What does The RevOps Collective do?

The RevOps Collective is a consulting and coaching firm based in the Bay Area, founded by Rosalyn Santa Elena. The company focuses on enhancing Revenue Operations (RevOps) as a key strategic advantage for organizations. It aims to optimize the entire customer journey and strengthen revenue generation through effective go-to-market (GTM) strategies and infrastructure. The RevOps Collective offers services in four main areas: fractional RevOps leadership and consulting, GTM strategy and infrastructure, coaching and professional development for RevOps professionals, and community building for ongoing learning. Rosalyn Santa Elena brings over 20 years of experience in leading GTM and RevOps initiatives, providing tailored support to help businesses improve their revenue operations and customer experiences. The firm also fosters a community dedicated to the growth of RevOps professionals.