Learn why consistent in-season training is crucial for peak performance, injury prevention, and long-term development.

Explore the reasons behind the decline of West Coast college baseball. Learn why SEC and ACC programs now dominate and what it means for high school recruits.

The first mistake people make is treating "the process" as a passive descriptor rather than an active verb. It’s easy to say, "We're in the process," but the critical question is: what are you doing ? As the coaches...

In this two-part episode, Coach Aaron and Coach EJ explore the critical parent-coach-athlete dynamic in youth sports. They first analyze how parental actions and attitudes can either foster independence or create...

In this two-part episode, Coach Aaron and Coach EJ explore the critical parent-coach-athlete dynamic in youth sports. They first analyze how parental actions and attitudes can either foster independence or create...

Can athletes make the leap from practice to competition? Its not just a physical thing.

In the world of competitive sports, talent alone isn't enough. The difference between good athletes and great ones often comes down to a simple principle: doing the work. But what does that really mean?

In the world of youth sports, coaches and parents often focus on physical training, technical skills, and tactical knowledge. But what if the missing ingredient to athletic excellence isn't another drill or training...