PitchCentric
Glossary

Podcast SEO

Podcast SEO refers to techniques for improving a podcast's visibility in search engine results, including optimizing show notes, episode titles, episode descriptions, and associated web pages for relevant keywords.

How it works

Podcast SEO combines on-page optimization of the podcast's website and episode pages with off-page signals like backlinks to the show's web presence. PitchCentric's public podcast directory pages are themselves a form of podcast SEO infrastructure, providing Google-indexed landing pages for each show in the catalog.

Example

A business podcast might optimize its episode pages with long-tail keywords like 'how to raise a Series A round' in the episode title and show notes, making those episodes discoverable to entrepreneurs searching for fundraising advice.

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