Sep 29, 202544 minS0
<p>In this episode if Apprising, a podcast from poq, Kirsty Champion joins us to talk all about preparing for peak trading season—those critical windows when performance, speed, and seamless experiences matter most...
technology
Apprising the Poqcast
Hosted by Poq · technology · EN
About this Podcast:
Discussion, tips and tactics for retailers considering a native app strategy for their business. Join us and a host of experts from the poq community including retailers and tech partners for passionate conversation and stats that are too good to miss.To find out more about poq visit https://poqcommerce.com/ and to register for Apprising: Mobile to the Max visit https://poqcommerce.com/event/apprising-2023-mobile-to-the-max/
Pitch Analysis
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Contact path
Public web form
Booking probability
17%
Guest openness
Selective
80/100
Required Score
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What is Apprising the Poqcast about?
Discussion, tips and tactics for retailers considering a native app strategy for their business. Join us and a host of experts from the poq community including retailers and tech partners for passionate conversation and stats that are too good to miss. To find out more about poq visit and to register for Apprising: Mobile to the Max visit
Who hosts Apprising the Poqcast?
Apprising the Poqcast is hosted by Poq. The show has published 16 episodes to date.
What has Apprising the Poqcast covered recently?
Recent episodes include "Getting Ready for Peak: Unlocking Retail Success with Digital Experience Analytics, with Kirsty Champion, Director of Customer Success at Contentsquare" (29 September 2025, 44 minutes), "Transforming Retail Engagement with Digital Reciepts: With Edward Drax, Managing Director of Yocuda" (15 July 2025, 43 minutes), and "Transforming Retail Engagement with Digital Receipts: with Edward Drax, Managing Director of Yocuda" (8 July 2025, 43 minutes).
How often does Apprising the Poqcast publish?
Apprising the Poqcast publishes roughly monthly, with episodes averaging 38 minutes across 16 episodes.
How hard is it to get booked on Apprising the Poqcast?
Booking probability for Apprising the Poqcast is 17%, and the host is rated Selective on guests. Apprising the Poqcast requires a Pod Score of 80 or higher. Apprising the Poqcast's contact route on record: public web form.
Who should pitch Apprising the Poqcast?
The strongest fits for Apprising the Poqcast are IT Services & Software Development. Apprising the Poqcast has a technology audience.
About the host
Poq hosts Apprising the Poqcast, a technology podcast with 16 episodes published.
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Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #15
Transforming Retail Engagement with Digital Reciepts: With Edward Drax, Managing Director of Yocuda
Jul 15, 202543 minS0<p>In this episode of the Poqcast, Melissa Law, VP of Global Marketing at poq, sits down with Edward Drax, Managing Director of Yocuda, to unpack the transformative power of digital receipt technology in modern retail...
Episode #15
Transforming Retail Engagement with Digital Receipts: with Edward Drax, Managing Director of Yocuda
Jul 8, 202543 minS0<p>In this episode of the Poqcast, Melissa Law, VP of Global Marketing at poq, sits down with Edward Drax, Managing Director of Yocuda, to unpack the transformative power of digital receipt technology in modern retail...
Episode #14
Inspiring Social-First Shopping with AI: with Alex Vaidya, Co-Founder and CEO of StoryStream
Jun 17, 202545 minS0<p>Brands face a critical challenge in today’s digital infrastructure: transforming fleeting social media attention into meaningful customer relationships and sales. </p><p>In this episode, Melissa Law, VP of Global...
- Jan 21, 202531 minS0
<p>Ahead of the Apprising event, Melissa Law interviews Tom Clarke, Head of Sales at Yotpo, a leading e-commerce retention marketing platform. Founded in 2007, Yotpo has evolved from a review-based service into a...
View More
- Dec 17, 202442 minS0
<p>Just before launching their gamechanging Timi AI solution, poq welcomed Michelle Ellicot-Taylor, Global Head of Partnerships, and Sheila Power, Chief Sales Officer at Antavo Loyalty Cloud onto Apprising the podcast...
Episode #11
Making good data-driven choices for App, with Sue Azari, eCommerce Industry Consultant at AppsFlyer
Oct 1, 202425 minS0<p>In this episode of the Poq podcast, Melissa Law sits down with Sue Azari, an eCommerce Industry Consultant at AppsFlyer, to discuss the world of mobile app marketing. </p><p>As a leading mobile measurement partner...
- Aug 28, 202436 minS0
<p>Starting and growing a direct-to-consumer essential oil business requires a commitment to authenticity, passion, and education - building relationships with customers is key. Listen to this episode to hear how ECO...
- May 15, 202443 minS0
<p>In this episode we chat to Helen Slaven, poq CRO and Monica Lawson, Senior Strategy Consultant, at Airship about all things App experience. Monica gives us some great insights into the latest stats, can you guess how...
- May 9, 202440 minS0
<p>This episode we were joined by Jacques Prothon, the Founder and CEO of Odicci. We delve into a fascinating conversation of how brands can leverage those micro moments that consumers experience everyday to engage...
- May 1, 202443 minS0
<p>In this episode we talk to Sarah McVittie, the Co-founder of Dressipi. Just when the topic of AI in retail is really hotting up, we discover why and how Dressipi has been leveraging it in their platform for over 10...
- Jun 23, 202328 minS0
<p>In this episode we discuss the power of Social Commerce with Arup Ghose from Bazaarvoice. We touch on key KPI metrics and examples of those brands doing it really well.</p>
- May 4, 202344 minS0
<p>In this episode Sophie Abrahamsson, President of Americas at Bambuser, talks us through why Brands and Retailers should be considering Video Commerce as part of their customer journey. Bambuser provides the world’s...
Episode #4
Hotel Chocolat & Ometria: The road to app personalisation and driving loyalty across channels
Mar 23, 202320 minS0<p>In this episode Amy Harman, Head of Customer Marketing at Hotel Chocolat takes us through the journey of app personalisation and driving loyalty across channels. Brought to you in association with Ometria.</p>
- Feb 20, 202336 minS0
<p>In this episodes we hear Helen Slaven, poq CRO in conversation with Sally Minto, Digital Director at Revolution Beauty, Matt Louth, IT Director at Hobbycraft and John Hackett CEO at Arena Flowers.The conversations...
- Feb 13, 202354 minS0
<p>In this special episode we caught up with Jenna Flateman Posner, Chief Digital officer at SNIPES, the global sneaker and streetwear retailer. Pre the NRF Retail's Big Show, we were lucky to get a chance to ask Jenna...
Episode #1
The Case for App
Nov 2, 202235 minS0<p>In this episode we are joined by Jay Johnston, poq CEO and Helen Slaven, poq CRO where we discuss the case for apps for retailers. Why do not all retailers have a shopping App yet? What are some of the cool things...
Recent guests
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