What does Uncommon do?

Uncommon Creative Studio is a global creative studio with headquarters in London, New York, and Stockholm. Founded in September 2017 by Lucy Jameson, Natalie Graeme, and Nils Leonard, the studio focuses on helping brands establish meaningful connections in culture. With a team of over 290 professionals, Uncommon aims to develop "uncommon brands" that make a real impact and drive significant recognition and profits. The studio offers a wide range of brand-building services, including strategy and creative development, design and brand positioning, customer experience management, experiential marketing, advertising, and social media strategy. Uncommon's approach emphasizes creating integrated campaigns that enhance brand visibility across various channels. Recently, the studio sold a 51% majority stake to Havas, allowing it to leverage Vivendi's extensive entertainment assets while maintaining control over its brand and vision. Uncommon has been recognized as the UK's most awarded and fastest-growing independent creative company, earning the title of Creative Agency of the Year twice.