Uncommon Real Estate

Welcome to Uncommon Real Estate, hosted by multi-Millionaire real estate agent and investor Chris Craddock and Jeff Saferite. In exclusive mastermind conversations with some of the brightest minds in real estate, you’ll learn how to earn an extra 6-figures a year by finding creative solutions as real estate agents and investors. Don’t follow the herd, Be Uncommon!

Uncommon Real Estate is a business podcast hosted by Chris Craddock, with 334 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Chris Craddock hosts Uncommon Real Estate, a business show with 334 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #332

  Fire Your CPA If They Haven’t Told You About Cost Segregation [REPLAY]

  Sep 14, 202625 minS1

  What if buying more real estate could actually help you keep more of the money you’re already making? In this throwback episode of Uncommon Real Estate , Chris breaks down one of his favorite wealth-building strategies: using real estate ownership, depreciation, and cost segregation to potentially reduce your taxable income while acquiring assets that can produce cash flow, principal paydown, and appreciation. Chris shares how discovering the principles in Tax-Free Wealth changed the way he thought about taxes—and why he believes real estate professionals should have a CPA who proactively understands strategies like cost segregation instead of simply telling them what they owe each year. He also walks through his own experience of acquiring additional properties and saving nearly $90,000 in taxes , turning money that otherwise would have gone toward taxes into real estate that could continue building his net worth. In this episode, you’ll learn: Why Chris says, “If your CPA has not talked to you about cost segregation, you are with the wrong CPA.” How cost segregation can accelerate depreciation on investment properties Why qualifying as a real estate professional can have major tax implications How Chris used additional real estate purchases to save nearly $90,000 in taxes Hit Chris up: Facebook - https://www.facebook.com/ChrisCraddockBusiness/ Instagram - https://www.instagram.com/craddrock/ RESOURCES: The Redux Group : hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team : Agent Opportunities with The Redux Group Worldwide Agent Mastermind : Join the Uncommon Real Estate Community Facebook Group BEST Text Marketing Automation Software : let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! ‍ AGENTS , get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here .

  ListenShow Notes
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  Episode #331

  The Not-So-Secret "Secret" to Getting More Clients

  Sep 7, 202620 minS1

  In this episode of the Uncommon Real Estate Podcast, Chris breaks down why open houses remain one of the most overlooked opportunities for agents to generate new business. The goal is to meet potential buyers and sellers, uncover what they actually need, and set the next appointment before they walk out the door. Chris shares the mistakes that cause agents to host dozens of open houses without landing a single client, why the “nosy neighbor” could actually be your next listing, and how asking better questions can reveal opportunities most agents completely miss. You’ll learn: How to choose open houses that are actually worth your time The property details you need to know before anyone walks through the door Why setting an appointment should be your primary objective How to turn “I’m just looking” into a real conversation about motivation Why nosy neighbors can be some of your best seller leads How off-market properties can help differentiate you from other agents Why shorter, more frequent open houses can dramatically increase your opportunities How asking more—and better—questions helps you convert more prospects into clients Hit Chris up: Facebook - https://www.facebook.com/ChrisCraddockBusiness/ Instagram - https://www.instagram.com/craddrock/ RESOURCES: The Redux Group : hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team : Agent Opportunities with The Redux Group Worldwide Agent Mastermind : Join the Uncommon Real Estate Community Facebook Group BEST Text Marketing Automation Software : let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! ‍ AGENTS , get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here .

  ListenShow Notes
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  Episode #330

  Don’t Wait til January: How Kelli Went From Broke to 8 Deals a Month [REPLAY]

  Aug 31, 202631 minS1

  When other agents slow down, you don’t have to. Keep talking to people. Keep following up. Keep solving problems. Keep doing the work closest to the money. The harder the problem, the fewer people willing to solve it—and sometimes, the bigger the opportunity on the other side. In This Episode, You’ll Learn: How Kelli went from survival mode to consistently closing deals Why “everything is figureoutable” became more than just a motivational phrase How solving difficult real estate problems can create disproportionately large opportunities How Kelli changed personally as her business began to change Why the fall and holiday season can be an opportunity to gain ground instead of an excuse to coast Connect with Kelli Phone: 484-643-8758 Hit Chris up: Facebook - https://www.facebook.com/ChrisCraddockBusiness/ Instagram - https://www.instagram.com/craddrock/ RESOURCES: The Redux Group : hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team : Agent Opportunities with The Redux Group Worldwide Agent Mastermind : Join the Uncommon Real Estate Community Facebook Group BEST Text Marketing Automation Software : let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! ‍ AGENTS , get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here .

  ListenShow Notes
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  Episode #329

  How I Turned Distressed Sellers Into a Real Estate Business

  Aug 24, 202620 minS1

  What if some of your best real estate opportunities aren't traditional leads—they're people with problems you can actually solve? In this solo episode, Chris shares how he went from making $25,000 a year in ministry to finding his first real estate deals by literally knocking on the doors of homeowners facing foreclosure. He explains how massive imperfect action helped him get started, why distressed properties became a foundation of his real estate business, and how agents can apply the same principles today. Chris breaks down two major sources of opportunity: building deep referral relationships with professionals like estate attorneys, financial planners, divorce attorneys, and CPAs, and using curated data to identify homeowners who may be more likely to need real estate help. He also explains why better lists, better tools, and consistent follow-up can dramatically improve the effectiveness of your prospecting. In This Episode, You'll Learn: Why massive imperfect action can beat waiting until you know exactly what you're doing How distressed-property opportunities helped Chris build his real estate business How to build referral relationships with estate attorneys, financial planners, divorce attorneys, and CPAs How curated data can help you “hunt where the ducks are” instead of blindly cold calling How to prioritize an existing database based on which contacts are most likely to sell The simple combination Chris recommends: referral partners + targeted data + working the list consistently Connect with Chris: Instagram: @craddrock Facebook: Chris Craddock Business RESOURCES: The Redux Group : hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team : Real Estate Opportunities with The Redux Group Worldwide Agent Mastermind : Join the Uncommon Real Estate Community Facebook Group BEST Text Marketing Automation Software : let the power of AI bring your dormant real estate leads to the surface so you can spend more time closing deals! ‍ AGENTS , get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here .

  ListenShow Notes
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  Episode #328

  Why Most Struggling Agents Are Doing... Nothing w/ Kevin Franklin

  Aug 17, 202631 minS1

  Most real estate agents know what they should be doing. Make the calls. Follow the schedule. Track the numbers. Have the uncomfortable conversations. So why do so many agents stay stuck? In this episode of the Uncommon Real Estate Podcast , Chris sits down with Kevin Franklin , a military veteran, real estate investor, and licensed agent in DC, Maryland, and Virginia, to talk about the shift that changed the trajectory of Kevin’s career. Kevin shares how he went from accidentally becoming a landlord to intentionally building a real estate portfolio—and some of the painful lessons he learned along the way. But the biggest lesson was about fear, identity, and action: once Kevin changed his identity, committed to a schedule, started time blocking, consistently made the calls, and focused on bringing value to people, his momentum began to change. Connect With Kevin: Phone: (240) 642-8213 Email: kevin.franklin@thereduxgroup.com Connect with Chris: Instagram: @craddrock Facebook: Chris Craddock Business RESOURCES: The Redux Group : hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team : Real Estate Opportunities with The Redux Group Worldwide Agent Mastermind : Join the Uncommon Real Estate Community Facebook Group BEST Text Marketing Automation Software : let the power of AI bring your dormant real estate leads to the surface so you can spend more time closing deals! ‍ AGENTS , get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here .

  ListenShow Notes

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