Amy Jo Martin: podcast appearances and interviews

Amy Jo Martin, born on July 5, 1979, in Green River, Wyoming, is an American author, speaker, entrepreneur, and investor. She authored the New York Times best-selling book Renegades Write the Rules, which discusses strategies used by celebrities, brands, and sports icons to succeed on social media. Martin is the founder and CEO of Renegade Global and hosts the Why Not Now? podcast. She also established the Renegade Accelerator. As an investor, she has backed companies such as Kitu Life Inc, Super Coffee, CourtAvenue, AnthemIQ, beam, and Elevate Growth Partners.

Martin has significant experience in social media strategy and digital branding. She has more than 1.2 million followers on Twitter and frequently speaks at events worldwide. Her topics include social media trends, building personal brands, and innovation in business and personal development. Her speaking engagements include TEDx, the ESPN Women + Sports Summit, Harvard Business School, and various conferences. She is a regular contributor to publications such as Fast Company, Harvard Business Review, Sports Business Journal, and Self. Her expertise has garnered mentions in numerous outlets including Forbes, The New York Times, CNBC, and USA Today.

Previously, Martin founded and served as CEO of Digital Royalty, a social media and education company based in Las Vegas. The company focused on helping individuals and brands measure and monetize their digital presence. During her leadership, she worked with notable clients such as Shaquille O’Neal, Dwayne Johnson, Dana White, and the NBA. Her career began in account management at an advertising firm and later in digital media with the Phoenix Suns, where she pioneered social media integration for NBA teams. She also launched Digital Royalty University, providing social media training to companies globally.